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External reviews are not included in the AWS star rating for the product.


    Tomas J.

Analytics and sales in a single package

  • September 15, 2017
  • Review provided by G2

What do you like best about the product?
I like that Exponea is a complete ecosystem for my performance marketing needs, from analysis to customer engagement. It also works great for lead generation
What do you dislike about the product?
New features are constantly being added to the tool, which is great, but sometimes in the process there are changes to existing features, e.g,. in the UX, and I have to re-learn what I already knew how to do.
What problems is the product solving and how is that benefiting you?
Increasing sales through our eshop and generating leads. We are getting better at increasing customer flow from the cart to checkout, and we have nearly doubled the number of leads we generate while maintaining their quality
Recommendations to others considering the product:
Go for it!


    Telecommunications

Exponea- great tool for marketing campaigns, analyzes and segmentation.

  • September 15, 2017
  • Review provided by G2

What do you like best about the product?
We use Exponea as the platform, where we can control all our marketing efforts, lead flows and activities. Once you have arranged all the triggered campaigns and scenarios, the main part is done. After that we are able to analyze the performance from top of the funnel all the way to conversions. The preparation of newsletter campaigns is simple and smooth. The deliverability functionality provides flexible amount of control and we are sure emails get delivered. Users also gets to see the coding behind the customization. Set-up of pop-up banners is easy to make and helps simplify processes.
What do you dislike about the product?
Exponea might be tough to learn, so make sure you have employees who can learn technology quickly and are able to use the full potential of advanced use cases. Also, there is a small user community at the moment.
What problems is the product solving and how is that benefiting you?
Segmentation of a target audience, real-time access to our data and scalable solution to add new data when applicable. We segment our client database into as many categories as needed, to send relevant personalized content to them. Other benefits worth mentioning:
• A/B testing & web personalization
• Solid support from Exponea consultants
• Variety of pop-up banners
• Real-time campaign data reporting


    Ján .

Exponea - useful tool for marketing agency

  • September 14, 2017
  • Review provided by G2

What do you like best about the product?
The scenario designer for visualizing complex marketing
automation journeys. I also like their reporting and customizable
dashboards.
What do you dislike about the product?
You don’t have to be html master, however you should know
HTML/CSS basics while working with advanced custom email templates
and scenarios.
What problems is the product solving and how is that benefiting you?
Our basic business problems are generating revenue and
optimizing the results depending on marketing campaigns. Exponea is
able to align with the goals in our industry. We use it to help
drive new purchases, new subscriptions, and sales and as a part of
content delivery seasonal campaigns.


    Markéta J.

Great satisfaction

  • September 14, 2017
  • Review provided by G2

What do you like best about the product?
simplicity, qick support - live chat; campaigns responses - evaluation; funcinalities growth; system stability
What do you dislike about the product?
Data structure organization. Better monitorinf of data flow.
What problems is the product solving and how is that benefiting you?
System intergation to other CRM system for complexity. E-business campains, statistics; overwiev.
Recommendations to others considering the product:
Quick, simple, clear.


    Adam L.

With Exponea we can do what we talked about for a long time

  • September 13, 2017
  • Review provided by G2

What do you like best about the product?
Exponea is super easy to use by business people - I mean those who don't have IT background. This is critically important because you either have business guy who is not able to write requests and code or you have an IT guy whose business sense is limited. Using Exponea is cheaper and quicker than finding a guy combining both characteristics.
What do you dislike about the product?
When you are used to work in google analytics it takes some time to get used to how Exponea works.
What problems is the product solving and how is that benefiting you?
We are standing in front of the task how to monetize high volume of traffic on t-mobile.cz. Thanks to web personalization, behavior bases weblayers and lead generation we managed to multiple our sales value in few months.
Recommendations to others considering the product:
Just give it a chance and try it. Don't fall in lies of interal development team saying they can build it in house... they can't. And if yes, by the time they build it Exponea will be already elsewhere :)


    Tomas M.

