AWS for M&E Blog

Odds Ballklubb: A new world of OTT services

This article originally appeared in FEED Magazine, Issue 05. A Norwegian start-up is taking advantage of a VOD revolution fueled by AWS Elemental’s suite of cloud-based media tools. Crystallize is Bârd Farstad’s second start-up. Previously, the CEO and his brother, Aleksander, founded eZ Systems, which provided content management services for big subscription brands like Elle, […]

How Disney built its streaming analytics pipeline on AWS

Video streaming is providing content creators direct data on consumer behavior like never before. However, without the proper pipeline from viewer to database, deriving insights about customer preferences and engagement can take days or weeks. In this session from the Strata Data Conference in San Jose in May 2018, Adam Ahringer, manager of software data […]

VOD automation part 1: Create a serverless watchfolder workflow using AWS Elemental MediaConvert

Introduction File-based video processing workflows on AWS can be built using AWS Elemental MediaConvert to transcode source media into output formats. Using MediaConvert, video providers with any size content library can easily and reliably transcode on-demand content for multiscreen delivery. Once you start using MediaConvert to transcode videos, the next step is usually to build an […]

Globo scales creative capacity with AWS

Globo is one of the world’s largest broadcasters and the leading commercial television network in South America, reaching 99.6 percent of Brazilian homes as well as more than 170 countries with its content. As the company’s content offerings have expanded and evolved, so have its technology needs, and Globo has begun tapping the AWS Cloud […]

Scanline VFX managed 5M+ render hours through AWS Thinkbox Deadline for “Aquaman”

With its long legacy of creating photoreal fluid effects, Scanline VFX was an obvious choice for billion-dollar blockbuster “Aquaman.” The studio was brought on board by production in early 2017 to create several water-centric sequences, including the lighthouse exteriors and surrounding ocean, the “Aquaman” title card, Aquaman’s submarine rescue, Orm’s tidal wave, and Arthur and […]

What was new from AWS Elemental in 2018

2017 was a big year for AWS Elemental, with the release five new services to the AWS Management Console. 2018 had one more new service, but that in no way means that it was a quiet year in the AWS Elemental Media Services world. In case you missed all the excitement across the year, here […]

Optimizing computing performance with AWS Thinkbox Deadline – Part 1

AWS Thinkbox Deadline is a compute management solution often employed in the Media & Entertainment (M&E) and Architecture, Engineering and Construction (AEC) industries. It is used to control render farms with physical and virtual machines running both on-premises and on AWS. Once Deadline is up and running, it is natural to look into how to […]

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Extracting intelligence from corporate streaming using machine learning

With nearly one million minutes of video content forecasted to pass through global IP networks each second by 2021, ensuring that video traffic — especially video produced and consumed by company employees — is valuable, actionable, and personal becomes critical to that company’s success1. Companies today create live and on-demand videos for many purposes, including […]

How-to: Capturing and amplifying user engagement through real-time sentiment analysis

Often times in the evening, I come across a random television commercial that has nothing to do with my interests and it totally missed the mark. Several weeks back, I began thinking, what if there was a way for advertisers to be able to dynamically adjust content based on how I was feeling? What if […]