Category: AWS Elemental MediaConvert

Introduction In file-based video processing workflows, content providers often standardize on the mezzanine file format used to share content with their customers and partners. When sharing video-on-demand (VOD) content, produced mezzanine files often have same number of audio tracks regardless of how many are in the actual content. For example, MXF media assets may be […]

Tom from our very own AWS Solutions Builder team walks us through an end-to-end solution that he built for video on demand (VOD) on AWS. Customers are already using this solution to run over 60,000 encoding jobs every month. You’ll learn how Tom used Step Functions for the orchestration layer, Lambda for Node.js microservices, Elemental […]

This article originally appeared in FEED Magazine, Issue 12. Server-side ad insertion is becoming a more valuable way of delivering advertising – and with cloud-based tools, one that’s becoming easier to implement The great benefit of targeted advertising is the ability to offer the viewer something that is going to be attuned to his or her […]

This article originally appeared in FEED Magazine, Issue 14. One of the leading press institutions in the world, The Washington Post, has an impressive legacy of print newspapers. But the digital offerings it’s been developing over the last two decades also continue to break new ground – not only journalistically, but technologically. As The Washington […]

Video is often thought of in terms of entertainment, but it also informs decisions across a range of industries, from defense to oil and gas, agriculture, and beyond. Intelligence agencies, for instance, analyze live footage from aircraft to gather and act on timely intel, or in agriculture, footage from an unmanned aerial system (UAS) can be used to evaluate crop yield or fight fires. To support quick […]

Glo challenges people to pause amidst life’s daily distractions to find a quiet place for personal progress. The subscription-based yoga studio hosts community classes free-of-charge at its Santa Monica-based facility, but what makes Glo unique is its extensive library of on-demand yoga, meditation, and Pilates courses taught by renowned instructors from around the world. The […]

Quality-Defined Variable Bitrate (QVBR) encoding is a rate control mode that launched in AWS Elemental MediaConvert and AWS Elemental MediaLive in 2018. QVBR is an enhanced version of variable bitrate (VBR) rate control that minimizes wasted bits and adjusts bitrate to maintain consistent video quality. QVBR is also available in the appliance and software products […]

This article originally appeared in FEED Magazine, Issue 09. Before being acquired by Frankly, WorldNow had been in the digital solutions business for broadcasters since 1999. The company provided a digital publishing platform, which included CMS and multimedia functions with a front end that delivered to a variety of platforms including iOS, Android, Apple TV, […]

Today’s media and entertainment (M&E) audiences want to access content anywhere at any time. They want choice regarding the format and on what device they consume media. And they expect personalization—to see only the content and advertisements that are most relevant to them. This eBook examines the one-click deployment solutions available from Amazon Web Services […]

Secure Packager and Encoder Key Exchange (SPEKE) defines the standard for communication between encryptors and packagers or encoders of media content and digital rights management (DRM) key providers. The specification accommodates encryptors running on-premises and in the AWS Cloud. The SPEKE Reference Server is an implementation of the SPEKE API and minimal implementation of back-end […]