Intuitive and smart email marketing app

  • September 13, 2017
  • Review provided by G2

What do you like best about the product?
Working with templates (it was also possible to integrate BeeFree tool)
What do you dislike about the product?
Missing auto-saved option when working in some project
What problems is the product solving and how is that benefiting you?
For istance, using weblayers is a quite nice tool to make business more effective
Recommendations to others considering the product:
If you don't want to be limited at work, try this tool with infinite options ;-)


    Ales R.

Valuable service with great support

  • September 13, 2017
  • Review provided by G2

What do you like best about the product?
Every analytical tool measure various parameters but as a Exponea customer you get live person who help you with initial setting, creating dashboards for business goals and on demand find and export every data you need. I can focus on dates and charts, not on the tool itself. Exponea not only measures stats of our service, it also save me a lot of time.
What do you dislike about the product?
User interface is little bit messy. Without support is difficult to find right information. It takes time to learn how to use application. For getting maximum from Exponea, you definitely need customer support.
What problems is the product solving and how is that benefiting you?
As a designer of travel application I have to measure behavior of app and ways how users using our app. Primary goal is to rise sales through improve app interface. Exponea provide us many valuable information about both customers and application.


    Natália S.

Everyday life with Exponea

  • September 12, 2017
  • Review provided by G2

What do you like best about the product?
It's easy to use, you can create a nice graph in an instant, send an email campaign with different conditions, the customer support is really supportive and very helpful.
What do you dislike about the product?
Sometimes, when I have too many Exponea windows opened, it is really slow. There are also some design bugs, but they can be (and I believe will be) quickly fixed.
What problems is the product solving and how is that benefiting you?
I'm using it every day for pretty much everything - analysis of customers' behavior on our web page, sales analysis, monitoring of conversion rate and bounce rate, marketing campaigns... Exponea beautifully complements our databases and other tools that are used in Analytics team. Besides that, it is an irreplaceable tool for our Marketing team. As for the benefits, I like how easy it is to create nice and neat reports and funnels. Also, when you send emails from Exponea, there is a native HTML builder, it's quite easy to use and you can put there many detailed conditions.


    David S.

Great data analytics tool

  • September 12, 2017
  • Review provided by G2

What do you like best about the product?
Most of our online activities are linked in with Exponea. We can easily use the triggers, filters and funnels to get the right audience for a specific campaign. It provides endless possibilities, from the way you build a campaign to every details of the campaign. You can customize almost everything virtually in any way you want. Their focus is mainly on conversion and retention. Exponea has many integrations with industry leaders and rich API. That allows us to easily fit into anyone’s workflow.
What do you dislike about the product?
Sometimes the instaOur main objective is to increase ROI in conversion and retention phase, to grow our leads database and nurturing of our leads and marketing activities with fashion sales. With Exponea, we have one centralized platform for all marketing campaigns. We are able to track the customer interactions across multiple brands on our website and approach the right cohort when needed. The system enables a data driven company to demonstrate an impact on the business.nce runs a little slow, but that might be just because of the database size.
What problems is the product solving and how is that benefiting you?
Our main objective is to increase ROI in conversion and retention phase, to grow our leads database and nurturing of our leads and marketing activities with fashion sales. With Exponea, we have one centralized platform for all marketing campaigns. We are able to track the customer interactions across multiple brands on our website and approach the right cohort when needed. The system enables a data driven company to demonstrate an impact on the business.
Recommendations to others considering the product:
First of all, you should understand that any marketing automation tool is going to enlarge the quality of your underlying marketing strategy. If the strategy is right and strong, you should see more positive results. If not, marketing automation will ensure your poor program is more widely communicated, but probably without better results. Think about your marketing strategy before choosing the marketing automation tool. Don’t forget about data quality. Plan to spend some time on cleaning your database and prepare it for the marketing automation, segmentation and content strategy creation.


    Roman P.

Flexible app analytical tool

  • September 12, 2017
  • Review provided by G2

What do you like best about the product?
Exponea is very flexible solution for app users tracking.
What do you dislike about the product?
UI sometimes needs to be improved, but generally good
What problems is the product solving and how is that benefiting you?
We track app usage. engagement, conversion rates, keep rate. It is also possible to track app uninstalls which is not very common.