AWS for Media & Entertainment Blog

News, customer stories, and technical guidance to help you create, deliver, and monetize your content

Showing results: 1-4
Total results: 16
  • 11 Sep 2024

    Introducing AWS Elemental MediaLive Anywhere: Cloud-controlled live video encoding on your own infrastructure

    Dan Gehred
    Background Today, broadcast, live streaming, and video distribution customers with on-premises sources or local network destinations have a range of choices when building live video workflows. These options all have trade-offs, and none are ideal when hybrid deployments on both ground and cloud are required. Customers can purchase and deploy on-premises encoding appliances and software, [...]
  • 04 Sep 2024

    AWS to highlight generative AI, cloud advancements at IBC 2024

    Lisa Epstein
    With the annual International Broadcasting Convention (IBC) around the corner, Amazon Web Services (AWS) is gearing up to showcase the latest media & entertainment (M&E) innovations from artificial intelligence (AI) to live cloud production solutions. In addition to hosting meetings and demos in its double-decker stand (5.C90) in Hall 5 at the RAI from September [...]
  • 27 Jun 2024

    Create a conda package and channel for AWS Deadline Cloud

    Mark Wiebe, Sean Wallitsch
    AWS Deadline Cloud is a fully managed service from Amazon Web Services (AWS) that enables you to have a scalable, fully managed visual compute farm up and running in minutes. Executing render jobs for digital content creation (DCC) applications like Blender, Houdini, Maya, and Nuke can be a rapid, turnkey experience with Deadline Cloud Sevice-Managed Fleets [...]
  • 08 May 2024

    NHL breaks the ice with cutting-edge live cloud production powered by AWS

    Andrew Reich, Alex Murel, Alex Norrman, Luke Potter
    Live sports production has followed the same formula for decades. To send broadcasts out to fans, production teams have relied on massive production trucks to distribute game feeds from arenas to a fixed control room with workstations and production gear. The National Hockey League (NHL), one of the biggest sports leagues worldwide, is shaping the [...]

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  • Jamie Mullan, Dan Gehred, 04/30/2025
    Formula 1® (F1) celebrates their 75th year of racing in 2025 and, in partnership with Amazon Web Services (AWS), continues to innovate and create the fan experience of the future. For the start of the 2025 race season, F1 launched a new streaming subscription tier called F1 TV Premium. This new tier is designed to [...]
  • Khasimul Asif Mohammad, 04/24/2025
    Livestreaming audiences expect seamless video experiences across devices and varying network conditions. Adaptive bitrate (ABR) streaming meets this expectation by dynamically adjusting video quality based on viewer conditions. However, ABR requires transcoding—the process of converting a source video into multiple quality levels to optimize playback across different devices and network conditions. Transcoding at centralized servers [...]
  • Abraham Lobo, Basil Badawiyeh, 04/23/2025
    At Amazon Web Services (AWS), we are delighted to introduce the AWS Well-Architected Video Streaming Advertising (VSA) Lens. The VSA Lens consists of a Lens whitepaper and a custom lens, which will become available in the Lens Catalog of the AWS Well-Architected Tool. Contact your account representative for access today. The VSA Lens, the first [...]
  • Aparajithan Vaidyanathan, Saibal Samaddar, Tanushree Halder, Lokesh Joshi, Maheshwaran G, 04/22/2025
    In this post, we explore how Infosys developed Infosys Event AI to unlock the insights generated from events and conferences. Through its suite of features—including real-time transcription, intelligent summaries, and an interactive chat assistant—Infosys Event AI makes event knowledge accessible and provides an immersive engagement solution for the attendees, during and after the event.
  • Dan Gehred, Annie Chung, 04/22/2025
    Community is at the heart of live shopping destinations like the wildly popular Whatnot. The online marketplace surpassed $3 billion in gross merchandise volume in 2024 and is on track to top that achievement in 2025. People from around the world converge on the platform daily to forge connections and purchase items that they love, [...]
  • Sarah Strobhar, 04/21/2025
    More than 55,000 media and entertainment professionals from 160 countries gathered in Las Vegas for NAB Show 2025. At this year’s event, Amazon Web Services (AWS) served up new innovations, industry announcements, and memorable moments at the show. Creating. Connecting. Captivating. As the road to convergence starts with data and scalability, the AWS booth featured [...]
  • Sakshi, Vanessa Inadomi, 04/16/2025
    If you’re a producer looking to use Amazon Web Services (AWS) Deadline Cloud Budget Manager to track spend and usage for your render farm, then this blog is for you. AWS Deadline Cloud is a fully managed service that streamlines render management for teams creating computer-generated 2D/3D graphics and visual effects for films, TV shows, [...]
  • Thomas Buatois, Iryna Oliinykova, Ken Shek, 04/04/2025
    The Media and Entertainment industry is undergoing unprecedented transformation, with the volume and complexity of content continuing to grow at a rapid pace. To stay competitive, broadcasters and publishers must find innovative solutions to optimize their media workflows from ingest to delivery. Recognizing this challenge, Nomalab, a leading cloud-based media management platform available on the [...]