AWS Media Blog

Category: Media Services

HPA intros the age of the ‘digital immediate’ with help from AWS

Historically, filmmaking has been a linear process. Scenes are shot, and reviewed via an on-set playback device, then the day’s footage is sent to kick off the dailies process. Video cards, shuttle drives, and other portable media are used to get the content to a production facility to ingest it, perform checksums, create proxies, and […]

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Joyn Logo

Case study: Joyn builds groundbreaking streaming video platform on AWS

As Germany’s first free streaming video service to combine live TV with on-demand content and exclusive programming, Joyn requires a flexible, scalable media infrastructure to support growing viewership and ongoing advancements in its offering. A new case study explains how Joyn built its pioneering service on an innovative serverless architecture with cloud-based tools, including AWS Elemental […]

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.smil using AWS Elemental MediaPackage VOD

Multi-language and multi-subtitle support is here New enhancements to AWS Elemental MediaPackage VOD allow you to create custom labeling of your audio and subtitle/caption tracks so the name and language information passes through to the end user. This is now supported when ingesting your assets via a .smil file, which is a simple XML document […]

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Tutorial: Creating CMAF outputs with AWS Elemental MediaConvert

The Common Media Application Format (CMAF) standard has quickly gained adoption across the ecosystem of media technologies and playback devices. By enabling a single file format to store, process, and deliver video streams to both HLS and DASH clients using fMP4 segments, CMAF can increase efficiency and reduce complexity and cost for live and on-demand […]

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Illustration of a desktop computer holding its own mouse and keyboard. Illustration titled "Give VPN a chance"

Thinking outside the office: Nature’s catalyst for innovation

Authored by Andy Shenkler, Chief Product & Technology Officer, Deluxe. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. Illustration by Cecilia Betsill.  On March 11, 2011, a 9.1-magnitude undersea earthquake strikes off the coast of Japan at 2:46 p.m. […]

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Interface view of the AWS Portal, a feature of AWS Thinkbox Deadline

Optimizing computing performance with AWS Thinkbox deadline – Part 3

In Part 1 and Part 2 of this blog series, we discuss how to collect benchmark data, how to decide what hardware and software to run, and what AWS Thinkbox Deadline features can be used to get the highest performance at the lowest cost. In part 3, we look at the AWS Portal-specific considerations related […]

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Why the NHRA moved its post-production to the cloud – NHRA, Sony Ci & BeBop webinar hosted by MESA

In today’s market, sports brands need to increase the value of their assets, keep their fans engaged with compelling content, and remain technically agile to keep up with current trends. The National Hot Rod Association (NHRA), the largest motorsports sanctioning body, has passionate fans who are ready and waiting for more engagement beyond the race […]

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FOX uses AWS to score with digital audiences for Super Bowl LIV

September 8, 2021: Amazon Elasticsearch Service has been renamed to Amazon OpenSearch Service. See details. The come-from-behind victory by the Kansas City Chiefs over the San Francisco 49ers in early February attracted an audience of 102 million viewers in the United States – including the largest ever streaming audience with 3.4 million viewers across a […]

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AWS media spotlight labs and workshops at NAB show 2020 [Updated 3/12/2020]

Due to the NAB Show 2020 cancellation, Amazon Web Services will host two online events in the coming weeks to showcase our planned content for the exhibition: NAB News & Updates Online Event – On April 20, AWS will host an online event to spotlight updates planned for the NAB Show. AWS M&E Online Conference – On May […]

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