Heap
HeapReviews from AWS customer
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Great analytics even for the marketing noob!
What do you like best about the product?
Very user-friendly and intuitive interface
What do you dislike about the product?
I'm not a marketer, so I don't understand all the KPIs. It would make it even better to have tool tips for all the fields to tell the user what the field is useful for. I suppose marketers would know what they're doing!
What problems is the product solving and how is that benefiting you?
Trying to understand my traffic and usability of my website to figure out where the bottlenecks are.
Recommendations to others considering the product:
Great software!!
Heap Review
What do you like best about the product?
I like that it fills in the gaps in data that my team and I may have not set up from the start. I also like that Heap offers much more flexibility than using only GA.
What do you dislike about the product?
So far, I have not found anything that I dislike.
What problems is the product solving and how is that benefiting you?
Setting up funnels as well as looking at user behavior.
Recommendations to others considering the product:
So far Heap has been an amazing addition for creating useful data as well as deriving insights that help my team make adjustments to our user flow and experience.
Fantastic Data Analysis Platform
What do you like best about the product?
Retroactive Data set for us is by far the best feature. That we can update event names or data points in real-time and have that reflected with our historical data is a game-changer for us.
What do you dislike about the product?
While there are many API end-points to help integrate various data sources it would be nice if some more attention was made on some smaller players in the Big Data-space or if we could integrate with Zapier/Office365 tools. This is so we can make some computed dynamic data points part of a check/balance process using Zapier or Microsoft Flow.
What problems is the product solving and how is that benefiting you?
Heap has helped us keep track of a growing web ecosystem and positioned itself as the go-to data warehouse to uphold the truth of our data. With retroactive datasets, we can be sure that as changes occur we can see the impact of something that also includes our historical data.
Recommendations to others considering the product:
A fantastic analytics platform. While it could easily replace other platforms with similar capabilities being Javascript event-based I still use it in tandem with other more traditional analytics platforms like Google Analytics or Matomo (formerly Piwik).
Great Program!
What do you like best about the product?
Easy to navigate for quick analytics. I like how I can separate dashboards and sources to keep things organized. The control over user management is a plus.
What do you dislike about the product?
The lack of integrations and orchestration across other tools.
What problems is the product solving and how is that benefiting you?
Quick analytics for everyday questions. It is an easy way to test what events work and which ones do not work.
Heap provides amazing analytics for your business
What do you like best about the product?
Heap Dashboard has some incredible insights, very easy to understand and take action with the data it provides
What do you dislike about the product?
So far nothing I can tell that dislikes me
What problems is the product solving and how is that benefiting you?
Keep better track of events, and having a better understanding of our users behavior
Quite powerful and fairly easy, even for non technical users
What do you like best about the product?
I like the tool - fairly easy to get a handle on even for non technical users.
As long as your own event definitions are clear, things are quite easy. For some reason, I really like their reporting and funnel feature.
As long as your own event definitions are clear, things are quite easy. For some reason, I really like their reporting and funnel feature.
What do you dislike about the product?
I'd try to use some more visualization for event definition. Sometimes for custom events, there lacks context or understanding of the event itself and it makes hard to understand what you are looking at.
What problems is the product solving and how is that benefiting you?
Mainly used acquisition and retention purposes.
It's been a solid tool for us to understand where the funnel breaks, some key stats on some of our features, etc...
It's been a solid tool for us to understand where the funnel breaks, some key stats on some of our features, etc...
best option out there
What do you like best about the product?
heap's analytics are retroactive, which means we can measure anything at anytime
What do you dislike about the product?
cost, not able to access basic stats on mobile
What problems is the product solving and how is that benefiting you?
conversion funnels
Powerful application but can be a bit complex
What do you like best about the product?
Heap has given us much more granular analytics into our user's behaviour, this helps both as a business to monitor the health and activity of our clients and also share powerful insights with them too
What do you dislike about the product?
Like all powerful software, it takes some training and memory to get used to creating even simple reports which can be a bug bear when training less technical people
What problems is the product solving and how is that benefiting you?
Much more granular insights into user behaviour, better analytics as a whole for our business
Recommendations to others considering the product:
Like all BI do your research
Great Data Tool
What do you like best about the product?
I like the marketing report and digital analytics features. We are a job board and Heap allows me to report on the individual job level as well as broader data across the entire site.
What do you dislike about the product?
For me, the ease of use getting to know the platform was difficult. I should have taken training courses or attended onboarding to learn the platform.
What problems is the product solving and how is that benefiting you?
Tracking traffic sources to specific pages on our website. Heap does this successfully.
Recommendations to others considering the product:
I recommend this tool for marketing and data analytics purposes. Overall, very helpful.
Cogent instrumentation solution for modern web analytics
What do you like best about the product?
Fairly easy to use and learn, even for professionals without previous experience.
Automatic gathering of web apps data for processing at need
Straightforward implementation and pragmatic API
Fairly fast data recovery and processing
Automatic gathering of web apps data for processing at need
Straightforward implementation and pragmatic API
Fairly fast data recovery and processing
What do you dislike about the product?
Automatic gathering of web app data that may be irrelevant for the use case
UI is a bit clunky at times and could provide better tools for organization and control
A live, in-browser debug or interceptor console could be useful at times
Mobile device-specifics like viewport/aspect ratio data would be awesome to have
UI is a bit clunky at times and could provide better tools for organization and control
A live, in-browser debug or interceptor console could be useful at times
Mobile device-specifics like viewport/aspect ratio data would be awesome to have
What problems is the product solving and how is that benefiting you?
Tracking and instrumentation of purchases, page views, payment methods, etc...
Periodical reports and analysis on conversion rate, A/B testing based research...
We've been able to gather important insight on conversion rates, client behaviour (UI-flow-wise) and metrics. Instrumentation is done client-side only.
Periodical reports and analysis on conversion rate, A/B testing based research...
We've been able to gather important insight on conversion rates, client behaviour (UI-flow-wise) and metrics. Instrumentation is done client-side only.
Recommendations to others considering the product:
Give it a try!
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