Posted On: Nov 22, 2023

We are excited to announce the launch of the AWS Advertising and Marketing Technology (AMT) Competency designed to highlight Partners who have demonstrated technical proficiency in the AMT industry.

The AWS Advertising and Marketing Competency, previously known as the Digital Customer Experience Technology Competency, includes new categories to differentiate partner offerings and help customers find the right validated solutions for their unique business needs. These updated categories include 1) Audience & Customer Data Management, 2) Privacy-Enhanced Data Collaboration, 3) Ad Intelligence & Measurement, 4) Ad Platforms, and 5) Digital Customer Experience. AMT Competency Partners provide customers the confidence in selecting software and service partners, knowing that these partners are continually innovating with AWS to meet rigorous technical validation for customers.

AWS AMT Partners are proud to provide services and software solutions that are available internationally. AWS AMT Partners have been thoroughly technically vetted by AWS Partner Solution Architects to ensure customers have a consistent, high-quality experience.

If you’re an APN Technology Partner or APN Services Partner experienced in working with Advertising and Marketing Technology customers on AWS, click here to learn more.