AWS Machine Learning Blog

Category: Experience-Based Acceleration

How LotteON built dynamic A/B testing for their personalized recommendation system

This post is co-written with HyeKyung Yang, Jieun Lim, and SeungBum Shim from LotteON. LotteON is transforming itself into an online shopping platform that provides customers with an unprecedented shopping experience based on its in-store and online shopping expertise. Rather than simply selling the product, they create and let customers experience the product through their […]

The journey of PGA TOUR’s generative AI virtual assistant, from concept to development to prototype

This is a guest post co-written with Scott Gutterman from the PGA TOUR. Generative artificial intelligence (generative AI) has enabled new possibilities for building intelligent systems. Recent improvements in Generative AI based large language models (LLMs) have enabled their use in a variety of applications surrounding information retrieval. Given the data sources, LLMs provided tools […]