AWS for M&E Blog

Category: Media Services

Interactive advertising with Amazon IVS

The ability to monetize live streaming content can be a challenge in the media and entertainment industry. For example, when streaming live content via social media platforms, options may not be available to advertise precisely the way you want within your show or event. In this post, the authors explain and demonstrate how to recognize […]

Three men on treadmills watching overhead televisions.

Atmosphere scales streaming service for businesses, unlocks new revenue potential with AWS

Where audiences dwell, advertisers follow. From restaurants and bars to gyms, medical offices, airports and beyond, ample opportunities exist for brands to reach consumers as they move through the day. Atmosphere is broadening access to these audiences in the US and internationally with its free ad-supported streaming service, built on cloud-based technologies from Amazon Web […]

How to delay live streaming using AWS Elemental MediaPackage

How to delay live streaming using AWS Elemental MediaPackage

The ability to introduce a delay into live or real-time streaming video is a critical function for many content providers. There are several reasons a content provider might want to introduce a time lag to a live stream broadcast. Time zone differences: Delaying a live stream can accommodate viewers in different time zones, serving those […]

Learn how Zee5 accelerated highlights delivery on AWS, offering fans quick access to re-live their favorite cricket moments

This post was co-authored by Suneel Khare, Rahul Banerjee, and Lalitesh D at Zee5, and Girish Nair and Rahul Sureka at AWS. Zee Entertainment Enterprise Limited (ZEEL) is a global content company with more than 1.3 billion viewers around the world. Zee5, the online video streaming Over The Top (OTT) platform, offers an exhaustive array […]

Monitoring QoS of virtual linear OTT channels with dynamic ad insertion

Overview This is part two of a blog series about virtual linear channel creation and management. The first blog post in the series discussed how to create virtual linear OTT channels that can sequentially deliver both video on demand (VOD) and live streaming video by defining a channel schedule in AWS Elemental MediaTailor using Channel […]

High-level image of the Media.Monks remote broadcasting workflow.

How Media.Monks avoided carbon emissions using AWS for remote production

This blog is authored by Lewis Smithingham, SVP of Innovation, Media.Monks and Wes Hovanec, Virtual Studios Lead, Media.Monks. Sustainability featured more prominently than ever at this year’s National Association of Broadcasters Show. NAB has been described as “the world’s largest annual convention for broadcasters and the broader media, entertainment and technology industries”. Responding to growing […]

Cloud Cup charity football team photo on field inside stadium.

AWS enlists Amazon IVS to broaden support for The Prince’s Trust youth charity

The 2023 AWS Cloud Cup charity football tournament reaches beyond in-stadium spectators with live streaming to a worldwide virtual audience Amazon Web Services (AWS) held its third annual charity football tournament on May 18, 2023, at the Cherry Red Records Stadium in Wimbledon, located in Southwest London, England. The event had an ambitious fundraising target […]

Featured Image for Control quality of service and costs with Amazon IVS advanced channel types

Control quality of service and costs with Amazon IVS advanced channel types

Amazon Web Services (AWS) announced today that Amazon Interactive Video Service (Amazon IVS) customers can now better control viewing quality of service (QoS) and distribution costs using new “Advanced” channel types. Advanced SD and HD channel types are available with Amazon IVS, in addition to the original Basic and Standard channel types. The Basic channel type […]

Gain observability of live streaming workflows with AWS Elemental MediaLive and AWS Elemental MediaPackage

Amazon Web Services (AWS) offers a wide range of media services with which you can build live and on-demand video workflows. In this blog post, we discuss how users can gain observability by integrating scattered metrics and analyzing logs produced by AWS Media Services when configuring a live streaming workflow. Use metrics from Amazon CloudWatch, […]

FOX ups resolution, drops latency with AWS-powered streaming

Advanced video delivery workflow rolls out across the network’s digital sports coverage after reaching 7M peak viewers during 2023 NFL championship game FOX’s commitment to innovating its cloud-based media production and delivery platform continues to pay off as seen with its latest production for the 2023 National Football League (NFL) championship match up. An implementation […]