AWS Media Blog

Category: Media Services

SCTE 35-based dynamic ad insertion for live streaming with Unified Origin and AWS Elemental MediaTailor

Guest authored by: Unified Streaming The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. By combining Unified Streaming’s Unified Origin for Live with AWS Elemental MediaTailor for server-side ad insertion, you can do DAI (Dynamic Ad Insertion) for […]

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This is my architecture videos in one place

Want an in-depth look at how the most innovative media companies are solving tough problems? Click here to check out all M&E-related This is My Architecture videos From advertising and streaming analytics, to rendering in the cloud, to broadcast playout, and everything in between, hear from AWS M&E subject matter experts and customers about how […]

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Entertainment partners: Studio systems

This article originally appeared in FEED Magazine, Issue 13. The most powerful thing in Hollywood isn’t technology or talent. It’s payroll. “I know there’s a joke that there are no rocket scientists in Hollywood, but one of our co-founders was, in fact, a NASA rocket scientist,” says Ron Cogan, VP of Communications at industry payroll giant […]

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SCTE-to-MediaLive

Inserting SCTE markers with AWS Elemental MediaLive for ad insertion

In this tutorial posted on GitHub, we show you how to insert SCTE markers using AWS Elemental MediaLive’s Python SDK and then insert ads into your live video stream using AWS Elemental MediaTailor. To get started, you will spin up a MediaLive and AWS Elemental MediaPackage channel using the AWS Media Services simple live workflow […]

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Pac-12: campus cloud touchdown

This article originally appeared in FEED Magazine, Issue 13. Professional sports take top spot in US television viewing, but university level sports has an avid following that –given fierce university loyalties – can eclipse the pros. The Pacific-12 Conference, or Pac-12, is the university sports organization covering the western US, a region that contains some of […]

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Graham Media Group taps AWS Media services to build powerful media solutions for reporters and elevate the live stream experience

Reaching modern audiences with compelling, informative content can be challenging in the digital era, but Graham Media Group (GMG), a subsidiary of Graham Holdings Company, has managed to break through the noise by innovating the way its local stations deliver news coverage. As part of the company’s VIDEO 2020 total video transformation project, which aims […]

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Your Call Football delivers real time, interactive sports experience with Mission and AWS

Your Call Football offers a wholly unique football experience where fans get to call plays in real time, then see them run on the field by real players. Given the inherent nature of the application, Your Call Football needed an infrastructure that could handle bursts of traffic from 100,000 concurrent users during the three hours each […]

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NGA introduces Microburst cloud pilot during Enterprise Challenge 2019

Concluding our updates from the 2019 Enterprise Challenge series of demonstrations, sponsored by the Under Secretary of Defense for Intelligence, or USD(I) and led by the National Geospatial-Intelligence Agency (NGA), we can report that NGA’s Microburst cloud concept was successfully demonstrated to many government organizations. Supported by AWS Elemental and several Amazon Web Services technology partners, […]

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AWS joins the Academy Software Foundation

Filmmaking is evolving at an incredible pace. The content created for features, episodics, and beyond is becoming increasingly complex. Sophisticated visual effects and animation tools have been used to realize the director’s vision at a level never been seen before, from replacing entire greenscreen backlots with stunning vistas or CG cityscapes, to waging epic superhero […]

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