Category: Media & Entertainment

As viewers shift from passively viewing into actively engaging with content during video playback, content providers can design and build interactive and actionable experiences for their audiences. Actionable video is context-aware and time-specific, allowing the viewer to respond to prompts about a person, place, or object while watching and interacting with video as it plays. […]

AWS Elemental MediaTailor Channel Assembly makes it fast, easy, and cost-effective to build schedule-based streaming channels. For customers who have existing libraries of video content, it is more efficient to bulk add that content into MediaTailor so it can be incorporated into your channel’s schedule. In this post, I discuss how to use AWS Step […]

The 2022 National Association of Broadcasters (NAB) Show in Las Vegas featured a variety of new technologies for media and entertainment built on Amazon Web Services (AWS). For example, AWS Partners demonstrated the transformative power of the cloud for content production, media supply chain and archive, broadcast, direct-to-consumer and streaming, and data science and analytics […]

Including accurate subtitles for your live content is crucial for an improved viewer experience and to meet accessibility requirements. While most transcriptions for live broadcast are still generated by human stenographers, these processes scale poorly and can be expensive. Amazon Transcribe, which automatically converts speech to text, is an automatic speech recognition (ASR) service that […]

This post is co-authored by Kevin Yao, Principal Partner SA, OTT, Direct to Consumer at AWS and James Clark, General Manager, Media & Entertainment at GeoComply. The content of this post was updated on May 5, 2022. GeoGuard from GeoComply is a VPN and proxy detection solution with 99.6% accuracy. It is pre-integrated with leading […]

Facing growing demand for a live concert experience On Air, a pay-per-view on-demand streaming service, launched its first streaming solution for live concerts and performances in 2020. During the COVID-19 pandemic, however, the demand for live streaming content increased more quickly than On Air could have anticipated. The company realized that it needed a more […]

AWS for Media & Entertainment Video Tutorials are a series of short videos that cover best practices and actionable tips to build media workflows on AWS. In these on-demand videos, AWS media and entertainment experts answer common questions from customers and offer valuable insight about how to architect, deploy, and optimize your media workflows. In […]

This how-to blog series in three parts walks through the configuration of advanced features for ad insertion available with AWS Elemental MediaTailor. Links to each post are available and cross-referenced as the series progresses. Return to the AWS Media Blog in the coming days for additions to the series. Introduction: How to configure advanced features […]

Marking a major milestone for an application celebrating it’s 30th anniversary that was once only available on dedicated hardware, Autodesk has enabled Flame 2023 to run on Amazon Web Services (AWS). Autodesk ® Flame ® provides high-end 3D visual effects (VFX), finishing and color grading software used across advertising, and episodic and feature film VFX […]

Football fans from across the country gathered in a packed SoFi Stadium on February 13, 2022 to see the Los Angeles Rams and Cincinnati Bengals face off in the biggest game of the year. At the same time, more than 112 million people worldwide tuned into a live event broadcast and stream to catch key […]