AWS for M&E Blog

Category: Media & Entertainment

Choosing the right AWS live streaming solution for your use case

Meeting customers at different stages of their streaming journey, we often see two distinct paths emerge: Traditional broadcasters looking to modernize their infrastructure, and digital-native companies wanting to add interactive streaming features. What unites them is the need to deliver high-quality, reliable streaming experiences to their audiences. The right Amazon Web Services (AWS) solution reduces […]

Conversational XR sports viewing experiences powered by Amazon Nova Sonic

This blog is co-authored by José Somolinos, Portfolio Manager – XR, AI & Innovation, Accedo, and Christian Marko, Chief Innovation Officer, Stats Perform. Figure 1: Accedo Xtend headset experience. The convergence of cloud computing and advanced viewing technologies is revolutionizing how we experience sports and media content. Through extended reality (XR) headsets and smart glasses, […]

How Prime Video delivers AI-powered real-time insights for NASCAR fans

In the high-stakes world of NASCAR, fuel management can make the difference between victory and defeat. Recent races have demonstrated how critical fuel calculations are, with multiple top drivers experiencing last-minute fuel shortages, dramatically altering race outcomes. NASCAR broadcasts have historically provided limited visibility into fuel consumption—one of racing’s most crucial strategic elements. While announcers […]

DVB-DASH and EBU-TT-D support in AWS Elemental MediaPackage

Introducing new functionality in Amazon Web Services (AWS) Elemental MediaPackage v2 for DVB-DASH and EBU-TT-D support. These standards, working together, are particularly important because they form the backbone of modern European broadcast streaming. They help ensure high-quality, accessible content delivery, while maintaining professional broadcast standards in the streaming era. DVB-DASH DVB-DASH (Digital Video Broadcasting-Dynamic Adaptive […]

Automated highlights and short-form solution with DIGIBASE

This blog post was co-authored by Thomas Kramer, DIGIBASE. As video consumption habits evolve, audiences now engage with content across various platforms and formats, especially on social media. To reach more viewers, media companies and content owners are providing near real-time highlights of live events on social platforms to maximize ad profits, as well as […]

Capturing AWS Elemental MediaConnect events with Amazon CloudWatch logs

As live video streaming becomes increasingly crucial for media and entertainment businesses, effective observability of your Amazon Web Services (AWS) Elemental MediaConnect (MediaConnect) resources is essential for maintaining reliable video transport. MediaConnect automatically provides useful operational metrics through Amazon CloudWatch, giving you immediate visibility into the performance of the service. However, there’s substantially valuable data […]

EngineLab drives a new era of cloud-based content production with AWS

In a rapidly evolving media and entertainment landscape, agility and scalability are essential. As studios navigate industry volatility and increasingly distributed creative teams, cloud-based workflows are no longer a futuristic concept—they’re a competitive advantage. The founders of EngineLab, which launched early 2025, recognized the growing need for industry-specific expertise in cloud transformation for studios. Now, […]

How to use 3ds Max with service-managed fleets on AWS Deadline Cloud

It can be challenging for studios and artists who want to leverage the power of the managed infrastructure of Amazon Web Services (AWS) Deadline Cloud while continuing to use Autodesk 3ds Max in their workflows. We’ll show you how to overcome this limitation by using configuration scripts to enable 3ds Max on service-managed fleets (SMFs). […]

Edit in the cloud: Nine Network modernizes edit suites with AWS

This blog was co-authored by Jun Ye, Graphics and Automation Technology Manager of Nine Network. When Nine Network (Nine) faced the dilemma of aging edit suites and mounting hardware costs in their Brisbane studios, they didn’t just see a problem—they saw an opportunity. The traditional approach would have been straightforward: replace hardware (server, processor, memory, […]

CoStar Group reduces costs by 80% using AWS Elemental MediaConvert

This blog is co-authored by Mark Osborn, Principal Software Engineer at CoStar Group. Seeking greater control over their video transcoding capabilities while reducing costs and enhancing quality for their customers, CoStar Group embarked on a transformative solution. Let’s dive into how CoStar brought their video transcoding and distribution backends in house using Amazon Web Services […]