Customer Stories / Professional Services

2023
123RF

123RF Revolutionizes Image Search Experiences with Generative AI

123RF, a leading global player offering millions of digital stock photography, revolutionizes image searches with its generative AI image variation feature, saving time, effort and improving the overall customer experience.

Building on Amazon Web Services (AWS), 123RF was able to scale up its data and compute capacity to meet market demands and perform large-scale processing of data quickly and easily. By using Amazon SageMaker and Amazon SageMaker JumpStart, it was able to simplify the onboarding process of implementing generative AI technologies and experiment with a huge variety of AI models quickly in just a matter of minutes. Find out how 123RF was able to shorten development time, optimize costs, and achieve a go-to-market speed two times faster than doing it on its own.

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Working with AWS has allowed us to achieve a go-to-market speed two times faster than if we were doing it on our own. We have also seen cost savings on expertise and manpower, thanks to the immediate and proficient support from AWS teams that has shortened development time and optimized costs."

Dr. Kok Gin Xian
Head of AI, 123RF


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AWS Services Used

Amazon SageMaker

Amazon SageMaker is a fully managed service that brings together a broad set of tools to enable high-performance, low-cost machine learning (ML) for any use case.

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Amazon EC2

Amazon Elastic Compute Cloud (Amazon EC2) offers the broadest and deepest compute platform, with over 600 instances and choice of the latest processor, storage, networking, operating system, and purchase model to help you best match the needs of your workload.

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Amazon OpenSearch Service

Securely unlock real-time search, monitoring, and analysis of business and operational data.

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