Canto Digital Asset Management (DAM)
Canto, Inc.Reviews from AWS customer
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Canto: Practical, Functional, and Highly Recommended
What do you like best about the product?
I love how easy it is to set up Canto. We had no difficulty during this process, thanks to the tutorials and advice offered. The platform is very user-friendly and intuitive, which makes it easy to use. Additionally, the customization that allows us to create a branded cover with our brand adds a unique identity to our site, making our customers feel at home. The ability to control who has access and to send them a welcome email to register, as well as the ability to issue reports on the use and popularity of the assets, adds a level of control that I consider very important. The visual editorial design of the platform is very appealing and easy to navigate, allowing me to organize my categories effectively. I also like how it adapts to content creation needs, especially for social media, integrating well with other creative tools. Globally, Canto's ability to ensure practicality and functionality has quickly met our clients' needs, which for me makes Canto the best possible option.
What do you dislike about the product?
I believe that Canto completely meets our needs for sharing and reaching the client with the material. I find that the cost is not very accessible, especially in the context of Mexico. Although I highly recommend it, I think they should consider adjusting the prices to be more competitive in regions like Latam, which could also help expand their market and increase awareness of the tool.
What problems is the product solving and how is that benefiting you?
Canto organizes and manages my assets, facilitating sharing with clients and improving their advertising.
User-Friendly Platform That Makes Asset Sharing a Breeze
What do you like best about the product?
I love how user friendly the platform is and how easy it is to organize and share all of our assets across our affiliates.
What do you dislike about the product?
I think the least helpful feature is workspaces in the way our company utilizes Canto.
What problems is the product solving and how is that benefiting you?
Canto solves our assets management and organization issues. With over 60 brands to manage, Canto has allowed our company to easily distribute and centralize all marketing assets across our affiliates.
Effective Media Management, but Integration Hurdles
What do you like best about the product?
I appreciate the facial recognition and AI tools in Canto that help us find photos and videos fast and efficiently.
What do you dislike about the product?
A lot of the terminology is very confusing in Canto, with terms like portals, workspaces, albums versus folders being particularly tricky. It can be a little confusing. Also, setting up the organizational tools is challenging compared to actually using them. We've tried to integrate it with Adobe and faced many roadblocks with that.
What problems is the product solving and how is that benefiting you?
Canto helps with photo organization and storage. I appreciate its facial recognition and AI tools for finding photos and videos fast and efficiently.
Highly Customizable DAM, But Search Could Be Smarter
What do you like best about the product?
Canto is a good highly customizable DAM that isn't locked into a larger suite. It was pretty easy to set up and get integrated into our processes. Many team members use it daily with most using it weekly or monthly.
What do you dislike about the product?
The search feature works but could be more predictive.
What problems is the product solving and how is that benefiting you?
Managing long term asset archiving and associated meta data.
Flexible Content Management with a Learning Curve, But Worth the Effort
What do you like best about the product?
Canto has allowed my team to organize our content in a way that makes sense for us and our customers who have access to our Brand Portal. I enjoy the ability to tag, keyword, and cross assign assets to multiple folders where needed, instead of having to upload the same file several times in different folders.
What do you dislike about the product?
There can be a bit of a learning curve in terms of best-practices on how to best organize your content, but their webinars and new updates have made it more self-explanatory. It's not a one-size-fits-all, but if you put in the strategy and work to create a system that works best for you, it will be beneficial.
What problems is the product solving and how is that benefiting you?
The ability to create a Brand Portal for our customers to be able to access select content from us to utilize when they represent our company has been very helpful. Distributors can take our logos, colors, and brand imagery to represent our products in their stores so that they represent our brand how we would like them to.
Excellent DAM with Impressive AI, but New Look Takes Getting Used To
What do you like best about the product?
My favorite feature is AI, facial recognition mostly. Overall I find canto to be an excellent DAM system.
What do you dislike about the product?
