Artificial Intelligence

Category: Customer Solutions

Align and monitor your Amazon Bedrock powered insurance assistance chatbot to responsible AI principles with AWS Audit Manager

Generative AI applications should be developed with adequate controls for steering the behavior of FMs. Responsible AI considerations such as privacy, security, safety, controllability, fairness, explainability, transparency and governance help ensure that AI systems are trustworthy. In this post, we demonstrate how to use the AWS generative AI best practices framework on AWS Audit Manager to evaluate this insurance claim agent from a responsible AI lens.

Architectural Design of the Solution

London Stock Exchange Group uses Amazon Q Business to enhance post-trade client services

In this blog post, we explore a client services agent assistant application developed by the London Stock Exchange Group (LSEG) using Amazon Q Business. We will discuss how Amazon Q Business saved time in generating answers, including summarizing documents, retrieving answers to complex Member enquiries, and combining information from different data sources (while providing in-text citations to the data sources used for each answer).

Parameta accelerates client email resolution with Amazon Bedrock Flows

In this post, we show you how Parameta used Amazon Bedrock Flows to transform their manual client email processing into an automated, intelligent workflow that reduced resolution times from weeks to days while maintaining high accuracy and operational control.

How Fastweb fine-tuned the Mistral model using Amazon SageMaker HyperPod as a first step to build an Italian large language model

Fastweb, one of Italy’s leading telecommunications operators, recognized the immense potential of AI technologies early on and began investing in this area in 2019. In this post, we explore how Fastweb used cutting-edge AI and ML services to embark on their LLM journey, overcoming challenges and unlocking new opportunities along the way.

Architecture Diagram

How TUI uses Amazon Bedrock to scale content creation and enhance hotel descriptions in under 10 seconds

TUI Group is one of the world’s leading global tourism services, providing 21 million customers with an unmatched holiday experience in 180 regions. The TUI content teams are tasked with producing high-quality content for its websites, including product details, hotel information, and travel guides, often using descriptions written by hotel and third-party partners. In this post, we discuss how we used Amazon SageMaker and Amazon Bedrock to build a content generator that rewrites marketing content following specific brand and style guidelines.

How Amazon trains sequential ensemble models at scale with Amazon SageMaker Pipelines

Ensemble models are becoming popular within the ML communities. They generate more accurate predictions through combining the predictions of multiple models. Pipelines can quickly be used to create and end-to-end ML pipeline for ensemble models. This enables developers to build highly accurate models while maintaining efficiency, and reproducibility. In this post, we provide an example of an ensemble model that was trained and deployed using Pipelines.

How Clearwater Analytics is revolutionizing investment management with generative AI and Amazon SageMaker JumpStart

In this post, we explore Clearwater Analytics’ foray into generative AI, how they’ve architected their solution with Amazon SageMaker, and dive deep into how Clearwater Analytics is using LLMs to take advantage of more than 18 years of experience within the investment management domain while optimizing model cost and performance.

How Twitch used agentic workflow with RAG on Amazon Bedrock to supercharge ad sales

In this post, we demonstrate how we innovated to build a Retrieval Augmented Generation (RAG) application with agentic workflow and a knowledge base on Amazon Bedrock. We implemented the RAG pipeline in a Slack chat-based assistant to empower the Amazon Twitch ads sales team to move quickly on new sales opportunities.

Architecture of AWS Field Advisor using Amazon Q Business

How AWS sales uses Amazon Q Business for customer engagement

In April 2024, we launched our AI sales assistant, which we call Field Advisor, making it available to AWS employees in the Sales, Marketing, and Global Services organization, powered by Amazon Q Business. Since that time, thousands of active users have asked hundreds of thousands of questions through Field Advisor, which we have embedded in our customer relationship management (CRM) system, as well as through a Slack application.