Category: Industries

You already have basic footfall data that shows the number of people in your store at any given hour, and you know your sales data per hour, so you can produce a rough “conversion” rate for your customers. But what if you could get more granular data about your customers’ behavior? What if you could […]

A Customer Data Platform (CDP) for CPG manufacturers?! Yes. Let’s start by defining a Customer Data Platform (CDP): A CDP is a technology platform that creates a persistent, unified customer view (e.g., a single view of customer activity). Data is pulled from multiple sources, cleaned, and combined to create a single customer profile. For example, […]

The challenge and value of online discovery The power of cloud elasticity helps online retailers expose large volumes of digital content catalogs for shoppers to browse and purchase products. However, it’s a challenge for many retailers to manage their vast online catalogs. And at the same time, with so much content, customers can become overwhelmed […]

Energy technology provider TechnipFMC knows that turning brownfields into smart fields is the future of the energy industry. By using artificial intelligence (AI) to gain insights into remote operations, energy companies can operate more sustainably and cost efficiently, as well as use predictive analytics to fix issues before they become bigger problems. To support its […]

With their demands constantly changing, shoppers want the best and they want it now. For companies to keep up, digital product development must be a pressing response. That’s where Cencosud comes in. As a part of our “Engaging Shoppers & Consumers” track at this year’s Industry Innovators virtual event, we had the pleasure of welcoming […]

This year AWS is excited to exhibit at SEMICON West in San Francisco, July 12-14, 2022. Read this blog to learn more about the show, our booth exhibit, speaking sessions, and opportunities to engage with us at both SEMICON West and DAC. One ticket, two conferences! About SEMICON West and DAC SEMICON West 2022 connects […]

Overview The agricultural industry faces a significant challenge supplying a growing population with the healthiest and most ethical foods possible. The world’s population is expected to reach close to 10B people by 2050 and the arable land utilized to feed this population is on the decline. The farming industry has been functioning near peak efficiency […]

Two weeks ago, we dug into the question of how data and analytics enables consumer packaged goods (CPG) enterprises to unlock innovation with a group of over 40 CPG visionaries at the CGT Analytics Unite conference in Chicago. We asked the CPG leaders to organize themselves by functions and select two to three data and […]

BMW Group and Amazon Web Services (AWS) announced a comprehensive strategic collaboration in 2020. The goal of the collaboration is to further accelerate the BMW Group’s pace of innovation by placing data and analytics at the center of its decision-making. A key element of the collaboration is the further development of the Cloud Data Hub […]

I’ve spent most of my career in the travel and hospitality industry. For those of you who have done the same, you know that has meant a lot of ups and downs—9/11, the 2008 financial crisis, and of course, the COVID-19 pandemic. Despite these challenges, the accommodations and lodging industry always bounces back. In fact, […]