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Reviews from AWS customer

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External reviews are not included in the AWS star rating for the product.


    Tomáš B.

I really like the tool and support is outstanding.

  • June 21, 2023
  • Review provided by G2

What do you like best about the product?
Easy to work with once you understand how to use it to the fullest.
What do you dislike about the product?
Interface is not perfect yet. I hope they fix it soon.
What problems is the product solving and how is that benefiting you?
AB Testing, automated scenarios, importing data from APIs,...


    Pedro G.

A versatile DXM product

  • June 20, 2023
  • Review provided by G2

What do you like best about the product?
The documentation is so good it allows you to understand all the configuration, set up, installation and extension points.
The extension points are well documented and the architectural design of hippo allows you to do practically everything: customization, integration, etc...
The support team is one of the best I worked with. They are quick answering and really helpful.
What do you dislike about the product?
The lucene indexation phase can take really long when you start/run an installation from scratch (with an empty repository folder where the lucene index files are stored). There are at least 2 strategies to shorten this time but none of them address starting the first server node in a cluster environment.
The frontend framework in the cms interface is apache wicket. This is a complex framework with a steep learning curve and developers have to be very careful as there can be issues when you add a perspective, for example. This is the only limiting point in what concerns customization because every other point is really escalable and easy to work with.
Then there is also a limitation in JCR queries that don't allow complex joins or sorts. Complex queries they require a workaround sometimes. We have some performance issues in very minimal cases where we required a workaround.
What problems is the product solving and how is that benefiting you?
For the client, Bloomreach is the selected option to centralize most of the content that is displayed in the company app and website. It covers the content for many channels and sections.
Content editors have a well organized way to create, modify, delete content. Also the translation management starts here too, this is also used extensively.
Then there are many endpoints made available to consume this content in many different ways in the different parts of the app/website.


    prakhar j.

Bloomreach- potential to become biggest marketing tool

  • June 09, 2023
  • Review provided by G2

What do you like best about the product?
Bloomreach's content management system (CMS) to create and manage website
Its intuitive editing interfaces, content personalization capabilities, and tools for managing multilingual and multisite content.

search and merchandising solution to get relevant search results and personalized product recommendations
What do you dislike about the product?
As of writing this review i have nothing negative about tool.
What problems is the product solving and how is that benefiting you?
Search personailzation and ab testing on website


    Cecilie L.

I think Bloomreach has a lot of features and is relatively easy to use.

  • June 06, 2023
  • Review provided by G2

What do you like best about the product?
It is easy and userfriendly. Also the support is available to help at most times, so if I have difficulties it is easy to get help. It is also very easy to design and make templates in.
What do you dislike about the product?
There are a few features that I would like to have - for example I could use an autosave feature, since it (unfortunately) often happens to me that I mistakenly close the window and all progress is lost.
What problems is the product solving and how is that benefiting you?
I don't know if I can answer this, but it helps us sent out automated e-mails and newsletters. It has also helped us with personalizing our newsletters to certain segments.


    Retail

Bloomreach Engage has transformed our customer marketing

  • June 05, 2023
  • Review provided by G2

What do you like best about the product?
Bloomreach Engage (or Exponea as they were previously known) represented a huge leap forward in our CRM capabilities - building campaigns and targeting both broad and very specific audience is intuitive and the functionality is powerful.
What do you dislike about the product?
Bloomreach has very advanced analytics and reporting functionality, but (unlike the campaign builder), it is not particularly intuitive. They are clearly working on this (with templates for common reports recently launched), but it can still feel very overwhelming.
What problems is the product solving and how is that benefiting you?
We use Bloomreach to ensure we can speak with our B2B & B2C customers in a relevant, targeted way to drive sales. The detailed, event-based customer profiles mean we can target very precisely with attractive, commercially successful campaigns.


    Consumer Goods

The best CRM 360 tool I know

  • June 01, 2023
  • Review provided by G2

What do you like best about the product?
A great web app and dozens of options when creating campaigns make a great mix for the best crm tool on the market. Add to that fast support and dozens of pre-made scenarios and you have Bloomreach
What do you dislike about the product?
Bloomreach has a slight disadvantage in what companies it targets. This then reflects very noticeably on the price list
What problems is the product solving and how is that benefiting you?
The solution that bloomreach offers lies mainly in the robustness and overall consistency of the tool when creating omnichannel campaigns


    Rita S.

best CRM / CDP platform out there

  • June 01, 2023
  • Review provided by G2

What do you like best about the product?
Bloomreach is the most flexible CPD platform I have ever used. As long as you have time to put in to build reports, analysis, funnels, metrics, etc. It's really one of those platforms where you take out what you put in, as long as you're willing to invest the time you can really take value from it. In addition
What do you dislike about the product?
The main downsides to Bloomreach are:
- for all the flexibility bloomreach offers, that requires a great deal of time invested. In addition to this, it can be quite overwhelming to start until you feel quite knowledgeable about the platform
- be careful with processed events because they quickly rack up. remember that everything generates an event - campaigns, facebook audiences, AB tests. A lot of times the best practises that you are told to follow make this worse
What problems is the product solving and how is that benefiting you?
The accessibility of customer insights has massively improved for us since we implemented bloomreach. Also now that the platform is implemented we require a lot less dev work to get things done than in our old platform.


    Financial Services

Bloomreach Experience Manager Platform

  • May 31, 2023
  • Review provided by G2

What do you like best about the product?
The functionality I like the most about Bloomreach is the ability to preview how the pages will look prior to publishing and the ability to seperate the content into different marketing channels based on the line of business. There is the ability to integrate the login with our company's SSO.
What do you dislike about the product?
The out of the box components are minimal so we had to write custom content components to be used on the pages. The workflow is not easily customizable and there isn't a good way to group content to be published at the same time.
What problems is the product solving and how is that benefiting you?
Bloomreach softwhere is helping us with our digital marketing. We are able to quickly update content on the website and run A/B tests.


    Prakhar J.

Bloomreach: leading digital experience platform

  • May 31, 2023
  • Review provided by G2

What do you like best about the product?
Focus on enhancing the customer journey by leveraging data-driven insights and machine learning algorithms. The platform utilizes artificial intelligence to understand customer intent, predict preferences, and deliver personalized content and product recommendations.
What do you dislike about the product?
Nothing as such. Tool delivers on all aspects as promised
What problems is the product solving and how is that benefiting you?
Personalization and Recommendations
Bloomreach enables businesses to deliver personalized experiences by leveraging customer data and behavioral insights. The platform tailors content, product recommendations, and offers based on individual preferences, increasing customer engagement and conversion rates.


    Silvija P.

Always innovating

  • May 30, 2023
  • Review provided by G2

What do you like best about the product?
Continuous innovation; Strong understanding of B2B space; Intuitive user interfaces that make it easy to implement merchandising plans; By far best in the industry for search.
What do you dislike about the product?
Investment can be prohibitive, and it is important to consider multiple offerings; Hard to keep pace with their innovation and keep up to date on all available features;
What problems is the product solving and how is that benefiting you?
Our site visitors have a productive search experience along with products we want them to know and consider. Site visitor satisfaction is higher than before. CMS gives us more flexibility than we had before implementing Bloomreach headless CMS.