AWS for M&E Blog

Category: Media Services

Sky: Something new at the royal wedding

This article originally appeared in FEED Magazine, Issue 07. Audiences love a love story, especially one that ends in a wedding. A year ago, in May 2018, one young couple’s nuptials became the UK’s biggest media event. The excitement around the wedding of Prince Harry and Meghan Markle extended well beyond the UK – almost […]

Demonstrating edge video processing for tactical environments

Government organizations rely on full-motion video (FMV) to support intelligence gathering around the world and around the clock. Unlike commercial media and entertainment markets, where content is tuned to perfection through stages of preproduction, production, and postproduction, government organizations often generate and consume content on the fly, in near-real time. If the tempo alone wasn’t […]

In the news: Hotstar sets new global record for live viewership

Indian streaming giant Hotstar broke the global record for simultaneous streaming viewers this past weekend with 18.6 million users watching the finals of the Indian Premier League cricket tournament. Read TechCrunch’s coverage here. To learn more about AWS services used for Hotstar’s streaming architecture, check out: Saving Millions : Leveraging EC2 Spots at Scale by Gaurav […]

AWS does the heavy lifting for Tangent Animation on Netflix film “Next Gen”

Animated sci-fi feature “Next Gen” tells the story of a lonely, rebellious teenage girl who teams up with a top-secret robot to stop a madman’s plot for world domination. Featuring the voice talent of John Krasinski, Charlyne Yi, Jason Sudeikis, Michael Peña, David Cross and Constance Wu, the CG action-adventure was created as a joint […]

On-Demand webcast: AWS Insights online conference

Join AWS Insights for an on-demand free half-day online conference designed for media and entertainment leaders and builders, with content creation, media supply chain, and content distribution sessions. Keynote: “Building a Culture of Innovation for Media” by Jeff Barr, Chief Evangelist of Amazon Web Services (AWS), author of the AWS blog, and host of The AWS […]

Monetizing encrypted live stream with AWS Elemental MediaTailor

Configuring AWS Elemental MediaTailor to enable ad insertion for an encrypted HLS live stream is no different than for a live stream in the clear. Behind the scenes, MediaTailor ensures that the protected content stays encrypted by preserving the appropriate HLS key tags (EXT-X-KEY). Meanwhile, it leaves the ads unencrypted by setting the same HLS […]

Frankly, cloud is the future

This article originally appeared in FEED Magazine, Issue 09. Before being acquired by Frankly, WorldNow had been in the digital solutions business for broadcasters since 1999. The company provided a digital publishing platform, which included CMS and multimedia functions with a front end that delivered to a variety of platforms including iOS, Android, Apple TV, […]

Video on demand ad insertion with AWS Elemental MediaTailor

Monetizing your HLS Video On Demand (VOD) assets couldn’t be easier using AWS Elemental MediaTailor. MediaTailor simply needs access to your HLS media asset, and an Ad Decision Server (ADS). Try it for yourself by following this tutorial we’ve made available via GitHub http://bit.ly/mediatailor-vod The tutorial will walk you through creating an AWS Elemental MediaTailor […]

eBook | Accelerate your media workflows using AWS solutions

Today’s media and entertainment (M&E) audiences want to access content anywhere at any time. They want choice regarding the format and on what device they consume media. And they expect personalization—to see only the content and advertisements that are most relevant to them. This eBook examines the one-click deployment solutions available from Amazon Web Services […]

Using and extending the open source SPEKE reference server

Secure Packager and Encoder Key Exchange (SPEKE) defines the standard for communication between encryptors and packagers or encoders of media content and digital rights management (DRM) key providers. The specification accommodates encryptors running on-premises and in the AWS Cloud. The SPEKE Reference Server is an implementation of the SPEKE API and minimal implementation of back-end […]