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Reviews from AWS customer

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    eleonora L.

Very User-Friendly Interface

  • February 26, 2026
  • Review provided by G2

What do you like best about the product?
The interface is very user-friendly, and assets are easy to find. I love the face identification feature. Our implementation team, Francine and Amanda, were excellent—very knowledgeable, thoughtful, and genuinely human: empathetic, funny, and flexible.
What do you dislike about the product?
It can be overwhelming when you have so many assets, but once you understand the filtering, is great.
What problems is the product solving and how is that benefiting you?
WebDam was our system and it is very clunky and slow. The system is a game changer for our team.


    Leigh R.

Bynder: Great Digital Asset Management

  • February 25, 2026
  • Review provided by G2

What do you like best about the product?
Bynder is a great company to work with. They are pros in the field of Digital Asset Management and are proactively looking to keep improving the product. The DAM is easy to use and provides lots of useful integrations. Our onboarding was fantastic with Christina and Cait.
What do you dislike about the product?
No dislikes at this time. So far all good!
What problems is the product solving and how is that benefiting you?
Provide a DAM system that is easy to use for all users.


    Marketing and Advertising

Potential for Bynder’s AI-Powered Search and Tagging to Save Time

  • February 25, 2026
  • Review provided by G2

What do you like best about the product?
Bynder is a great platform that utilizes AI to offer natural language search to enhance their experience. That saves significant time in the upload and tagging process since it recognizes people, things, colors, sports, genders without having to manually select. It also allows us better right management in our photos since we can tag someone by their name and later remove access from those images if a rights issue arises.

The people I've been able to work with in the sales and onboarding side have also been extremely pleasant. Grace Nelson was so kind and helpful at every stage of onboarding. Her walk-throughs were enjoyable and relevant to our platform and team. Ryan Kelly was a great sales person to work with. He was extremely flexible and supportive as we took careful consideration of how to switch from another provider to Bynder.
What do you dislike about the product?
Many of the components in the build of the guidelines site are really basic. I wish I had more capabilities for the color swatches, quotes, callouts, links, custom navigation within landing pages and do/do-not columns for good and bad how-tos.
What problems is the product solving and how is that benefiting you?
Our current guidelines and DAM provider doesn't offer much for AI capabilities and rights management. I'm hopeful Bynder's AI features continue to grow and we're able to automate even more.


    Leisure, Travel & Tourism

Top-Notch, User-Friendly DAM with Unlimited Storage and Users

  • February 25, 2026
  • Review provided by G2

What do you like best about the product?
The usability of the system is its strong suit as well as the product suite and feature set is top notch. Having unlimited storage and unlimited users for example is something that is helpful for us, as well as the SaaS cloud-based service is something that we were looking for in a DAM product. The user-friendliness of the system will help with the adoption of the system by our users and reduce the training time required to onboard new users compared to our previous system.
What do you dislike about the product?
Given the SaaS-based nature of the product, there have been a few instances where we wanted certain features that aren’t part of the current functionality, and there’s no way to obtain them through customization at this time. These are mostly quality-of-life and efficiency improvements, so we’ve shared them as requests through the community feedback channel.
What problems is the product solving and how is that benefiting you?
We use Bynder to store, organize and share our various digital assets (images, videos, b-roll etc.) with our industry partners. We have several terabytes of media files that need to be stored and made available to our client users so Bynder helps us to do that efficiently and in way that aligns with our branding requirements.


    Non-Profit Organization Management

Clean UI and Better Search, but Additional Assets Need More Control and Visibility

  • February 17, 2026
  • Review provided by G2

What do you like best about the product?
User interface is clean, search is better than Brandfolder
What do you dislike about the product?
No option to view Additional Assets without downloading all of them and there's not way to re-order those Additional Assets. Slower video upload time vs. Brandfolder
What problems is the product solving and how is that benefiting you?
Implementing easily searched and shared assets from our large bank of content. Drilling down with savable searches is helpful.


    molly z.

Efficient Archiving with Seamless Adobe Integration

  • February 17, 2026
  • Review provided by G2

What do you like best about the product?
I appreciate Bynder for the ability to tag images and collateral, which makes finding them quick and easy. It's great for archiving old material that we don't want to use regularly but need access to for specific needs. Bynder also streamlined and specified our intake process, making it easier for images to be input into the system with specific data required across the company. Additionally, Bynder's integration with Adobe Creative Suite is a big plus for us. It allows us to link images directly to InDesign, Photoshop, and Illustrator using LinkrUI, without downloading them and cluttering our servers.
What do you dislike about the product?
Don't have any dislikes
What problems is the product solving and how is that benefiting you?
I use Bynder to archive and share photo and branding collateral. It solves the problem of finding relevant images and makes it quick to find tagged items. Bynder streamlined our intake process, making image input and retrieval more efficient across the company.


    Alon S.

Effortless Asset Management, Intuitive Design

  • February 16, 2026
  • Review provided by G2

What do you like best about the product?
I really like Bynder's intuitive interface. It's great that there is no folder structure, which makes it much easier to find things using the simple search. Uploading and downloading assets is very straightforward, and I don't have to worry about end users not being able to locate what they're looking for. Explaining how to use Bynder is quick and easy, whether it's about uploading or accessing assets. I also had a great experience with the setup, as it was smooth sailing thanks to our onboarding manager, Carina Krause, who guided us expertly through the process.
What do you dislike about the product?
I haven't come across anything that is an issue at this stage, but tags could be suggested upfront based on images.
What problems is the product solving and how is that benefiting you?
Bynder solves the problem of storing assets and provides availability to a broad audience. It's very intuitive with no folder structure and a simple search, allowing easy upload and download without worrying that users won't find what they need.


    Entertainment

Everything in One Place: Helpful Tags and Fast AI Search

  • February 13, 2026
  • Review provided by G2

What do you like best about the product?
Everything being in the same place. Having the tags is really helpful to be able to click directly through to the exact asset you're looking for. The AI search tool is also great for speed.

Carina was so friendly and helpful during the onboarding phase.
What do you dislike about the product?
Lack of 'undo' on the homepage means errors can be made.
What problems is the product solving and how is that benefiting you?
Ease of sharing assets company wide and with external agencies.


    Holly L.

Effortless Asset Management and Sharing

  • February 13, 2026
  • Review provided by G2

What do you like best about the product?
I find Bynder easy to use with a nice, clean, and simple look and feel. The onboarding process is great and the initial setup was super easy and very straightforward, with all training being very detailed. The search features and categories make it much easier to find certain images and assets compared to previous systems. It's a great tool for helping share and store creative assets within the company and externally.
What do you dislike about the product?
nothing
What problems is the product solving and how is that benefiting you?
I use Bynder for asset storage, sharing assets, approval levels, and sharing with external parties. It's much better than file systems; search features and categories make finding images and assets easier. It's easy to use, has great onboarding, and the site's clean look and feel are nice.


    Marketing and Advertising

Great Organization and Sharing Capabilities

  • February 06, 2026
  • Review provided by G2

What do you like best about the product?
organization and sharing capabilities ty
What do you dislike about the product?
you can't customize the portal you share with 3rd party users
What problems is the product solving and how is that benefiting you?
storage, organizing, and finding assets with ease