AWS for M&E Blog

Category: Compute

Guest post: Modernizing NASCAR’s multi-PB media archive at speed with AWS Storage

The sanctioning body for American auto racing, the National Association for Stock Car Auto Racing (NASCAR) has amassed a vast content library of video, audio, and image assets since it was founded in 1948. Each year, its archive continues to grow by 1.5 PB – 2 PB of data, making managing its legacy LTO tape storage unwieldy. […]

Part 2: Contextualized viewer engagement and monetization for live OTT events

This is the second in a series of blog posts about contextualized viewer engagement and monetization for live over-the-top (OTT) events. This post describes in technical terms how to use Amazon Web Services (AWS) to drive contextualization and deeper viewer engagement for live event streams. Click here to read the first post in the series. […]

Cloud rendering using Pixar’s Tractor on AWS

Rendering is the process of converting 3D models into 2D images that can be displayed on screen and is a critical part of making almost any movie these days. Rendering is resource-intensive, requiring powerful computational processing. With 8K resolution coming online, the demand for compute resources for rendering is at an all-time high. When the […]

How virtual workstations are reshaping talent acquisition and production workflows

A look at how cloud technology and remote access solutions provided by AWS and Leostream set creative studios up for post-pandemic success “The show must go on,” is a mantra for anyone working in sports, news, lifestyle, and entertainment. Bringing a production, TV series, or broadcast event to life relies heavily on technology that can […]

RushTix inspires nonstop laughter with Amazon IVS

Virtual comedy platform uses scalable, low-latency live stream technology Serious about comedy since its formation in 2015, RushTix transformed its in-person show ticketing hub into a robust virtual comedy streaming platform used by the likes of Patton Oswalt, Sarah Silverman, Jeff Dunham, John Cleese, and more as the pandemic shuttered comedy venues worldwide. Initially a […]

In this diagram, two types of feeds are processed. First, the live RTMP feed from the game court is processed by the media pipeline using AWS Elemental MediaLive and MediaConvert services to create video clips. Second, Hawk-Eye and statistical feeds are pushed into Amazon Kinesis streams. Lambda processes these events and stores them in Aurora Serverless Postgres database.

How Infosys reimagines the game of tennis using AWS

This post has been co-authored by Rohit Agnihotri, Chief Architect of Infosys Tennis Platform, and Satheesh Kumar, Principal Solutions Architect at AWS Infosys is a global leader in next-generation digital services and has developed innovative solutions to engage stakeholders in the sports ecosystem. Infosys is the official digital innovation partner for major tennis events like the […]

Economia migrates to AWS for accelerated development

Economia is one of the largest media houses in the Czech Republic. Although news is its main focus, the company also maintains a large online portal that receives more than five million visitors each month. As a traditional media house, the company had a sizable on-premises infrastructure for operations, which slowed hardware provisioning and made […]

TBS develops live broadcast-ready remote appearance tool on Amazon Chime SDK in three months

Tokyo Broadcasting System Television, Inc. (TBS) offers a wide range of services including TV broadcasting, video distribution, film production, and cultural projects. When the pandemic effectively halted in-person studio appearances and guests had to be remotely incorporated into live programs, the company sought an alternative to pre-existing video conferencing solutions, which couldn’t meet its high-quality broadcasting […]

Case Study: Magnetic Asia keeps entertainment alive with live streaming services on AWS

Magnetic Asia is a Hong Kong-based events management and production company offering end-to-end services. When the pandemic struck in 2020, Magnetic Asia expanded its business to build live streaming events platform Total Streaming and complementary virtual ticketing solution Total Ticketing. Initially, Magnetic Asia’s engineers spun up instances from scratch using virtual machines on Amazon Elastic Compute Cloud (Amazon […]

Case Study: Panasonic Avionics uses Amazon GuardDuty and AWS Security Hub for security and compliance

Panasonic Avionics is a leading supplier of in-flight entertainment and communications solutions for airlines. As demand increased for digitized solutions, the company faced a major obstacle: it wasn’t in the cloud. In need of a digital transformation that would allow Panasonic Avionics to securely migrate all its sensitive data to the cloud, the company approached AWS […]