AWS for M&E Blog

Category: AWS Fargate

CBC/Radio-Canada documents video authenticity with Content Credentials on AWS

The CBC/Radio-Canada is Canada’s national public broadcaster, providing a range of programming through its websites, streaming services, podcasts, television and radio. With the rising danger of AI-created deepfakes and the erosion of trust in media, CBC/Radio-Canada needed a way to demonstrate the authenticity of its videos to maintain the confidence of the Canadian public. The […]

Real-time storytelling: The AWS architecture behind Formula 1® Track Pulse

On a FORMULA 1® (F1) race day, broadcasts face a significant challenge: identifying the most impactful stories for fans amidst the complex, fast-paced action on the track. F1 cars generate 1.1 million telemetry data points every second, from 300 sensors on each of the 20 race cars. Helping production teams quickly pinpoint and narrate the […]

Bundesliga Match Fact: Match Momentum – Revealing the game’s invisible pulse

This blog post was co-authored by Luc Eluère, Data Scientist, Sported Solutions AG and Joshua Bär, Product Owner, Sportec Solutions AG. In football, there are moments that define matches—periods when one team seizes control and the momentum shifts decisively in their favor. Picture the relentless attacking waves of Bayern München during their dominant phases, such […]

How Prime Video delivers AI-powered real-time insights for NASCAR fans

In the high-stakes world of NASCAR, fuel management can make the difference between victory and defeat. Recent races have demonstrated how critical fuel calculations are, with multiple top drivers experiencing last-minute fuel shortages, dramatically altering race outcomes. NASCAR broadcasts have historically provided limited visibility into fuel consumption—one of racing’s most crucial strategic elements. While announcers […]

Reach plc delivers impactful journalism with AI driven Guten powered by AWS

This post is co-authored by Lewis James, Senior Data Scientist at Reach plc and Dan Taffler, Group Director of Data and Analytics at Reach plc. News occurs at breakneck speeds. Publishers need to constantly evaluate and innovate business processes to accelerate the process of publishing—from initiation to publication. Changing this became one publisher’s mission—creating their […]

Automating audio editing and transcoding using AWS

Audio editing and transcoding are crucial processes for content creators, broadcasters, and media professionals who need to convert audio files from one format to another and automate basic audio editing tasks. With Amazon Elastic Transcoder scheduled for deprecation, in November, 2025, it is important to understand the alternatives for implementing audio-only workflows in Amazon Web […]

F1 revs up race day broadcasts with real-time data storytelling

Enhanced story identification enables production team to create a more immersive fan experience. On a FORMULA 1® (F1) race day, the broadcast control room is pressure-packed as production personnel seek to keep pace with all the action on the track and behind the wheel to relay impactful stories to viewers around the world. On track, […]

Sportradar delivers cloud-native OTT on AWS

This blog was co-written by Ing. Philipp Neuhofer MSc., Senior Domain Architect at Sportradar. Operating within the fast-growing over-the-top (OTT) services industry, Sportradar Group AG, a leading global sports technology company, has to keep pace with the industry’s high demands. Since Sportradar’s OTT service launched in 2016, there has seen rapid growth in demand for […]

Ensuring media authenticity, traceability, and integrity by running C2PA on AWS

Tracking content provenance is a necessity for media companies, particularly with the advent of generative artificial intelligence (generative AI). Provenance metadata is critical for the following reasons: Ensure that content production and distribution is consistent with digital rights Track ownership so that content is stored and monetized properly Combat the spread of misinformation by providing […]

Quality metrics for live streaming video

In the realm of digital streaming, efficient video encoding is critical in achieving optimal performance and cost-effective transmission to end-user devices. However, video encoding introduces the potential for quality loss, leading to a subpar end-user experience. This concern is further exacerbated in the realm of live streaming, where latency is a critical factor, and only […]