AWS for M&E Blog
Category: Amazon CloudFront
Powering Fan Engagement for Racing Events with Amazon Location Service
For race organizers and sports teams, providing near real-time participant tracking across vast distances has traditionally required extensive physical infrastructure. With Amazon Location Service, you can now deliver immersive fan experiences by tracking athletes from motorsports to marathons at scale in the cloud. Whether it’s motorsports, cycling, running, or sailing, knowing participants’ locations in near […]
Introducing the Live Event Framework: Live Streaming with Ad Insertion on AWS
Video platforms are increasingly using advertising for monetization, both in free-to-air and subscription-based services. The latter often now offer ad-supported pricing models, allowing users to access content at a discounted subscription price in exchange for viewing ads. Implementing ad insertion into a live streaming platform requires careful planning and integration with multiple systems (including video […]
Sportradar delivers cloud-native OTT on AWS
This blog was co-written by Ing. Philipp Neuhofer MSc., Senior Domain Architect at Sportradar. Operating within the fast-growing over-the-top (OTT) services industry, Sportradar Group AG, a leading global sports technology company, has to keep pace with the industry’s high demands. Since Sportradar’s OTT service launched in 2016, there has seen rapid growth in demand for […]
Getting started with AWS Elemental MediaLive Anywhere
The media and entertainment industry has been requesting more flexibility in how they manage their on-premises infrastructure. This includes how they distribute content locally, and contribute content to Media Services on Amazon Web Services (AWS), while maintaining quality and reliability. With the new feature AWS Elemental MediaLive Anywhere (MediaLive Anywhere), media customers now have the […]
IMAX streams next-level live event experiences with AWS
Pioneering live streaming tech from IMAX and AWS brings immersive sports events to giant screens globally without buffering, offering unparalleled viewing quality under 20mbps bitrate.
Improve video quality and save costs with live AV1 video
What is AV1 AV1 was developed as a state-of-the-art video codec for distribution over the web by the Alliance for Open Media (AOMedia), which consists of representation from several companies including Amazon, Apple, Netflix, Intel, and Nvidia, and others. It’s designed to succeed AVC, VP9, and HEVC as a next generation of natively supported video […]
AWS Direct-to-Consumer & Streaming showcase at IBC 2024
The Amazon Web Services (AWS) for Media & Entertainment (M&E) Direct-to-Consumer & Streaming solution area provides services and solutions to help M&E companies prepare, deliver, personalize, and monetize their content across multiple platforms and channels and to provide rich customer experiences with live, linear, and on-demand content. At IBC Show 2024 September 13—16 in Amsterdam, […]
Create a scalable workflow using the Intel Library for Video Super Resolution
Introduction The rise of Free Ad-supported Streaming Television (FAST) channels has boosted the repurposing and distribution of archival content, including classic movies and TV shows, across modern platforms and devices. Much of this content is available only in lower-resolution, standard definition (SD) formats, and needs enhancement to meet viewer expectations. Traditionally, low-complexity methods like Lanczos […]
Dynamic FAST channels powered by Amazon Bedrock
In today’s streaming landscape, personalization and an enhanced user experience are paramount. This walk-through proposes a dynamic Free Ad-supported Streaming Television (FAST) channels solution integrated with generative AI to enrich the user experience. This solution achieves personalization based on targets, segments and any other information related to the user. By delivering personalized content, FAST channels […]
Leverage Common Media Client Data (CMCD) on AWS
Common Media Client Data (CMCD) is a valuable tool in the streaming industry, used to collect quality of service metrics across video players. However, the absence of native iOS support has hindered analytics capabilities for a significant portion of the mobile ecosystem, affecting widespread adoption. iOS 18 changes that. The latest update to HTTP Live […]