AWS for M&E Blog
Category: Artificial Intelligence
Video semantic search with AI on AWS
AWS offers a comprehensive video semantic search solution that leverages AI/ML services like Amazon Bedrock, Rekognition, and Transcribe to help media customers efficiently discover, analyze, and monetize content within large video libraries.
Arc XP leverages generative AI to enhance journalism with AWS
In the fiercely competitive digital media landscape, news organizations face the constant challenge of capturing and maintaining user attention. As demand for timely, high-quality journalism grows, publishers need tools that not only speed up content production but also improve its quality and relevance to audiences. For Le Parisien, one of France’s leading newspapers, providing journalists […]
NFL Gameplay Media search powered by AWS: A tech deep dive
Football fans have an incredible ability to recall specific moments—game-winning touchdowns, crucial interceptions, and spectacular catches. However, for National Football League (NFL) media producers tasked with finding these specific plays in a sea of thousands of games and millions of plays, it’s like searching for a needle in an ever-growing haystack. What might seem like […]
Delivering low-latency captions and voice translation for live sports, news, and OTT platforms with SyncWords and AWS
This post was co-authored by Giovanni Galvez, VP of Business Development and Strategy, SyncWords. Customers have asked us how to best enable captions with low latency, especially for live sports and news, while taking advantage of Automatic Speech Recognition (ASR) technologies in the cloud. AWS and SyncWords took on this challenge and enabled a secure, low […]
Media localization pipeline with voice synthesis and lip synchronization
Media localization processes involve multi-step approaches, including translation, voice acting, and cultural adaptation, which can be time-consuming and costly. Businesses can now create realistic dubbed voices and sync lip movements in any language, at scale, unlocking new markets and making content more accessible worldwide. In our hyper-connected world, businesses are racing to grab a share […]
AWS brings generative AI to NFL’s My Cause, My Cleats campaign to power purpose-driven design
See how NFL stars Maxx Crosby, Josh Allen, and DK Metcalf used AWS generative AI to design cause-focused cleats—and now you can too The National Football League’s (NFL) “My Cause My Cleats” initiative has fused sports and philanthropy since 2016, inviting fans to connect with players’ personal causes displayed on custom-designed cleats. This year, the […]
Animaj accelerates 3D pipeline to streamline kids’ animation with AWS
In less than three years, French startup Animaj made a name for itself in media production for kids. The company, founded in 2022, specializes in transforming intellectual property (IP) into bite-sized programming for 2-9 year-olds around the world. Animaj taps 3D animation vendors to deliver content for Pocoyo, Kidibli, Hey Kids, and Rabbids Invasion. It […]
Unlock the value of Media Archives with AWS
Efficiently managing vast media archives remains a significant challenge for content owners, particularly when faced with insufficient metadata for quick asset discovery and reuse. Traditional approaches to archive enrichment—whether through human effort and/or machine learning (ML)—often prove prohibitively expensive or time-consuming. In the following, we describe an innovative approach combining generative AI with ML to […]
Reinvent live sports search with generative AI on AWS
Imagine asking your TV, “When’s the next Formula One race?” and instantly getting accurate results. This is the future of live sports search, powered by generative AI. In an era where viewers expect quick and relevant information, traditional search methods often miss the mark, but a revolutionary solution is taking shape. Generative AI is transforming […]
How the Seattle Seahawks streamline game-day coverage using AI
AI-powered content automation system revolutionizes the Seattle Seahawks’ digital strategy, streamlining distribution of digital content, automating video uploads, transcripts, and summaries to enhance fan experience.