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    Ellen P.

Great bespoke service capability

  • March 02, 2021
  • Review provided by G2

What do you like best about the product?
We had a custom mapping design developed and the CARTO team made this easier than I expected, with the end result produced in time and with continual communication between our management and the CARTO team. We were not able to implement everything we we wanted in the end, but through good communication and a clear plan the CARTO team were able to effectively deliver the vast majority of our requested depictions, and made changes we needed as development took place. Definitely the best bespoke IT development experience we have had thus far and with the large amount of data we use on a regular basis it is essential to have mapping that work with our data set in the way we want it go. The whole team doing the work for our bespoke requests are all very professional and we really have enjoyed watching our data become more effectively usable! Lucienne and Dani are both great and a pleasure to work with :)
What do you dislike about the product?
The billing department is not easy to deal with. There are discrepancies in how the billing is conducted and a disconnect between billing and those doing the marketing and negotiations. We have had issues trying to chase up feedback and issues with billing. The marketing team has been great about providing pricing considerations, which we really do appreciate, but when it's time for regular payments or there is discussion, the feedback loop from whomever the final decision maker is can be long and at times not logical. The marketing team needs to have more leeway to make decisions and work with the clients they get to know.
The directions for how to imbed, make and alter maps could be easier for users. Our analysts have to get a mini crash course in programming each time there is a change.
What problems is the product solving and how is that benefiting you?
We needed good bespoke visualization for a significant amount of data and CARTO had suggestions to further enhance what we wanted to say in the data, in addition to just the basics of what we asked for. The method of depiction and integrating our information directly into the platform once the dashboard is completed will be a very valuable tool for our personnel to use the data and then present it in a visually effective way.
Recommendations to others considering the product:
Make sure to have someone with a relatively sophisticated level of technical ability, and programming experience is a big bonus. The mapping is not a simple thing to implement, but if you can get it to work it looks good. That said, if you go for a bespoke product the CARTO team can assist and make it work for you as you want.


    Brandon M.

Drawing custom maps in your browser? Yes please.

  • March 02, 2021
  • Review provided by G2

What do you like best about the product?
It was really important for our company to be able to manipulate geospatial data in an easy to use way. Carto Builder was exactly what we needed to be able to make small changes to our geometries, on the fly, from just about anywhere.
What do you dislike about the product?
We tried downloading information from a Carto table that included geometry data to add some columns to the data set. This wasn't something easily done in the Carto browser, so needing to export the data and do it on our end was necessary. For whatever reason, when trying to upload the newly manipulated data set, half the geometries would be corrupted and invalid. We ended up needing to figure out the right combination of SQL queries to add the missing columns from another set to the desired one and rename the table we were working with.
What problems is the product solving and how is that benefiting you?
We are using Carto to visualize police jurisdictional boundaries on our end and ensure that we have them correctly drawn. We care very much about respecting the jurisdictions of the police departments we aim to help. Being able to see and manipulate these boundaries in an easy way is huge for us as no one on our team is exactly a GIS expert.
Recommendations to others considering the product:
If you need a way to easily visualize and manipulate geospatial data without industry expert knowledge of GIS systems and software, Carto would be an excellent option to explore. With some SQL query knowledge, the platform should be able to do everything to fit your needs.


    Chad M.

Carto is a very powerful platform that can scale to virtually any data size.

  • November 19, 2020
  • Review provided by G2

What do you like best about the product?
The flexibility of the APIs. We are able to make our map products as custom as we need them for our users. Our datasets vary in size and shape and being able to customize the way our users interact with our data makes more things possible. The people at Carto are great to work with and they are always there to help us with a problem or give us insight into making our tools better.
What do you dislike about the product?
The frequency of change, especially with what is considered to be trendy and new. We are always excited about what is considered cutting edge and we have learned to explore new Carto tools or products with a slowed down adoption to ensure they will work the way we expect.
What problems is the product solving and how is that benefiting you?
We are displaying large datasets in maps that perform better than anything else. We are tailoring our tools to fit our users needs in a way that is repeatable and simple. We are creating visualizations that would be difficult on other platforms. We have realized the benefit that that backend allows us to do, and we use that to make our maps and data perform as best as possible.
Recommendations to others considering the product:
Get a trial and start with Builder to see how much faster Carto is compared to other platforms. Look at the API tutorials for your use cases and try out the javascript libraries to suit your needs. You will most likely find an example that is 80% of your objective.


