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    Construction

peer reviews with customized support

  • December 27, 2018
  • Review provided by G2

What do you like best about the product?
The onboarding was fantastic! No feature left unexplained, and nothing too skimmed over - everything had a time, sequence and clear and understandable process.
What do you dislike about the product?
It seems like there is a lot of investment of time upfront, but it's well worth it. Also, to get G2 working for you, a campaign must get going ASAP, which can be overwhelming, but helpful.
What problems is the product solving and how is that benefiting you?
Getting unfiltered reviews and sharing them through a third party is transparent and honest for our potential customers to read and helpful for our customers to share.
Recommendations to others considering the product:
Get excited about it. Share it with marketing, customer success, product and sales upfront. Be ready for a heavier commitment to get up and running, but all necessary and worth it.


    Michael K.

Awesome and Effective Solution for Review Generation

  • December 26, 2018
  • Review provided by G2

What do you like best about the product?
Love how turn-key things have been thus far, as well as the attitude of the G2 crowd team (shoutout Mike, Pete, and Walter). These guys are on top of it. We just finished up our first review campaign and more than doubled our number of reviews (80+ new reviews), which we can now use to inform new product features and make improvements all around going into the new year. Best part—it was wildly simple to set up and launch.
What do you dislike about the product?
G2 Crowd obviously has a strong interest—like any tech company—in ensuring we become heavily integrated within their platform and remain customers for the foreseeable future. A few times that's come across just a little too strong, at least to our liking (lots of communications and calls to set up integrations we don't necessarily need on our end at the moment). Not really a deal breaker but we're a small, bootstrapped team that just needs a bit of consideration for what we can do at a reasonable pace. Other than that, not much to dislike about this platform and their team.
What problems is the product solving and how is that benefiting you?
G2 plays an essential role in creating stellar-looking-and-sounding reviews for our testimonial marketing efforts, which has become the most effective part of our marketing strategy over the last year and will continue to be in 2019.


    Dustin T.

Valuable customer insights + great collateral for sales/marketing

  • December 20, 2018
  • Review provided by G2

What do you like best about the product?
I like that there are so many ways we can use G2Crowd. We use it for brand exposure, sales/marketing collateral, lead generation, outbound sales and more. Really easy to use and it's important to us that rankings are based on actual customer reviews instead of just paying to play like some other services.
What do you dislike about the product?
An easier way to get buyer intent data into our other systems such as Salesforce. That would make it easier for us to do ABM.
What problems is the product solving and how is that benefiting you?
Gaining more customer voice and higher visibility in our crowded marketplace.


    Computer Software

Amazing Client Success!

  • December 20, 2018
  • Review provided by G2

What do you like best about the product?
G2 Crows is easy to use and gives us the information we are looking for from our clients. I am also able to respond to our clients directly and personally.

Most importantly, their people rock! I asked our CSM Kylie to help us find some information we were looking for and she went above and beyond to get it for us.
What do you dislike about the product?
Nothing from my experience. They are great to work with!
What problems is the product solving and how is that benefiting you?
Organic understanding of how our clients feel about our product.


    Ashly M.

Great way to collect reviews and references

  • December 14, 2018
  • Review provided by G2

What do you like best about the product?
The G2 Crowd platform has provided a simple, efficient way to collect customer reviews and references, saving our team time and adding value to our marketing and sales efforts. The G2 Crowd team is very responsive and helpful, and their onboarding process was well organized.
What do you dislike about the product?
The platform interface is not as intuitive as I would expect, and it is sometimes difficult to find what I'm looking for or to switch from consumer view to admin view.
What problems is the product solving and how is that benefiting you?
We are always looking for ways to generate new, qualified leads, and G2 Crowd has started to deliver on that promise. In addition, the reviews and references features have given our marketing team a lot of new content they can feature to promote our brand.


    Aaron P.

