Category: Media Services

Video encoding In this blog, we’re going to explain the fundamentals of the video encoding process (compression) in simple terms. The main purpose of compression/encoding is reducing the volume of data that are needed to capture, store, and transmit video. This leads to reductions in storage hardware, data transmission time, and required delivery bandwidth. While […]

Last week, NAB Show and Future’s leading media technology brands put forward awards to recognize the most significant and promising new products and technologies exhibited at the 2022 NAB Show. Amazon Web Services (AWS) received award wins for AWS Elemental MediaTailor Channel Assembly from both NAB Show and Broadcasting+Cable. NAB Show named Channel Assembly a Product of the […]

Facing growing demand for a live concert experience On Air, a pay-per-view on-demand streaming service, launched its first streaming solution for live concerts and performances in 2020. During the COVID-19 pandemic, however, the demand for live streaming content increased more quickly than On Air could have anticipated. The company realized that it needed a more […]

AWS for Media & Entertainment Video Tutorials are a series of short videos that cover best practices and actionable tips to build media workflows on AWS. In these on-demand videos, AWS media and entertainment experts answer common questions from customers and offer valuable insight about how to architect, deploy, and optimize your media workflows. In […]

Magnetic Asia is a Hong Kong-based events management and production company offering end-to-end services. When the pandemic struck in 2020, Magnetic Asia expanded its business to build live streaming events platform Total Streaming and complementary virtual ticketing solution Total Ticketing. Initially, Magnetic Asia’s engineers spun up instances from scratch using virtual machines on Amazon Elastic Compute Cloud (Amazon […]

Today, Amazon Interactive Video Service (Amazon IVS) introduced Amazon IVS Chat, a new feature that enables developers to build interactive experiences designed to scale alongside Amazon IVS live streams. The team at Amazon IVS understands the importance of live chat as a core part of social video. Alongside Timed Metadata, Amazon IVS Chat is a foundational technology […]

Motion picture and television workloads that require high-fidelity color monitoring such as color grading, VFX compositing, digital intermediate, finishing, and master quality control have typically been precluded from running in the cloud due to the traditional 8-bit 4:2:0 sRGB color space limitations of pixel streaming clients such as Teradici’s CAS and AWS NICE DCV (NICE […]

This is the step-by-step configuration guide for the ad insertion workflow discussed in Part 1: How to optimize ad delivery with AWS Elemental MediaTailor. The instructions show HLS-based examples, but AWS Elemental MediaTailor—a channel assembly and personalized ad insertion service—supports both HLS- and DASH-based workflows. In this guide you will: Create a basic MediaTailor configuration […]

Codices Builds Moar on AWS An entertainment staple, game shows measure participant knowledge, luck, or a combination of the two, as they vie for prizes and bragging rights. With the rise of interactive live streaming, the format is no longer confined by traditional broadcast parameters, opening new opportunities for creators and audiences. UK-based technology developer […]

AWS for Media & Entertainment Video Tutorials are a series of short videos that cover best practices and actionable tips to build media workflows on AWS. In these on-demand videos, AWS media and entertainment experts answer common questions from customers and offer valuable insight about how to architect, deploy, and optimize your media workflows. In […]