AWS Media Blog

Tag: content creation

How Winnie-the-Pooh sparked Method Melbourne’s journey to cloud rendering

Authored by Jon Stanley, Head of Systems of Method Melbourne. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.    If you’ve seen a blockbuster film in the last five years, you’ve likely witnessed the visual effects and […]

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Watch now: Empowering users with natural language search featuring Dow Jones

Content creators face the ever-increasing challenge of cataloging content in a way that is easily accessible by users. Providing content relevant to a user’s search from vast archives of content requires a system that automatically provides the best match from the most relevant content. Using the Amazon Kendra machine learning service, the Wall Street Journal […]

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Introducing new cloud-based creative studio Preymaker

The New York ad scene has received an infusion of technology-powered creativity with the official launch of Preymaker, which was recently announced following months of confidential production. Together with industry veterans Melanie Wickham and Verity Grantham, Preymaker is founded by Angus Kneale, former chief creative officer and co-founder of The Mill New York. Rather than […]

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Weta Digital goes all-in on AWS

Future of filmmaking looks to the Cloud Founded by Peter Jackson in 1993, Weta Digital is a highly respected creative force, collaborating on visual effects (VFX) for some of the highest grossing blockbusters of all time, such as The Lord of the Rings trilogy and Avatar. Having garnered six Best Visual Effects Oscars, 10 SciTech […]

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AWS NAB Online Event & Virtual Conference. See the latest in media from AWS.

Registration open for AWS NAB online event and virtual conference

AWS has launched two online events to bring you up to date on the latest media trends and technologies. First, join us April 20 and 21 as we share updates and announcements originally scheduled for NAB Show 2020. The AWS NAB News & Updates Online Event will highlight AWS services, new solutions, and stories from […]

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AWS at the 2020 NAB show [Updated 3/12/2020]

Due to the NAB Show 2020 cancellation, Amazon Web Services will host two online events in the coming weeks to showcase our planned content for the exhibition: NAB News & Updates Online Event – On April 20, AWS will host an online event to spotlight updates planned for the NAB Show. AWS M&E Online Conference – On May […]

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Securing studio IP in AWS: Cloud-based VFX project management with Autodesk Shotgun

In this blog post, we walk you through the architecture of Autodesk Shotgun Private Cloud, a cloud-based VFX Project Management application running on AWS. Autodesk Shotgun simplifies creative project management and unifies visual effects (VFX), animation, and games teams of all sizes. Shotgun is a scalable on-demand platform that can support just a few users […]

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Using ML in the media supply chain to optimize content creation: How to improve efficiency for operations teams and automate workflows with ML metadata

Co-authored with Rose Sponder, Director of Marketing at SDVI The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.  The Challenge: Use ML to assess and validate incoming content while helping manage re-versioning and distribution tasks. Machine Learning (ML) […]

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Screenshot from the movie Adrift

Milk VFX: Getting the drift of cloud

This article originally appeared in FEED Magazine, Issue 10. It’s a truism that filmmaking and water don’t mix. The malfunctioning mechanical shark on Jaws, the aquatic heart of darkness that was James Cameron’s The Abyss, or the now legendary nightmare of Waterworld – if you’re shooting on or around water, you’re asking for it. Luckily, we […]

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AWS Thinkbox partners help take your studio to the cloud

Today we’re announcing the new AWS Thinkbox partner site which highlights AWS Thinkbox and APN partners that can help accelerate your journey to a hybrid or even a full content production pipeline in the cloud. The partners on this page are uniquely positioned to help your studio meet the demands of rapid and efficient content production by leveraging the power of AWS. These partners […]

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