AWS for M&E Blog

During the NAB Show 2022, Amazon Web Services showcased purpose-built solutions for media and entertainment (M&E) as well as technology-forward topics in its dedicated theater. Now, you can see many of these demonstrations and presentations on demand, which highlight the transformative power of the cloud across five solution areas for M&E: content production; media supply […]

AWS Elemental MediaTailor Channel Assembly makes it fast, easy, and cost-effective to build schedule-based streaming channels. For customers who have existing libraries of video content, it is more efficient to bulk add that content into MediaTailor so it can be incorporated into your channel’s schedule. In this post, I discuss how to use AWS Step […]

Global creative studio Pixomondo (PXO) has a well-earned reputation for producing high-end visual effects (VFX), having collected a trove of prestigious industry awards over the past two decades, including an Academy Award and several Emmy and Visual Effects Society (VES) Award wins. In a state of perpetual reinvention, the company has experimented with different tools […]

In this blog post, we provide a primer on MovieLabs and its publications to date that focus on security, AWS’ take on the foundational concepts in the MovieLabs security architecture, and preview the remaining blogs in this series. The media and entertainment industry is no stranger to disruptive innovation. One of the most significant transformations […]

The sanctioning body for American auto racing, the National Association for Stock Car Auto Racing (NASCAR) has amassed a vast content library of video, audio, and image assets since it was founded in 1948. Each year, its archive continues to grow by 1.5 PB – 2 PB of data, making managing its legacy LTO tape storage unwieldy. […]

For the leaders at Gamestar+, game night is more than a leisure activity—it’s an avenue to improved social collaboration. “Games have the power to magically transform even the most awkward dinner parties into really fun events,” says Todd Young, cofounder and chief operating officer of Gamestar+. “They really have an intrinsic value to facilitate meaningful […]

This is the second in a series of blog posts about contextualized viewer engagement and monetization for live over-the-top (OTT) events. This post describes in technical terms how to use Amazon Web Services (AWS) to drive contextualization and deeper viewer engagement for live event streams. Click here to read the first post in the series. […]

Rendering is the process of converting 3D models into 2D images that can be displayed on screen and is a critical part of making almost any movie these days. Rendering is resource-intensive, requiring powerful computational processing. With 8K resolution coming online, the demand for compute resources for rendering is at an all-time high. When the […]

The 2022 National Association of Broadcasters (NAB) Show in Las Vegas featured a variety of new technologies for media and entertainment built on Amazon Web Services (AWS). For example, AWS Partners demonstrated the transformative power of the cloud for content production, media supply chain and archive, broadcast, direct-to-consumer and streaming, and data science and analytics […]

A look at how cloud technology and remote access solutions provided by AWS and Leostream set creative studios up for post-pandemic success “The show must go on,” is a mantra for anyone working in sports, news, lifestyle, and entertainment. Bringing a production, TV series, or broadcast event to life relies heavily on technology that can […]