AWS for M&E Blog
Using program rules with AWS Elemental MediaTailor
With the release of program rules, it is now possible to define alternate media for audience cohorts using AWS Elemental MediaTailor Channel Assembly. This provides customers with an easy and cost effective way to create up to 50 unique audiences on a channel, for use cases such as market-based localization according to content rights or segments of […]
Seven West Media amplifies audience engagement with Channel Assembly in AWS Elemental MediaTailor
As the global content marketplace grows increasingly crowded, the race to deliver standout live and video-on-demand (VOD) viewing experiences is on. Ahead of the pack, Seven West Media has fostered a climate of innovation that has ultimately resulted in the delivery of more engaging, premium video content for audiences across its media properties. Making content […]
Demystifying Apple low-latency HTTP live streaming
The latest entrant to the world of low latency over-the-top (OTT) streaming is Apple’s draft specification: Low-Latency HLS. This blog post will explore some of the features and nuances surrounding the new HTTP live streaming format and as such, and is purely informational in nature. Background OTT streaming, that is video streams delivered over the […]


