AWS Marketplace launches Geo-Fencing to allow sellers to control availability by country

Posted on: Oct 1, 2020

AWS Marketplace Independent Software Vendors are now able to create new or update existing product listings to control product availability to specific countries. Since launch in 2012, AWS Marketplace products have been available globally. Some Independent Software Vendors need to control where their software can be purchased for tax, compliance, support, or marketing purposes. With the launch of Geo-Fencing, Independent Software Vendors now have the flexibility to create and surface their product offerings in line with their business needs across geographies.

Geo-Fencing preferences apply to new customers and software purchases. Any existing customers that have subscribed to software products prior to Geo-Fencing preferences being implemented will not be impacted. In many cases, customers unable to purchase a geo-fenced product can purchase through an AWS Consulting Partner using Consulting Partner Private Offers (CPPO). Product eligibility is determined by customer’s AWS location, as determined by this guidance. Geo-Fencing is supported for AMI, container, and SaaS products.

AWS Marketplace is a curated digital catalog of 8,000+ third-party software from 1,600+ Independent Software Vendors and consulting partners that makes it easy for customers to find, buy, and deploy solutions that run on Amazon Web Services (AWS). AWS Data Exchange simplifies the process of finding, subscribing to, and using third-party data products in the cloud, and offers more than 1,500 data products from 100+ qualified data providers, including Reuters, Tradition, and Foursquare.

For more information on listing in AWS Marketplace, please visit the AWS Marketplace Seller Guide.