How pricing works

Alexa for Business is a pay-as-you-go service. There are no up-front fees, and no long term commitments. Alexa for Business charges are based on the number of shared devices you register, and the number of users enrolled in your organization’s account. Shared devices are managed centrally by Alexa for Business, and anyone in your organization can use them. Enrolled users join their personal Alexa account with your Alexa for Business account, allowing them to use the Alexa features and skills they’ve already enabled for personal use, and the skills they need for work, on any of the personal devices in their account.

Shared devices

You can deploy Alexa devices to shared spaces in your workplace like conference rooms, huddle rooms, phone booths, lobbies, and copy rooms. Shared devices are not linked to any specific user, and anyone with physical access to the device can use them, including enrolled users. Each device is managed and configured directly through the Alexa for Business console, where you can set the location, specify which skills to make available, and enter conference room settings. Shared devices are charged per device, per month, and the subscription fee is the same regardless of the type of device.

Enrolled users

You can invite end users to enroll their personal Alexa account with your Alexa for Business account. This lets them use the Alexa features and skills that they’ve already enabled on their account, as well as any private skills you make available through Alexa for Business. They can use these on all the devices associated with their personal Alexa account, including their devices at work, in their homes, or through the Alexa app on their mobile phone. Enrolled users are charged per user per month, for an unlimited number of devices. There are no incremental charges as users add additional Alexa devices to their personal Alexa account. 

Item
Shared devices
Enrolled users
Monthly price
$7 / device
$3 / user

Note: enrolled users can use an unlimited number of personal devices. Subscription fees are prorated daily, so you only pay for what you use. Alexa for Business is available in the US East (N. Virginia) region.

The Alexa for Business service does not include Alexa devices, which you need to purchase separately. You can purchase Amazon Echo devices from Amazon.com or Amazon Business. For information about which devices to purchase, see Getting Started. If you would like to purchase more than 250 devices, contact your AWS account team, or fill out the Contact Sales form. To learn more about Amazon Echo devices, you can visit Echo & Alexa Devices.

Except as otherwise noted, our prices are exclusive of applicable taxes and duties, including VAT, GST and applicable sales tax.

Pricing examples

In this example, an organization places Echo devices in ten conference rooms to help simplify meetings, one in the lobby to provide guests with information, and one of each in two phone booths for employees to make phone calls. In addition, there are thirty employees who will join their organization’s Alexa for Business account so they can use personal Alexa devices at work or at home to access their calendars and private skills. In this pricing example, there are 13 shared devices, and 30 enrolled users. The AWS monthly invoice will be as follows:

Note: this does not include the purchase of Alexa devices.

Item
Shared devices
Enrolled users
Quantity 
13
30
Price per Month
$7
$3
Total
Total per Month
$91
$90
$181

In this next example, an organization chooses to use Alexa for Business to simplify their conference rooms. They do not wish to enroll users. The organization has 25 conference rooms where they’d like to use Echo devices as conference room voice controllers. In this pricing example, there are 25 shared devices, and 0 enrolled users. The AWS monthly invoice will be as follows:

Note: this does not include the purchase of Alexa devices.

Item
Shared devices
Enrolled users
Quantity 
25
0
Price per Month
$7
$3
Total
Total per Month
$175
$0
$175

Get started with Alexa for Business

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