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The media industry is experiencing a fundamental shift in how content is processed, analyzed, and monetized. Recent breakthroughs in vision-based generative AI models have dramatically reduced both the cost and complexity of understanding video content at scale. By introducing these models into media supply chain workflows, organizations can reduce manual tagging and metadata generation costs […]

The biggest decisions in the National Football League (NFL) don’t always happen under stadium lights. More often, they’re made weeks later — when scouts are replaying drills frame by frame, analysts are running probability models late into the night, and front offices are weighing roster needs against contract markets and draft boards. By the time […]

Introduction The media and entertainment industry is undergoing a fundamental shift toward cloud-based live production workflows. Broadcasters want to realize new avenues of revenue by unlocking global workflows, produce more content with fewer resources, and drive viewer engagement at scale. This shift reduces costs through decreased crew travel and capital expenses for production hardware that […]

For media companies, delivering highlights to social platforms quickly is a competitive advantage that directly drives viewership and monetization. With hundreds of live events across multiple leagues, many organizations lack resources for manual clipping and reformatting key moments for every game. The key moments still happen — but without a scalable way to capture and […]

Live streaming now reaches audiences across continents in real time, but language barriers still limit how many people can engage with this content. Traditional subtitle generation methods, which rely on manual translation services or prerecorded content workflows, can’t keep pace with the demands of live broadcasting. In this post, we share a solution that delivers […]

For over 15 years, HiBid has helped auctioneers reach bidders beyond their local markets, enabling auction houses to expand from local-only events to national and global participation. Most recently, with a switch to Amazon Interactive Video Service (Amazon IVS) Real-Time Streaming for streaming live auctions, HiBid has increased the power and stability of its platform. […]

Modern creative workflows demand high-performance rendering capabilities that can scale on demand without the operational overhead of managing infrastructure. AWS Deadline Cloud service-managed fleets address this challenge. It handles the complexity of Amazon Elastic Compute Cloud (Amazon EC2) instance management, operating system updates, virtual private cloud (VPC) configuration, and networking. You can then focus on […]

Consumer appetite for live entertainment is stronger than ever. From concerts to sporting events, the bar for audience expectations continues to go up, with Shared Reality emerging as an exciting new way to engage with content. Cosm is a leading pioneer in reimagining how fans can experience entertainment, with 8K and higher resolution programming uniquely […]

In today’s connected world, many tasks previously accomplished in-person are now done remotely over the internet, from education and training, to work and medical appointments. Offering a secure platform for online exam administration, education technology provider Educational Testing Service (ETS)-Wheebox supports nearly three million exams each year and is growing fast. With an infrastructure built […]

In the high-stakes world of NASCAR, fuel management can make the difference between victory and defeat. Recent races have demonstrated how critical fuel calculations are, with multiple top drivers experiencing last-minute fuel shortages, dramatically altering race outcomes. NASCAR broadcasts have historically provided limited visibility into fuel consumption—one of racing’s most crucial strategic elements. While announcers […]