AWS Partner Network (APN) Blog

Working with an AWS Distribution Partner Helps APN Partners Build a Successful Business

AWS Distribution-2019Many of our AWS Partner Network (APN) Partners are looking to transform their business to cloud due to customer demand, shifting landscapes, and the opportunity to build and deliver high-value services and solutions on top of emerging technologies.

APN Partners often need support and guidance on new go-to-market (GTM) strategies and changes in financial models, such as from one-time to recurring. APN Partners also look for information on how to build skills with the right certifications and enablement, invest in the right service areas, and choose the right APN program like an AWS Competency to differentiate their business.

APN Consulting Partners such as systems integrators (SIs), managed service providers (MSPs), value-added resellers, digital marketing companies, infrastructure hosting companies, and public sector partners can leverage an AWS Distributor to resell AWS services to end customers at scale as part of a solution.

Through the new AWS Distribution Program, AWS Distributors bring increased value to APN Consulting Partners by providing operations and billing support, assistance in achieving APN program designations, and building stronger technical capability to better serve end customers.

Find an AWS Distributor to work with in your region >>

Why Work with an AWS Distributor?

APN Consulting Partners who need assistance increasing their investment in the AWS Partner Network should consider working with an AWS Distributor that enables you to deepen your engagement and expertise in AWS.

AWS Distributors have years of experience working in the partner community, and provide numerous benefits to APN Consulting Partners, including:

  • Recruitment and onboarding.
  • Support in building strong business plans on AWS.
  • GTM activities, financial resources, technical enablement, invoicing, and more.

AWS Distributors provide tools and services that can be leveraged by incoming or established APN Partners to enhance their end-customer experience at scale.

Who Are AWS Distributors?

AWS Distributors are validated members of the APN that offer innovative operations or billing support to fellow APN Partners, in order to invoice AWS services to customers. As part of the program, AWS Distributors receive various business, financial, marketing, and enablement benefits.

AWS Distributors enable APN Partners to become successful by supporting and rewarding your organization throughout the customer engagement process. Working with an AWS Distributor can help your organization support customers in adopting AWS services at scale.

Getting Started

APN Consulting Partners that want to work with an AWS Distributor to resell value-added AWS services must be registered with the AWS Partner Network and have at least two (2) AWS Technical Professional Accreditations and two (2) AWS Business Professional Accreditations.

If you’re an APN Partner meeting the above criteria, you may review the AWS Distributors covering your intended business territory by visiting the AWS Distribution Program page and contacting them via their Partner Profile listing.

If you’re an APN Partner working primarily with public sector customers, please make sure the AWS Distributor of your choice is authorized for Public Sector work. If you have additional question related to working with an AWS Distributor, please contact us.

Work with an AWS Distribution Partner in Your Region

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Arrow ECS

Distributor Territory: Europe
Arrow ECS brings innovative IT solutions to market through partners and thereby helps customers solve complex business challenges. They deliver value-added distribution, business consulting, and channel enablement services.

Practice Overview | Contact Arrow ECS

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Carahsoft Technology Corp

Distributor Territory: U.S. Public Sector
Carahsoft supports an ecosystem of the world’s leading manufacturers, value-added resellers, system integrators, and APN Consulting Partners who help government agencies select and implement the best solution on AWS.

Practice Overview | Contact Carahsoft Technology Corp.

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Distributor Territory: Mexico
CompuSoluciones offers flexible, efficient, and reliable cloud services to APN Partners through integrating IT solutions as cloud services.

Practice Overview | Contact CompuSoluciones

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Distributor Territory: India
Crayon has experience within volume licensing optimization, digital engineering, predictive analytics, and assists partners to win customers through all phases of the digital transformation.

Practice Overview | Contact Crayon

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DLT Solutions

Distributor Territory: U.S. Public Sector
DLT Solutions works with APN Partners to design, implement, and manage the cloud environment that’s tailored to meet the unique needs of each organization.

Practice Overview | Contact DLT Solutions

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First Distribution

Distributor Territory: South Africa
First Distribution enables APN Partners to maximize cloud value through provisioning support discounts, no volume commitments, detailed daily reporting, and localized invoicing.

Practice Overview | Contact First Distribution

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Ingram Micro

Distributor Territory: Canada, Europe, U.S. Commercial & Public Sector
Ingram Micro offers a full range of business technology solutions, and APN Partners can use their fully-automated Cloud Marketplace to purchase and provision services immediately.

Practice Overview | Contact Ingram Micro

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Redington (India) Limited

Distributor Territory: Bangladesh, India, Sri Lanka
Redington helps APN Partners grow and expand through training/certification, consultation/implementation, migration/post sales support, and operation management.

Practice Overview | Contact Redington (India) Limited

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Redington Gulf

Distributor Territory: Arab States of Persian Gulf and Egypt
Redington Gulf optimizes IT infrastructure and provides end-to-end consulting for rapid cloud adoption that helps APN Partners in terms of cloud assessment and readiness, migration, optimization, and more.

Practice Overview | Contact Redington Gulf


SYNNEX Corporation

Distributor Territory: Canada
SYNNEX delivers high-value business services and solutions for the customer-relationship lifecycle, helping to differentiate and improve business outcomes through customer engagement, advanced analytics, and process optimization.

Practice Overview | Contact SYNNEX Corporation

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Tech Data

Distributor Territory: Australia, Argentina, Canada, Chile, Columbia, Ecuador, Europe Commercial & Public Sector, Mexico, Peru, U.S. Commercial & Public Sector
Tech Data offers APN Partners services connecting them with cloud solutions from top providers, enabling billing consolidation, usage tracking, and optimized AWS provisioning.

Practice Overview | Contact Tech Data

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Distributor Territory: Australia, Indonesia, New Zealand, Singapore
Westcon-Comstor is transforming the technology supply chain and extending APN Partners’ global reach while providing the local expertise needed to successfully navigate worldwide opportunities.

Practice Overview | Contact Westcon-Comstor

Want to Become an AWS Distributor?

Based on strategic needs for distributors in a country or region, AWS evaluates and appoints distributors. For additional questions regarding the AWS Distribution Program, please contact us.