Artificial Intelligence
Build Strands Agents with SageMaker AI models and MLflow
In this post, we demonstrate how to build AI agents using Strands Agents SDK with models deployed on SageMaker AI endpoints. You will learn how to deploy foundation models from SageMaker JumpStart, integrate them with Strands Agents, and establish production-grade observability using SageMaker Serverless MLflow for agent tracing. We also cover how to implement A/B testing across multiple model variants and evaluate agent performance using MLflow metrics and show how you can build, deploy, and continuously improve AI agents on infrastructure you control.
How Popsa used Amazon Nova to inspire customers with personalised title suggestions
In this post, we share how we applied Amazon Bedrock and the Amazon Nova family of models to reimagine our Title Suggestion feature. By combining metadata, computer vision, and retrieval-augmented generative AI, we now automatically generate creative, brand-aligned titles and subtitles across 12 languages. Using the unified API of Amazon Bedrock, Anthropic’s Claude 3 Haiku, and Amazon Nova Lite and Pro, we improved quality, reduced cost, and cut response times. This resulted in higher customer satisfaction, measurable uplifts in engagement and purchase rates, and over 5.5 million personalised titles generated in 2025.
Building Workforce AI Agents with Visier and Amazon Quick
In this post, we show how connecting the Visier Workforce AI platform with Amazon Quick through Model Context Protocol (MCP) gives every knowledge worker a unified agentic workspace to ask questions in. Visier helps ground the workspace in live workforce data and the organizational context that surrounds it while letting your users act on the conversational results without switching tools.
Amazon Quick for marketing: From scattered data to strategic action
Amazon Quick changes how you work. You can set it up in minutes and by the end of the day, you will wonder how you ever worked without it. Quick connects with your applications, tools, and data, creating a personal knowledge graph that learns your priorities, preferences, and network.
Applying multimodal biological foundation models across therapeutics and patient care
In this post, we’ll explore how multimodal BioFMs work, showcase real-world applications in drug discovery and clinical development, and contextualize how AWS enables organizations to build and deploy multimodal BioFMs.
Cost-effective multilingual audio transcription at scale with Parakeet-TDT and AWS Batch
In this post, we walk through building a scalable, event-driven transcription pipeline that automatically processes audio files uploaded to Amazon Simple Storage Service (Amazon S3), and show you how to use Amazon EC2 Spot Instances and buffered streaming inference to further reduce costs.
Amazon SageMaker AI now supports optimized generative AI inference recommendations
Today, Amazon SageMaker AI supports optimized generative AI inference recommendations. By delivering validated, optimal deployment configurations with performance metrics, Amazon SageMaker AI keeps your model developers focused on building accurate models, not managing infrastructure.
Get to your first working agent in minutes: Announcing new features in Amazon Bedrock AgentCore
Today, we’re introducing new capabilities that further streamline the agent building experience, removing the infrastructure barriers that slow teams down at every stage of agent development from the first prototype through production deployment.
Company-wise memory in Amazon Bedrock with Amazon Neptune and Mem0
Company-wise memory in Amazon Bedrock, powered by Amazon Neptune and Mem0, provides AI agents with persistent, company-specific context—enabling them to learn, adapt, and respond intelligently across multiple interactions. TrendMicro, one of the largest antivirus software companies in the world, developed the Trend’s Companion chatbot, so their customers can explore information through natural, conversational interactions
From developer desks to the whole organization: Running Claude Cowork in Amazon Bedrock
Today, we’re excited to announce Claude Cowork in Amazon Bedrock. You can now run Cowork and Claude Code Desktop through Amazon Bedrock, directly or using an LLM gateway. In this post, we walk through how Claude Cowork integrates with Amazon Bedrock and show an example of how knowledge workers use it in practice.









