Bynder Digital Asset Management (DAM)

What do you like best about the product?

Bynder is incredibly user-friendly for searching assets. I really appreciate just being able to put in a keyword and find exactly what I'm looking for, and having options to narrow it down with several data points is fantastic. The storage capacity is substantial, which is great, and the overall ease of finding images saves us a lot of time. I also love working with our onboarding manager because she’s amazing, takes her time with me, and does one-on-one sessions to help me learn the system. The initial setup of Bynder was very easy, which was a relief. I would definitely recommend Bynder to others, I'm that happy with it.

What do you dislike about the product?

I find the mass upload process a bit tricky. I've never written any kind of code like that before, and it feels a bit overwhelming sometimes. But I'm learning with the help of our fantastic onboarding manager, who is really patient and does one-on-one sessions with me. I think I'll get better at it with more practice, especially for handling large batches of images.

What problems is the product solving and how is that benefiting you?

Bynder solves the hassle of asset searching, making it easy for staff to find images or logos quickly with keyword search, saving significant time.

What do you like best about the product?

I find Bynder to be user-friendly and appreciate its ability to filter by multiple metadata properties to find what I'm looking for quickly. Additionally, Bynder solves our problem of not being able to find assets like logos, photos, and brochures by allowing us to filter and search by tags or keywords much more quickly than previous solutions. Also, the onboarding process was guided by a helpful and responsive onboarding manager, which I appreciated.

What do you dislike about the product?

The AI tagging in Bynder could be improved. Sometimes it's not accurate or tags irrelevant things to our industry. For example, typing in 'lumber' brings up various irrelevant images, including photos from a tradeshow with no lumber in sight. The initial setup of Bynder wasn't "easy," despite having guidance from our onboarding manager. He was helpful and responsive, but it's clear the process has room for improvement.

What problems is the product solving and how is that benefiting you?

Bynder solves our asset management issues by making it easy to find logos, photos, and videos with filters and tags, much quicker than before.

What do you like best about the product?

Easy to use interface, good options for customisation and the support and helpfulness of the staff. It is easy to integrate and offers flexibility for teams within the organisation

What do you dislike about the product?

the performance of the load can be a tiny bit clunky at times on load but this is a sporadic issue

What problems is the product solving and how is that benefiting you?

Bynder and its use of AI is very useful for us. Them enhancing this further will have major benefit for us going forward.

What do you like best about the product?

What I like best about Bynder is having all our creative assets in one central place. It makes it easy to find, organise, and share the right files, helping teams stay aligned and use the latest approved content. It’s particularly useful for keeping creative delivery organised and making collaboration smoother.

What do you dislike about the product?

There’s not much to dislike about Bynder. Feedback is taken into account, and features are regularly improved once issues or suggestions are flagged. There’s always room for small refinements, but it’s reassuring to see the platform evolve in response to users’ needs.

What problems is the product solving and how is that benefiting you?

Bynder helps us keep creative assets organised and accessible in one central place, reducing time spent searching for files, sharing delivery links, and checking whether we’re using the latest approved version. Its straightforward interface makes finding and sharing content easier, which supports smoother collaboration across Creative and CRM.

The biggest return for us is time saved and less duplicated work, helping us get more value from the assets we already create. Integrations and AI-assisted discovery offer opportunities to simplify that workflow further, although their value depends on your setup and how you use them. Responsive support and a willingness to act on feedback also help us keep improving the way we work.

What do you like best about the product?

It’s a very easy way to organize and find content.

What do you dislike about the product?

Nothing really at the moment. Most of the issues I had were addressed and fixed during training.

What problems is the product solving and how is that benefiting you?

Helping us organize content.

What do you like best about the product?

What I like best about Bynder is how easy it is to use. It has made finding images much faster and has helped us keep everything much more organized. The AI features are also a great addition and make searching and managing our assets even easier. The onboarding process also made what initially felt like an overwhelming task feel much more manageable and straightforward.

What do you dislike about the product?

The price. Bynder is a great platform, but the cost can be difficult to justify when there have been so many budget cuts to the college.

What problems is the product solving and how is that benefiting you?

Bynder is solving the problem of having our digital assets scattered across different places and making it difficult to find what we need. It gives us one organized place to store and manage our images, which saves a lot of time when searching for assets. It also makes it easier to keep our photography organized and accessible to the people who need it.

What do you like best about the product?

The onboarding team, John and Melissa, were fantastic to work with! They made the process easy to understand, helped with questions and kept us on track. Great communication and follow up as well.

What do you dislike about the product?

The biggest drawback was that the tagged/keywords doesn't migrate with the file - they come on after the file has been migrated, which did cause some having to review the migrated file multiple times.

What problems is the product solving and how is that benefiting you?

We don't have any current problems being solved.

What do you like best about the product?

We desperately needed a better file organization system that allows us to easily locate and maintain updates to image assets. Bynder allows us to do that and easily share out those assets

What do you dislike about the product?

The workflows are a little clunky compared to tasks in Salsify, for instance, to help internal uploaders and reviewers account for every step

What problems is the product solving and how is that benefiting you?

It is allowing us to have one source of truth for product images and documents and allowing us to easily share out those assets with sales reps and others

What do you like best about the product?

Bynder has an easy to navigate user interface, so onboarding non-technical users does not take a significant effort. We have recently redefined our processes around how to manage our event-related assets and Bynder has played an integral part of it, since it has become faster and much more efficient to distribute photos and manage our external communications. As the Admin of the platform, I have played a major role in the deployment as well and although we had some obstacles during onboarding, now I can say the support we have received is great!

What do you dislike about the product?

Sometimes we struggle with flexibility when it comes to organizing the DAM around our business needs. As a company with multiple business layers spanning 10+ industries, it can be difficult at times to accommodate each group’s individual needs.

What problems is the product solving and how is that benefiting you?

Centralized asset space, external asset distribution, internal asset localization, consistent branding and knowledge distribution

What do you like best about the product?

I would highly recommend Bynder because it is easy to use, intuitive, and makes asset management very straightforward. The onboarding process was also very well supported, with clear guidance and responsive assistance throughout the implementation. Overall, it is a user-friendly platform that makes it easy for teams to adopt and use effectively.

What do you dislike about the product?

So far, I haven’t found anything I strongly dislike about Bynder. One area that could be improved is having more customization and editing options for the cards on the homepage and within the guides. More flexibility in these areas would make it even easier to tailor the platform to specific brand and user needs.

What problems is the product solving and how is that benefiting you?

Bynder will help us centralize and organize all our brand assets and guidelines in one place, making it much easier for teams across different markets to access the right materials. This saves time, reduces the use of outdated assets, and helps ensure greater consistency across the brand. It also makes collaboration and asset sharing much more efficient.

Recommendations to others considering the product:

I would highly recommend Bynder because it is easy to use, intuitive, and makes asset management very straightforward. The onboarding process was also very well supported, with clear guidance and responsive assistance throughout the implementation. Overall, it is a user-friendly platform that makes it easy for teams to adopt and use effectively.