AWS for M&E Blog

Lisa Epstein

Author: Lisa Epstein

Lisa Epstein is a Senior Industry Marketing Manager at Amazon Web Services.

4 Nations Face-Off: Revolutionizing hockey analytics with AWS

The highly anticipated 4 Nations Face-Off (February 12-20, 2025) doesn’t just showcase international hockey excellence—it also highlights the future of hockey analytics. NHL EDGE IQ analytics powered by Amazon Web Services (AWS) machine learning help transform how fans experience the game. Breaking down Ice Tilt Watch as Stathletes’ CEO Meghan Chayka and NHL’s Brant Berglund […]

IBC 2024: A show for the books

The International Broadcasting Convention (IBC), held annually each fall in Amsterdam, provides a forum for forging new connections, reconnecting with old friends, and prompting productive conversations about the media and entertainment (M&E) industry, as well as topics like AI, sustainability, and diversity, equity, and inclusion. Amazon Web Services (AWS) participated in IBC 2024 with more […]

AWS to highlight generative AI, cloud advancements at IBC 2024

With the annual International Broadcasting Convention (IBC) around the corner, Amazon Web Services (AWS) is gearing up to showcase the latest media & entertainment (M&E) innovations from artificial intelligence (AI) to live cloud production solutions. In addition to hosting meetings and demos in its double-decker stand (5.C90) in Hall 5 at the RAI from September […]

Managing the history of the NFL

With such an abundance of National Footb­all League (NFL) programming available to modern fans, it’s easy to forget that coverage was once limited to game day broadcasts. Since launching in 2003, NFL Media has evolved into a sports entertainment powerhouse, publishing content through its own and partner channels, and a direct-to-consumer app. In addition to […]

Charting the journey to IP video distribution

IP video distribution is transforming the content journey, and paving the way to a more cost-efficient, sustainable future for the broadcast industry. While largely invisible to the consumer, the transition to IP has required a convergence of great technological minds. Diving deeper into the topic, Amazon Web Services (AWS) Principal GTM Specialist Rory McVicar caught […]

How generative AI is changing the game

At the National Association of Broadcasters (NAB) Show 2024, held annually in Las Vegas, Nevada, generative artificial intelligence (AI) was a prevailing theme—from technology demonstrations to speaking sessions, interactive installations, and more. On the NAB Main Stage, Thursday Night Football’s Kaylee Hartung led a lively generative AI-focused session comprising panelists Amazon Web Services (AWS) Vice President of AI Products Dr. Matt Wood, AWS Global Leader of Strategic Business Development for Sports Julie Souza, NFL Deputy CIO Aaron Amendolia, and PGA TOUR Senior Vice President of Digital Operations Scott Gutterman.

Highlights from NAB Show 2024

More than 61,000 media and entertainment (M&E) industry professionals from 163 countries gathered in Las Vegas, Nevada, earlier this month to network, explore emerging technologies, and discuss the trends shaping the future of content production, delivery, and monetization at NAB Show 2024. Amazon Web Services (AWS) pulled out all the stops for the show, including […]

Warner Bros. Discovery Sports implements further live cloud-based production using AWS

Warner Bros. Discovery (WBD) Sports Europe, a group of television networks including TNT Sports and Eurosport, broadcasts a wide range of sports coverage across the continent, including some of the world’s most watched events. Starting several years ago, WBD Sports decided to take bold steps to migrate its legacy media workflows to the cloud, which […]

How the cloud is advancing virtual production

Virtual production has reshaped movie making in many different ways, providing filmmakers with unique capabilities ranging from remote collaboration and pre-visualization to final pixel in-camera visual effects (ICVFX). In the last three years, virtual production has catapulted into the mainstream. While technological advances have made the process more accessible, complex virtual production techniques continue to […]

AWS celebrates big technology wins at NAB 2024

NAB Show 2024 may have come and gone, but at Amazon Web Services (AWS), we’re still full of excitement. From the West Hall to South Hall of the LVCC and everywhere in between, the AWS for Media & Entertainment (M&E) team and technology were out in full force. To top it off, three of our […]