AWS for M&E Blog

Category: Amazon Bedrock

Enabling publishers to customize content while maintaining editorial oversight with Amazon Bedrock

Reader engagement is key for any publisher and directly correlates to revenue growth. One of the best mechanisms to increase reader engagement is personalization. Prior to the mainstream availability of generative AI foundation models (FMs), personalization was, and still is, achieved by understanding patterns in reader behaviour and surfacing content relevant to them. Amazon Bedrock […]

Dyn Media streamlines sports viewing for fans with AWS

Catching the action of a European football (or soccer) match is easy today, with no shortage of available streaming platforms and services to watch players from all leagues go head-to-head. Yet, when it comes to other sports—like handball, basketball, volleyball, hockey, and table tennis—fans have fewer options. To level the playing field for these enthusiasts, […]

The next generation of media intelligence with Guidance for Media2Cloud on AWS version 4.0

We are pleased to announce the official release of Guidance for Media2Cloud on AWS version 4.0. This release offers enhancements that assist Amazon Web Services (AWS) customers in monetizing their media archives, generating content metadata more cost effectively, and leveraging generative AI to produce new kinds of content metadata. The new version of Media2Cloud still […]

Creating bespoke customer engagement with ThinkAnalytics using generative AI on AWS

This blog was co-authored by Peter Docherty, Founder and Chief Technology Officer, ThinkAnalytics. ThinkAnalytics is an AWS ISV partner specializing in personalized content discovery, metadata, viewer insight and targeted advertising for media and entertainment. ThinkAnalytics provides AI-powered personalized content recommendations for media companies. Its products are used by major broadcasters and streaming services globally. To […]

Engage online sports fans with live event commentary using generative AI on Amazon Bedrock

Live sports online streaming is a fast-growing market, forecast to grow from USD $18.6B in 2021 to USD $93.1B by 2027, a compound annual growth rate of 24.64% from 2022 to 2030. Sports streaming platforms continually advance, employing diverse strategies to delight users and enrich viewer engagement. These tactics encompass extended statistics and match facts, augmented […]

IMG ARENA predicts golfer performance with Amazon SageMaker

In an era of advanced analytics, fans of professional sports expect more than subjective commentary as part of the viewing experience. They seek data-driven insights, which is where company IMG ARENA (IMGA) excels. Harnessing the power of official sports data to deliver fan-centric experiences, IMGA has helped rights holders, the media, and betting industries offer […]

Build generative AI conversational search assistant on IMDb dataset using Amazon Bedrock and Amazon OpenSearch Service

This blog demonstrates how to use Large Language Models (LLMs), Amazon Bedrock, and Amazon OpenSearch Service to create a movie recommendations chatbot. The demonstration uses the IMDb and Box Office Mojo Movies/TV/OTT licensable data package, which provides a wide range of entertainment metadata. Many Amazon Web Services (AWS) media and entertainment (M&E) customers license IMDb […]

AWS direct-to-consumer & streaming Partner showcase at IBC 2023

At IBC 2023 in Amsterdam, Amazon Web Services (AWS) Partners showcased cloud solutions that are transforming the media and entertainment (M&E) industry. With over 40,000 attendees from 170+ countries, IBC provided an opportunity for AWS Partners to demonstrate how they help M&E companies reinvent workloads in the cloud to a large in-person audience. The breadth […]