    Civil Engineering

Is very easy and perfect complement for data lake

  • November 17, 2020
  • Review provided by G2

What do you like best about the product?
A one-stop shop for simpler and faster spatial analytics for every sector
What do you dislike about the product?
Price for complete plataform between other options
What problems is the product solving and how is that benefiting you?
The geospatial problema around to world because is very easy for imáges for the costumer


    Isaac P.

really good tech platform and great team that follows and understand the needs of thier clients

  • November 17, 2020
  • Review provided by G2

What do you like best about the product?
The agility and evolution. The technical solution and the integration capacity.
What do you dislike about the product?
The commercial offer should have a pay as you go in cloud hosting loke azure, aws, etc.
What problems is the product solving and how is that benefiting you?
Intelligence location and layers
Recommendations to others considering the product:
Integration in other technologies like databricks and javascript are really good


    Information Technology and Services

CARTO Active User

  • November 17, 2020
  • Review provided by G2

What do you like best about the product?
It is easy to use with a lot of functionality
What do you dislike about the product?
Some functionalities are very complicated.
What problems is the product solving and how is that benefiting you?
We use CARTO to overlay data on Google Map, it can be easily done with eitherCARTO Cloud version or On-Premised version.


    Management Consulting

Great data visualization software

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
Within Builder, I like how Carto makes it easy to query data with its PostgreSQL backend, and it's very easy to visualize and style the results, making it very easy to create nice looking maps. I also use the SQL and Maps APIs and JavaScript libraries, which I find to work well and intuitively, with good documentation. The feature to create a unique API key that grants access to different datasets is very useful to me.
What do you dislike about the product?
I find that the query limits are somewhat prohibitive. Particularly for larger datasets, I've run into issues not being able to vacuum a table that is too large. For some larger polygon datasets, I am not able to use jenks classification without a timeout. While I can get around some query limits by batch processing, but still can take more time than needed. Additionally, I find the pricing jump from a non-commercial to commercial license to be very steep, and it has been hard to get a real estimate for this in pricing discussions that I've had.
What problems is the product solving and how is that benefiting you?
My company uses Carto to host, maintain, and visualize our geospatial telecommunications and other infrastructure databases. Carto's features have streamlined our processes to develop and maintain these database. We combine this data with demand indicators such as population density, night light imagery, schools, hospitals, and other points of interest to assess where infrastructure is needed most, or where a business opportunity may be latent for our clients. Carto makes it easy to store, manage, and visualize this data to reveal patterns and insights.


    Greg A.

GREAT product for beginners & experts, confusing business model

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
CARTO will forever hold a special place in my heart as the product & platform that introduced me to geospatial analysis. Not only is CARTO a powerful tool for geospatial developers with technical skills, but it also works tremendously for beginners with zero experience who want to generate powerful, spatial insights
What do you dislike about the product?
CARTO's business strategy doesn't seem to match their product strategy. In terms of their product strategy, CARTO seems to be investing the majority of their development efforts into features that make the product work for beginners (people without technical mapping/geospatial skills). However, while their product team continues to make the platform better and better for beginners, their pricing strategy seems to do the opposite. They've removed any pricing tier that could be remotely affordable to an individual, and have left only those pricing tiers that enterprises can afford.
What problems is the product solving and how is that benefiting you?
We use CARTO to generate ad hoc maps & spatial analyses that support various customer needs


    Higher Education

Carto was relatively straight forward to use with very impressive outcomes.

  • November 13, 2020
  • Review provided by G2

What do you like best about the product?
The simplicity of editing your map, how easy it is to change colour, style, basemap, etc.
What do you dislike about the product?
Not being able to edit the basemaps, for example the position of the labels, roads, etc.
What problems is the product solving and how is that benefiting you?
I'm currently using Carto for my academic studies, visualising data for my Data Analytics programme. The benifts of using Carto are the maps created are very professional.


    Patrick B.

An excellent company providing an excellent range of services

  • November 12, 2020
  • Review provided by G2

What do you like best about the product?
Free basemaps and access through university institution
What do you dislike about the product?
Limited interface compared to MapBox for styling maps etc.
What problems is the product solving and how is that benefiting you?
Designing easy to use webcmaps