Bloomreach Discovery - Autonomous AI-Powered Ecommerce Search
Bloomreach, Inc.Reviews from AWS customer
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A nice and very friendly platform
What do you like best about the product?
Bloomreach is a very intuitive platform. That makes it very easy to use, and its UX is friendly. I use a lot the scenario tool, which is great for automation. Also you can preview your work before you send a campaign to your segment, which is very helpful.
What do you dislike about the product?
I think it should be more adaptable in terms of template design. I used to feel very limited when I wanted to create a template. Even the option to elaborate one with HTML looks very problematic.
What problems is the product solving and how is that benefiting you?
I'm communicating my company's products and features to reach our customers. We're trying to increase our activation and retention rate using Bloomreach, and we're on our way to making it.
Super User Friendly and Great Range of Services
What do you like best about the product?
user friendly
top-notch
many functionalities
top-notch
many functionalities
What do you dislike about the product?
It's a bit expensive, but one has to pay for quality. :)
What problems is the product solving and how is that benefiting you?
Enhance customization and personalization for customers
Transformative platform
What do you like best about the product?
Bloomreach has proved to be a transformative platform for our business. Very easy to use, enabling us to test quickly in the market and tweak our output accordingly.
What do you dislike about the product?
Currently not seeing any major downsides to Bloomreach
What problems is the product solving and how is that benefiting you?
Better understanding of our readership and reaction to newsletter campaigns.
Excellent product and a seamless transition from Exponea
What do you like best about the product?
The analytical tools that the platform has. It has helped us understand our customer journey a lot better.
What do you dislike about the product?
I believe the email WYSIWYG could be improved.
What problems is the product solving and how is that benefiting you?
We now have insights into customer movements across both offline and online channels, allowing us to link a customers journey
All in one place
What do you like best about the product?
Using Bloomreach is very helpful. We have the whole database in one place. In the past, we couldn't reach synergies between classical retail and e-commerce because we had no global view on customer activities.
What do you dislike about the product?
There are not many things we dislike. We are pleased to have and use the solution. Time to time we missed the opportunity to use native integration with local endpoint providers (email, sms).
What problems is the product solving and how is that benefiting you?
Bloomreach helps us deal with customer database segmentation, omnichannel active file monitoring, advanced marketing automation scenarios, personalized emailing, and SMS. It's also great to connect our advertising accounts from Google and Facebook to create and match new audiences.
Its a great tool but the users should be given detailed hands on training for better usage.
What do you like best about the product?
Robustness and intelligence. Its great for analysis and decision making
What do you dislike about the product?
Lack of training material.
Its also quite difficult to understand how it works for the non tech guys.
Its also quite difficult to understand how it works for the non tech guys.
What problems is the product solving and how is that benefiting you?
We do data analysis and send automated SMS and Whatsapp messages through scenarios.
Recommendations to others considering the product:
Better training required
flexible and easy to use
What do you like best about the product?
Its very easy to setup and maintain many shops. The moderators or content creators don't need to be highly trained or IT experts. After a short training session (~2h) they are able to work with it.
What do you dislike about the product?
There is room for possible improvements to make the creators' job even easier.
In components in the WYSIWYG editor (preview), you can reorder the individual entries in list using drag & drop (this is currently not possible due to a bug in the used library). Unfortunately, this feature is not available in the document view. Here, you can only edit the position of individual elements using arrows (push to top, one up, one down, push to bottom).
On the other hand, it would be useful in some cases in the WYSIWYG editor if you could change the order of the individual components of the website using such arrows. Unfortunately, you can only use drag & drop here, which causes problems on pages with large/tall components.
In components in the WYSIWYG editor (preview), you can reorder the individual entries in list using drag & drop (this is currently not possible due to a bug in the used library). Unfortunately, this feature is not available in the document view. Here, you can only edit the position of individual elements using arrows (push to top, one up, one down, push to bottom).
On the other hand, it would be useful in some cases in the WYSIWYG editor if you could change the order of the individual components of the website using such arrows. Unfortunately, you can only use drag & drop here, which causes problems on pages with large/tall components.
What problems is the product solving and how is that benefiting you?
Easy and fast setup of new shops and pages. All this can be done nearly without the help of IT. With our Composable Commerce setup, of which Bloomreach's Headless CMS is a part, we are able to provide a new, fully functional webshop within a few working days.
Changes within these webshops can be made in minutes and we can show our customers content based on different characteristics.
Changes within these webshops can be made in minutes and we can show our customers content based on different characteristics.
Blooming Marvellous
What do you like best about the product?
As a headless CMS it has been straightforward to implement the NHS Digital service catalogue of designs and components into the platform.
What do you dislike about the product?
Spinning up a local version of bloomreach for developers can take a few minutes and has been an issue for new developers using the platform.
What problems is the product solving and how is that benefiting you?
It has supported us deliverying a new web platform on an fast delivery schedule and enabling an extended community of content editors to quickly onboard.
Efficient Omnichannel Tools, Needs Better Reporting
What do you like best about the product?
I use Bloomreach for our email marketing strategies and it helps solve almost everything, from an organized CRM system to segmentation and perfect omnichannel tools. I really like the omnichannel tool and email builder. Creating emails is easy yet professional and takes no time. The omnichannel orchestration helps me to build flows logically and efficiently. The initial setup of Bloomreach was easy and fast.
What do you dislike about the product?
To build reports could be improved
What problems is the product solving and how is that benefiting you?
Bloomreach handles everything for our email marketing, from an organized CRM to segmentation, with tools that save time by making professional emails effortlessly and orchestrating omnichannel flows logically.
Recommendations to others considering the product:
If you need one Platform where all your Data and Customers will be stored and used for Email Marketing Campaigns - Bloomreach is the right one.
Fixed: Many tools, one customer
What do you like best about the product?
Many tools are deployed in order to complete a B2C or C2B transaction and its a big pain point to unify the consumer journey across different systems and visualise it and drive actionables out of it. The capability of Bloomreach to unify these different tools' backend data stacks and empower business to create campaigns which drive conversions at different dropoff points in the journey is unparalleled.
What do you dislike about the product?
Visualisations of different paths taken by consumer between start and end points of a journey.
What problems is the product solving and how is that benefiting you?
Campaigns optimised based on conversion metrices.
End to end funnel analysis and identification of gap areas.
End to end funnel analysis and identification of gap areas.
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