AWS Machine Learning Blog

Category: Amazon Rekognition Video

VidMob combines computer vision and language AI services for data-driven creative asset production

VidMob is a social video creation platform that marketers of all sizes can use to develop personalized advertising communications at scale. VidMob uses machine learning (ML) to power its SaaS application. This application uses metadata extraction and sentiment analysis to provide marketers with actionable insights into which creative assets resonate with their intended audience, and […]

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Some quick thoughts on the public discussion regarding facial recognition and Amazon Rekognition this past week

We have seen a lot of discussion this past week about the role of Amazon Rekognition in facial recognition, surveillance, and civil liberties, and we wanted to share some thoughts.

Amazon Rekognition is a service we announced in 2016. It makes use of new technologies – such as deep learning – and puts them in the hands of developers in an easy-to-use, low-cost way. Since then, we have seen customers use the image and video analysis capabilities of Amazon Rekognition in ways that materially benefit both society (e.g. preventing human trafficking, inhibiting child exploitation, reuniting missing children with their families, and building educational apps for children), and organizations (enhancing security through multi-factor authentication, finding images more easily, or preventing package theft). Amazon Web Services (AWS) is not the only provider of services like these, and we remain excited about how image and video analysis can be a driver for good in the world, including in the public sector and law enforcement.

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Easily perform facial analysis on live feeds by creating a serverless video analytics environment using Amazon Rekognition Video and Amazon Kinesis Video Streams

In this blog post, we’ll use your webcam on your laptop to send a live feed to an Amazon Kinesis Video Stream. From there, a processor within Amazon Rekognition Video analyzes the feed and compares it to a collection we create. The output matches will get sent to us via an email through an integration with AWS Lambda and Amazon Simple Notification Service (Amazon SNS).

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Build automatic analysis of body language to gauge attention and engagement using Amazon Kinesis Video Streams and Amazon AI Services

This is a guest blog post by Ned T. Sahin, PhD (Brain Power LLC and Harvard University), Runpeng Liu (Brain Power LLC and MIT), Joseph Salisbury, PhD (Brain Power LLC), and Lillian Bu (Brain Power LLC and MIT).  Producers of content (from ads to games to teaching materials) usually judge the success of their content […]

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Use facial recognition to deliver high-end consumer experience with Amazon Kinesis Video Streams and Amazon Rekognition Video

Whatever your use case, real-time face recognition with Kinesis Video Streams and Rekognition Video is easy to set up and doesn’t require expensive hardware. The entire system built here is serverless and Rekognition Video qualifies for the AWS Free Tier.

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