.215bd1af8ac0dd7af2a4234dc9cdf587c74b4656.png "AWS for Media & Entertainment"){kind=logo}
NAB Show 2024 Demo Showcase
Monetization
Generative AI for Advertising - Enhanced Audience Insights with AWS Clean Rooms
AWS enables self-service audience insights and enrichment use-cases for business and non-technical stakeholders by providing a text-to-SQL prompting interface to AWS Clean Rooms powered by Amazon Bedrock. The solution takes a user prompt for analysis as input, and transforms the prompt to a SQL version compatible with AWS Clean Rooms data collaboration service. The output results are rendered by Amazon Q in QuickSight for advanced self-service analytics.
Architecture
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The sample code; software libraries; command line tools; proofs of concept; templates; or other related technology (including any of the foregoing that are provided by our personnel) is provided to you as AWS Content under the AWS Customer Agreement, or the relevant written agreement between you and AWS (whichever applies). You should not use this AWS Content in your production accounts, or on production or other critical data. You are responsible for testing, securing, and optimizing the AWS Content, such as sample code, as appropriate for production grade use based on your specific quality control practices and standards. Deploying AWS Content may incur AWS charges for creating or using AWS chargeable resources, such as running Amazon EC2 instances or using Amazon S3 storage.