Posted On: May 1, 2024

Today, Amazon Pinpoint announces support for outbound multimedia messaging service (MMS) within the United States and Canada. The addition of MMS allows Amazon Pinpoint users to enhance their customer communication experiences with the ability to combine traditional text-only messaging with rich media content such as images, audio, and video files. 

To get started, navigate to the phone number page on your Amazon Pinpoint SMS console. This page provides the option to purchase a new phone number with SMS and MMS capability, or to check MMS eligibility on an existing US or Canadian Pinpoint SMS phone number. To submit a new MMS registration request, follow the existing toll-free, 10DLC, and short code registration process. Once your registration is approved, you can begin using the MMS API to send images, video, and audio files. With the new MMS feature, you can track your monthly spend, set Amazon CloudWatch alerts, and collect delivery events using the same AWS tools that are available today.

The MMS feature is available in all existing Amazon Pinpoint SMS regions.

To learn more and get started, please refer to the following documentation.