Posted On: Jan 5, 2024

AWS Marketplace announces the reduction and standardization of seller listing fees:

  • Public subscriptions for software-as-a-service (SaaS) and AWS Data Exchange product types are reduced to 3%.
  • AWS Marketplace private offer listing fees for software and data are reduced to between 1.5% and 3%. For deals under $1M TCV, there’s a 3% fee, for those equal to $1M and under $10M, a 2% fee, and for those equal or greater than $10M, a 1.5% fee.
  • Listing fees associated with the renewal of private offers for software and data are 1.5%.
  • Any listing fees not described above remain the same. For example, professional services fees remain at 2.5%, and channel partner private offer (CPPO) transactions continue to have a .5% uplift.

Sellers now have an improved experience with AWS Marketplace through a simpler and more consistent fee structure. We are reducing seller listing fees while continuing to provide the benefits of selling in AWS Marketplace, including earning net-new business, richer deal sizes, and faster quote-to-cash time. This change continues to help minimize friction for sellers as they bring business to and generate new revenue streams through AWS Marketplace.

These changes are launching in all regions where AWS Marketplace operates as of January 5, 2024 at midnight UTC.

To learn more about what these fee changes mean for you as a seller, review the Seller Guide or reach out to your Partner Development Manager with questions. If you are not an AWS Marketplace seller, click here to learn more and register.