Bynder Digital Asset Management (DAM)

What do you like best about the product?

Our team really likes Bynder's ability to tag content clearly and consistently, which makes a big difference. It's also nice that there's no folder structure. This makes it easy for our advisors and clients to quickly navigate to the content pieces they're looking for. The lack of folder structure helps because typically folder names may not align exactly with the content they contain. Using tags allows us to accurately identify all content pieces, and it helps our clients and advisors quickly navigate to those pieces through accurate tags rather than complex or historical knowledge folders. Our onboarding experience was great as well, with Sandra and Grace doing a wonderful job guiding us clearly and setting expectations.

What do you dislike about the product?

Nothing to report

What problems is the product solving and how is that benefiting you?

We use Bynder as a content DAM to organize and track content efficiently. Its tagging system and absence of a folder structure help us and our clients navigate content accurately and quickly.

What do you like best about the product?

I really appreciate Bynder's ability to help us build our taxonomy from the ground up, which allowed us to understand the infrastructure of our asset bank better. It's great to control assets and users more effectively, and the dedicated account manager is very responsive. The onboarding process was really easy and thorough, thanks to Andrea and Grace who listened to our pain points. I like how the asset bank is a flat structure, so there’s no need to fumble around with folders within folders. The many available integrations are something we're looking forward to exploring, especially the Shopify integration. Adding users is easy, and the mass upload feature worked really well. I find the impersonation tool within user management and presets within asset loading incredibly helpful, as they save our Asia team a lot of time by not having to enter metadata.

What do you dislike about the product?

I wish that in the supporting documents that can be uploaded into a new brief there was a quick view function, but we have to fully download each document, which is just an added step.

What problems is the product solving and how is that benefiting you?

Bynder helps us understand and build our asset bank infrastructure, control assets and users better, and provides a responsive dedicated account manager. I appreciate the easy onboarding, flat asset bank structure, user management tools like impersonation, and presets that save time on metadata.

What do you like best about the product?

I like that the tagging and organization in Bynder is a simpler exercise than with other competitors, making it intuitive so anyone on the team can find assets fast. I also appreciate the ability to share kits and collections, which keeps stakeholders from drowning in files they don't need, and allows them to search by any term imaginable. Once we passed the knowledge curve, the setup was incredibly easy.

What do you dislike about the product?

Search can be inconsistent and seem to take its own shot on things and not be super accurate. Also, the ability to crop and resize images could be easier.

What problems is the product solving and how is that benefiting you?

Bynder helps in sharing and organizing creative assets. It provides flexible searchability across teams, simplifies tagging and organization, and allows sharing kits to prevent stakeholders from dealing with unnecessary files.

What do you like best about the product?

Everything - we had an old dam and an old hub and this whole experience just works better for our team, but also for our dealers. it looks better, it's easier to design on the back end, it's easier to navigate on the front end.

What do you dislike about the product?

My only downside would be design limitations on the landing pages, but we are working around them.

What problems is the product solving and how is that benefiting you?

We are using it to replace our old dam and hub. We had an outdated hub that was never up to date, difficult to add to, we had no way of customizing or adding/changing things. The dealers on the front end hated it as well. I did'n't mind our dam that much, but it was attached to our parent company and has its own flaws.

What do you like best about the product?

It's very comprehensive compared to other DAM services. The onboarding process was also very thorough. They walk you through everything and give a lot of resources, which made things easy.

What do you dislike about the product?

The only significant downside is that it's quite costly. However, the sales team was very helpful with suggestions to keep costs down and flexibility with adding integrations after signing. From comparing other services, I've gathered it's a "you get what you pay for" situation. So, I think it is worth the cost. I can see this as a deal breaker for other companies though.

What problems is the product solving and how is that benefiting you?

The primary problem that Bynder is solving is having a consistent location for photos and important files that also avoids duplication. It's much easier than digging through a ton of folders and saves a lot of time.