Must have for modern B2B sales

  • December 14, 2018
  • Review provided by G2

What do you like best about the product?
I like the fact G2 Crowd is disrupting the old, stale way of running market evaluations of solutions. They crowdsource it from the users which is what I believe buyers are looking for throughout their purchase decision. As a sales rep, I can leverage the voice of our customer to address questions, objections, and similar initiatives with our active sales cycles. In a world of SaaS solutions, the voice of the customer is paramount. What I like best is the unique access to engage with prospects that are in a research phase by providing unfiltered perspective from our customers.
What do you dislike about the product?
Not much to dislike technically. I would be interested in getting more analytics on which reviews visitor traffic is reading most.
What problems is the product solving and how is that benefiting you?
I love the fact that we can intersect buyers in their research phase of a solution. The days of cold emails/cold calls are dwindling. We need rapid traction in the market and having the ability for our voice of the customer to influence their research phase is critical for developing qualified leads and shorter sales cycles. The conversion rates on connecting with companies actively researching our type of solution has been a game changer. "fish where the fish are"


    Fernando G.

If you need to know about a specific software or program, "G2 CROW" is the solution.

  • December 12, 2018
  • Review provided by G2

What do you like best about the product?
The economic incentives that it generates when classifying the software that is used or has been used.
What do you dislike about the product?
That there are some revisions that do not generate economic incentives.
Recommendations to others considering the product:
Increase incentives in reviews that do not generate them.


    Heather R.

Great service, intuitive product!

  • December 11, 2018
  • Review provided by G2

What do you like best about the product?
Firstly the team (of those I have been introduced to), have been super pleasant and helpful - and have make the onboarding process nice and easy, as well as getting us started ASAP with the reviews campaigns, as well as catering to the time difference!
The tool is very cool, with some of my favorites features for marketing being the reviews widgets, and the analytics of our profile.
From a sales perspective, the buyer intent features are extremely useful for our outbound sales strategy!
What do you dislike about the product?
Although I understand there's a lot of features to cram in (there's no denying there's lots of cool things) I have found the interface a little unfriendly/buggy at times, however the latest layout is a big improvement - a tour/new tool guide would have been nice tho ;)
Other than that, it's a great system, and although just getting starting, I look forward to the results it will bring in the future!
What problems is the product solving and how is that benefiting you?
One of the biggest benefits for us is increasing recognition of our brands amongst our competitors, and the features like widgets for example have help us with social proof, and sales enablement!
Recommendations to others considering the product:
Unlike other reviews based site you can very much make the profile you''re own, aside from a couple of white labelling areas, but thankfully you don't have to contact your account manager every time you want to change something.
Another bonus is that the subscription includes everything - no more stinging ppc fees!


    Information Technology and Services

Good, but little presence within Australia

  • December 10, 2018
  • Review provided by G2

What do you like best about the product?
Great gift card review scheme, the customer service and implementation was smooth and very prompt.
What do you dislike about the product?
Very little traffic within Australia/NZ. Not seeing ROI, yet.
What problems is the product solving and how is that benefiting you?
Haven't seen benefits yet, but happy that we're on the square for now.


    Gil A.

G2Crowd Buyer Intent Signals Created Pipeline for us

  • December 06, 2018
  • Review provided by G2

What do you like best about the product?
Metadata has experienced phenomenal success with buyer intent data from G2Crowd. The way we operationalize the data is two ways:

1 - Outbound emailing particular personas within accounts visiting our page/category section, using the attributes provided by G2Crowd as a way to personalize the email.

2 - Execute account-based advertising campaigns (using metadata.io), targeting the right personas within those exact accounts with personalized content.

Within the first month of running these operations, metadata.io has generated a clear ROI for our investment that revived a lost opportunity into CLOSED WON opportunity, closed an additional new new deal (6-figure deal), and generated dozens of opt-in leads/conversions from those accounts visiting our category page, our competitors page or our own page on G2Crowd. All from the first month.
What do you dislike about the product?
The process of pushing the accounts from G2Crowd to an automated advertising campaign via social and programmatic channels is done with CSV files, but it's solvable using Zapier. Would be happy to see an integration between the two solutions, as well as others (e.g. outreach.io)
What problems is the product solving and how is that benefiting you?
- Know who is currently looking for our kind of solution
- See if existing customers are shopping around for other vendors and proactively preparing for it
- Automatically targeting high propensity to buy prospects with targeted advertising