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External reviews

358 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Jake P.

Extremely useful tool for moving data from our warehouse to email marketing, CRM, etc.

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
I'm already writing SQL queries to understand users, accounts, etc. and Hightouch makes it easy to push those insights or fields from the data warehouse (Snowflake in our case) over to a CRM like HubSpot or Salesforce and also pushing information about users and accounts into our email marketing tool (Customer.io)
What do you dislike about the product?
With any tool that offers a lot of integrations and different options for mapping data, pulling things from one place and pushing them to another, things can get messy. I don't think there's a great solution to this other than having good processes and systems amongst the teams using Hightouch, the data warehouse, and other tools like dbt.
What problems is the product solving and how is that benefiting you?
Pushing product usage data from our data warehouse into the CRM allows sales and customer success to have the data they need in the tool where they spend the most time. Also, pushing some of the same product usage data from our warehouse into email marketing tools to create more customized messages for customers.


    Leisure, Travel & Tourism

Looks like a really useful tool and will fit in well with our business needs.

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
Ease of use of the system. Very knowledgeable staff on hand to answer any questions.
What do you dislike about the product?
Terminology is a little confusing at times, perhaps could be improved. Early set up meetings seemed a bit chaotic and lacked direction at times.
What problems is the product solving and how is that benefiting you?
Enabling us to push audiences to multiple platforms quickly and easily.


    Gustavo M.

Very easy to use

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
I like that it's very straight forward and easy. I could start synching in a couple of minutes.
What do you dislike about the product?
It needs more configuration options, or perhaps more information. It was taking too long to synch and I for example I could't know if it was the time between request and also didn't hava an option to change it.
What problems is the product solving and how is that benefiting you?
I wanted to connect Snowflake to Intercom. It will help us to replace an inhouse solution that was hard to configure and took a lot to maintain, so is lowering our cost.


    Computer Software

Effective & Simple Reverse ETL Tool!!

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
Hightouch is a super simple reverse ETL tool that allowed me to pump the data my team needed back upstream from our warehouse to salesforce. So much easier & cheaper than a comparable option in Segment Personas.
What do you dislike about the product?
Not too much. UI is intuitive & I was up and running almost instantly. It could be better to create multiple models in the same space that are connecting to the same tool.
What problems is the product solving and how is that benefiting you?
Getting personalized & transformed data from our warehouse upstream to CRM tools like SFDC. This empowers our sales team to have data they need in their domain without having to query our BI tools.


    Peter H.

Great Product

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
Declarative and ease of use. Simple integration with no programing
What do you dislike about the product?
Some limitations with platform events. Would like to see the feature.
What problems is the product solving and how is that benefiting you?
Reverse ETL


    Erik J.

Best reverse ETL tool out there

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
I like how easy it is to set up - less than 20 minutes to get it integrated with Snowflake, and get our first model and syncs up and running. Hightouch also just works; I've never had an issue with any of our syncs
What do you dislike about the product?
Not much to dislike. I guess a few more connectors available for the longer tail of our business source app usage, especially in the HR space (i.e. BambooHR, Lever). But other than that, not much to dislike.
What problems is the product solving and how is that benefiting you?
It was a very straightforward business problem that was complicated to solve before Hightouch - I have views in our data warehouse that would be useful for our business teams in their source apps. Hightouch allows me to sync these views to Salesforce, Marketo, Netsuite, etc.


    Hytham A.

The UI is intuitive, seamless, and powerful. Easy to use, versatile, and a neat tool to have.

  • November 16, 2022
  • Review provided by G2

What do you like best about the product?
The UI is clean and pretty easy to follow. It minimizes clicks and allows you to get to where you want to go efficiently.
What do you dislike about the product?
Not many downsides I can think of at the moment. Love the tool .
What problems is the product solving and how is that benefiting you?
Mainly getting query reports/results into a format that allows for further analysis without the lag time of downloading/importing them.


    Renewables & Environment

Hightouch

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
Hightouch is a powerful tool for activating data, it provides a seamless integration to send data to end users
What do you dislike about the product?
The initial setup takes up a bit of time having to get through all the steps.
What problems is the product solving and how is that benefiting you?
It is super easy to monitor the data sync.


    Food & Beverages

Amazing tool that enables our team to be data driven!

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
We love that Hightouch enables us to get data into the hands of our team without them needing to leverage SQL or have access to our data warehouse.
What do you dislike about the product?
Nothing, it's great! I'd love to see additional integrations
What problems is the product solving and how is that benefiting you?
Hightouch is letting us distribute data to our teams in the platforms they're used to in an automated way which has unlocked massive efficiencies and enabled us to be more data driven.


    Accounting

Amazing tool

  • November 16, 2022
  • Review verified by G2

What do you like best about the product?
This tool is super intuitive and has excellent source/destination offers, valuable extensions, and responsive support. I recommend Hightouch for all people which want to do their job without stress
What do you dislike about the product?
Nothing, everything is working well as I expected.
What problems is the product solving and how is that benefiting you?
Netsuite integration and pushing data into Netsuite