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    Bynder Digital Asset Management (DAM)

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    Sold by: Bynder 
    Deployed on AWS
    Bynder's digital asset management platform enables teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive. We are the brand ally that unifies and transforms the creation and sharing of assets.
    4.5

    Overview

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    Bynder goes far beyond managing digital assets. Our digital asset management platform enables teams to conquer the chaos of proliferating content, touchpoints, and relationships in order to thrive.

    With powerful and intuitive solutions that embrace the way people want to work, and a richly integrated ecosystem, we are the brand ally that unifies and transforms the creation and sharing of assets, inspiring teams, delighting customers, and elevating businesses.

    Bynder customers are able to:

    • Break down silos to unify assets in a system of record and expand creative bandwidth by 20-30%
    • Save 50-70% on costs of content creation
    • Launch major GTM initiatives like website revamp, product release, or rebrand while maintaining brand integrity and compliance

    Highlights

    • Safely store, organize, and retrieve content: Uploading and storing all your images, brochures, promotional videos, and other collateral in the cloud is simple and fast. In addition, Bynder's taxonomy allows you to organize your content in a flexible and scalable way and retrieve assets two times faster.
    • Ensure brand consistency and legal compliance: As the single source of truth for all your content, Bynder's DAM minimizes the likelihood of incorrect or outdated assets being used, increases brand consistency, and helps avoid regulatory or compliance mistakes.
    • Connected ecosystem: Bynder integrates with an extensive list of technologies to allow you to connect your DAM to the rest of your martech and maximize efficiencies, collaboration, and cost savings. Connect your DAM to your CMS, CRM, PIM, or other tools for ultimate agility.

    Details

    Sold by

    Delivery method

    Deployed on AWS
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    You can now purchase comprehensive solutions tailored to use cases and industries.

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    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    Bynder Digital Asset Management (DAM)

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    Pricing is based on the duration and terms of your contract with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.
    Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator  to estimate your infrastructure costs.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Bynder DAM Commerce Package
    AI powered DAM | Brand Guidelines | 2 TB | Analytics | Support
    $51,000.00

    Vendor refund policy

    Except as expressly set forth herein or in an applicable Order Form, all payment obligations are non-cancellable and all amounts paid are non-refundable.

    Custom pricing options

    Request a private offer to receive a custom quote.

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    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

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    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    We're available 24/7 via our contact form. Send us your questions now, and we'll get back to you with the right solution as soon as possible.

    Current customers can contact their Customer Success Manager or visit our knowledge base and submit a support request.

    Email: Support@bynder.com  Support portal:

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

    Customer reviews

    Ratings and reviews

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    4.5
    1049 ratings
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    1049 external reviews
    External reviews are from G2 .
    Shiwani T.

    Efficient Asset Management with Smooth Onboarding

    Reviewed on Dec 03, 2025
    Review provided by G2
    What do you like best about the product?
    I find the mass upload option in Bynder extremely helpful, as it allows me to efficiently handle digital assets with precision by including all metadata details via a CSV file. This feature significantly reduces the time and effort required for managing large volumes of data, making my workload much more manageable. Additionally, I appreciate the AI search capability in Bynder. It stands out as a powerful tool that enhances my ability to locate and retrieve assets quickly and accurately, streamlining my overall workflow. My initial setup experience with Bynder was notably smooth, which speaks to its user-friendly design and efficient implementation process.
    What do you dislike about the product?
    I dislike the lack of a feature in Bynder for managing duplicate entries effectively. There should be an option to handle duplicate assets by either replacing the existing file or creating a copy of it.
    What problems is the product solving and how is that benefiting you?
    I use Bynder for managing digital assets, allowing mass uploads with metadata via CSV, solving the challenge of updating data in bulk efficiently and enhancing asset searchability with AI technology.
    Consumer Goods

    Intuitive Interface and Powerful Search Make Bynder Stand Out

    Reviewed on Dec 02, 2025
    Review provided by G2
    What do you like best about the product?
    The taxonomy system, search-ability and easy interface
    What do you dislike about the product?
    Sometimes less is more, this is far from just a Bynder problem but some features are unneeded.
    What problems is the product solving and how is that benefiting you?
    Our overall organization of files and tracking usage/timetables.
    Thomas P.

    Efficient Asset Management with AI Perks, But Integration Gaps

    Reviewed on Dec 02, 2025
    Review provided by G2
    What do you like best about the product?
    I really appreciate the AI functionality of Bynder, particularly its facial recognition and search capabilities, which make locating assets easier and more efficient. I find it beneficial that anyone can access and search for what they need without being restricted.... thanks to Bynder's alternative methods of organizing and finding assets. The platform's clean, intuitive design is also something I admire, as it aligns well with our brand aesthetics. Moreover, the setup process for Bynder was surprisingly straightforward and trouble-free, making the adoption of the platform a positive experience overall.
    What do you dislike about the product?
    I find it disappointing that using Bynder for reviews and annotations would result in an extra charge. Our hope was to replace frame.io as a review platform and consolidate our tools. However, even though Bynder's Studio version allows for such functionality, we have to keep using frame.io because it's not feasible for us to integrate or consider this option within the first year. This means we are still maintaining multiple platforms, which I hoped to streamline.
    What problems is the product solving and how is that benefiting you?
    Bynder consolidates our assets, saving time by eliminating the need to navigate multiple platforms and enhancing search efficiency with AI capabilities.
    Christine K.

    Organized Asset Management with Bynder

    Reviewed on Dec 02, 2025
    Review provided by G2
    What do you like best about the product?
    I like the taxonomy concept in Bynder and the controls it provides, which help our team to organize and manage digital assets more efficiently. The ease of versioning is another aspect I appreciate as it addresses the issues we previously had with handling duplicates and outdated versions of files. Bynder offers solutions to challenges we faced with our previous service, Dropbox, especially concerning difficulties in finding assets and tracking photography rights expiration. Additionally, although the initial setup was a lengthy process and required a lot of manual switchover, the support we received from our representative was excellent, which significantly facilitated the transition process.
    What do you dislike about the product?
    The initial setup of Bynder was a lengthy process and required a lot of manual work for switchover.
    What problems is the product solving and how is that benefiting you?
    I use Bynder to organize and distribute company assets efficiently, eliminating duplicate files, old versions, and tracking expired photography rights.
    Madeleine G.

    Exceptional implementation!!

    Reviewed on Dec 01, 2025
    Review provided by G2
    What do you like best about the product?
    Exceptional demo: The demo your team presented was extremely thorough and clearly tailored to our RFP. It gave us a strong sense of confidence from the start.
    Flexibility in implementation: We really appreciate how you adjusted the implementation approach to our needs—starting with DAM and then moving to BAM, even though we know this is not a standard sequence. This flexibility is crucial for meeting our internal deadlines.
    Clear expectations and documentation: The week-to-week expectations have been communicated very clearly. The documentation you’ve provided with each delivery has been especially helpful. It's evident that you have a lot of experience with these processes.
    Positive meeting dynamic: You consistently bring great energy to our meetings, and it genuinely makes a difference in how smooth things move forward.
    Strong team match: Our key resources—Björn Burger and Adam Trebski—complement each other exceptionally well. We are very happy with the collaboration with both of them.
    What do you dislike about the product?
    I do not have any dislikes. The kantata portal did not work for us - but Bynder itself is great!
    What problems is the product solving and how is that benefiting you?
    We are replacing a DAM that has recieved End of Life!
    View all reviews