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Does well for web to app
What do you like best about the product?
Branch seamlessly connects your web and mweb experiences to your app
What do you dislike about the product?
If using as an MMP, must reach out to support team often
What problems is the product solving and how is that benefiting you?
Helps solves for web to app and also mobile app attribution, analytics, and reporting
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Branch need to developer their dashboard and Attribution
What do you like best about the product?
Deeplink can track web event. Quick link is Good.
What do you dislike about the product?
Difficult to use dashboard found what I want. There is no DAU. I faced issue with integration when I add new ads partner. This issue happened every time. I think Branch didn't make all steps ready but just throw it out.
What problems is the product solving and how is that benefiting you?
Track more ad partners and channels. Can't track right events between partners.
Easy to integrate; powerful insights
What do you like best about the product?
As an engineer, it was a breeze to integrate. The documentation is thorough, and any ancillary questions I did have were promptly answered in almost real-time.
Further, the post-go-live support has been second to none, even with changes in Branch personnel. The friction has been minimal since implementation, from both a development and product standpoint.
Further, the post-go-live support has been second to none, even with changes in Branch personnel. The friction has been minimal since implementation, from both a development and product standpoint.
What do you dislike about the product?
There's not much to dislike. Branch is transparent about its product, its limitations, and also very thorough reasoning/justification BEHIND these limitations.
What problems is the product solving and how is that benefiting you?
Attributing ad campaigns to various mobile app-related metrics was one of our biggest initial goals. We've made significant progress here, as well as in understanding the different kinds of users and their corresponding behavior with our software.
Amazing member experience and revenue growth
What do you like best about the product?
I work with an awesome team from Branch which goes above and beyond to help my mobile team to test and deploy new features that we initiate for our members and non-members.
What do you dislike about the product?
I don't really think there is anything I dislike.
What problems is the product solving and how is that benefiting you?
We have solved critical problems where we want to balance member experience with promotional messages and encouragement to install APPs along with any social messaging over the mobile browsers.
Deep linking made easy with Branch
What do you like best about the product?
- Easy to implement in iOS and Android
- Provides a way to redirect users to download the app from mobile website
- More app traffic
- Gather analytics from deep links
- Great support from the branch team.
- Provides a way to redirect users to download the app from mobile website
- More app traffic
- Gather analytics from deep links
- Great support from the branch team.
What do you dislike about the product?
Haven't faced any issues with Branch yet. The process has been smooth and happy with the results of integrating branch.
What problems is the product solving and how is that benefiting you?
Driving users to use the app rather than website is one problem we have been trying to solve and branch has been able to solve that extremely well. Also, navigating to specific pages inside the app from marketing emails is another thing which we use branch for.
Recommendations to others considering the product:
Branch is extremely helpful if you are looking to drive more app installs and app traffic. It's extremely easy to implement in iOS and Android.
Great product. Works well. UI can be confusing at times.
What do you like best about the product?
Creating individual links is pretty seamless, and the dashboard is sophisticated enough for a high-level overview. / Branch makes it easy to extract information based on custom parameters.
What do you dislike about the product?
Creating bulk links can be very confusing, especially if you have custom fields. Branch doesn't do a great job of explaining how to use this tool, and the downloadable template doesn't help very much.
What problems is the product solving and how is that benefiting you?
Our company has mobile apps, so having the option of redirecting to an app or web (or even the App Store) helps us streamline our user experience. Revising the functionality of the link after it is created and posted helps mitigate any concerns.
Recommendations to others considering the product:
Highly recommend you speak with a Branch rep to walk you through bulk creating links *after* integration.
I've worked with Branch across 4 years and 2 companies has been fantastic!
What do you like best about the product?
The relationship with the dev and customer success team has been fluid and transparent. Plus the product is ever evolving.
What do you dislike about the product?
Limitations in end user reporting has been my main issue.
What problems is the product solving and how is that benefiting you?
Seamless acquisition deeplinking into our apps and clear attribution of these users. The transparency or where users are coming from and the flexibility to provide them with a targeted experience.
Recommendations to others considering the product:
To really consider how deep you want to get into your acquisition tactics and how the contract will effect your overall budget.
Simple to use and powerful
What do you like best about the product?
Completely replaced our in-house dynamic linking solution
What do you dislike about the product?
SDK implementation was a little tricky, but support was very good to help us out.
What problems is the product solving and how is that benefiting you?
campaign attribution. Personalizing sharing flows. Event analytics from venue-specific branch links
Great software
What do you like best about the product?
Dynamic functionality and UTMs all work great.
What do you dislike about the product?
Needs custom coding to prevent "open app?" prompt.
What problems is the product solving and how is that benefiting you?
Able to direct members to best experience.
Recommendations to others considering the product:
Go for it, very convenient for tracking app downloads as well.
Branch has helped us in Attribution & Deep Linking
What do you like best about the product?
Attribution, Deeplinking features of Branch are the best
What do you dislike about the product?
Branch UI is a bit cumbersome to get all data
What problems is the product solving and how is that benefiting you?
Attribution, Deeplinking are the main use cases. Tying back the customer to our paid campaign as well as owned channel comms has enabled us to report on the effectiveness & realise ROI.
Recommendations to others considering the product:
It's a good platform for Deeplinking however with the advent of Privacy changes in Apple & Android its sliding in its dominant position in Paid Channel Attribution
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