I’m not used to the new look, I need to familiarize myself with it but I find myself using the older version still.
What problems is the product solving and how is that benefiting you?
Canto makes it simple for everyone in the institution to access photos and other documentation. I appreciate how straightforward it is to add data for each upload, as the platform allows for easy navigation, movement, and corrections when needed.
Solid Asset Management, Needs UX Improvements
What do you like best about the product?
I find Canto incredibly useful as a digital asset manager for our organization, as it helps with storing not just photos, but also documents, fonts, brand guidelines, and PDFs, which goes beyond mere photography. The ease of use is a major plus; despite some initial challenges with clunky UX, I figured it out pretty seamlessly after a few months. I particularly enjoy how it solves storage issues by consolidating documents and photos, making it easier to find images and documents quickly. Additionally, I appreciate its capacity for managing digital assets without worrying about internal storage since everything remains digital. I also find the overall user experience to be clear and clean-cut, as it addresses my needs efficiently without requiring me to research or consider other options.
What do you dislike about the product?
I find the user experience somewhat clunky, especially when it comes to organizing files. Having to add everything to albums is confusing and I wish there was an option for just one broad category. The drag and drop feature is particularly frustrating as it often isn't visible and is difficult to use, making moving photos challenging. Additionally, performing tasks like sharing an album link can be cumbersome, requiring too many steps.
What problems is the product solving and how is that benefiting you?
I use the product to solve storage issues, allowing easy and quick access to documents and images in one digital place, eliminating clutter and time searching for files.
Flexible Album Setup and Easy Asset Updates
What do you like best about the product?
I like how you can set up albums for different means and usages, and update assets to the same link. I also like how i can look up an item and it provides all materials based on their AI capabilities.
What do you dislike about the product?
I don't think I use it as much as I'd like to pinpoint what I don't like about Canto, but one note is when I add an asset to multiple folders, say I have 3 different brands but each have the same folder name, I can't tell which one is for which brand when I search it.
What problems is the product solving and how is that benefiting you?
It's helping with sharing multiple versions of the same asset to the same link so no on has outdated access!
Streamlined Asset Management, Needs AI Refinement
What do you like best about the product?
I use Canto as a digital asset manager to store thousands of photo assets. I like that it puts all of our photos into one, easily accessible space. It allows us to create view and download-only portfolios so that other people within our organization can access and download photos without having to be full administrators. The ability to tag photos with keywords and reliably search those keywords to get correct results is great. Other platforms had tagging abilities that didn’t work properly when searched, so Canto's consistent organization through tagging is a big help. It's a reliable way to sort and arrange photos by type, content, and use, which is especially valuable given we have thousands of images uploaded by various people.
What do you dislike about the product?
The AI search function still leaves something to be desired. I like the idea of being able to search for 'a person with a red backpack' but in reality, it seldom actually functions well in that use. It just needs more reliable, relevant results. When I search for 'a person in a red backpack' I need only images to come up that include red backpacks - in reality, this is never the case. I am better off searching through with our manually input keywords and searching manually for images with red backpacks. The initial setup was a little rough and clunky with multiple issues getting permissions to work correctly for our different administrators on the account.
What problems is the product solving and how is that benefiting you?
Canto centralizes our photos into one space, making them easily accessible. It allows for portfolio sharing without full admin access and reliable keyword tagging for sorting and searching thousands of photos. This consistency is valuable across multiple users.
Efficient Image Management for Colleges, Awaiting UI Refresh
What do you like best about the product?
We have a large images database and with Canto we are able to sort each and every image for our 40+ colleges.
What do you dislike about the product?
The UI sometimes feels outdated and we are looking forward to the updated one.
What problems is the product solving and how is that benefiting you?
Over decades we have aquired a large images and videos database across college and universities which is sitting at different location and teams. Canto has been a life saver in bringing it all together and make it useful for geographically diverse teams of ours.
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