Posted On: Sep 28, 2023

With the launch of Partner Initiative Funding in AWS Partner Funding Portal (APFP), AWS Partners can easily self-access and manage their initiative and agreement funding.

Previously, partners had to provide initiative funding information to their partner managers to request, claim, and report the agreement and initiative funds. The Partner Initiative Funding template unifies and standardizes the different initiative experiences into one template and provides funding transparency throughout the funding cycle — improving the overall funding process time by having a configurable initiative program based workflow.

Starting today, incentives including Customer Engagement Incentive, Well-Architected Partner Program, Microsoft Modernization Program, and more are available in the Partner Initiative Funding template. Log into APFP to locate the Partner Initiative Funding template to start the funding process. 

The Partner Initiative Funding template is available for partners engaged with certain agreement and initiatives with AWS based on their eligibility requirements. To learn more, check out the AWS Partner Funding Portal user guide or the APN Blog post.