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    G2 Marketing Solutions

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    Sold by: G2 
    G2 is the world's largest and most trusted software marketplace. Over 80M people annually - including employees at all Fortune 500 companies - use G2.com to research and compare software to make smarter decisions based on authentic peer reviews. G2's full suite of sales and marketing solutions enable software and services vendors to build their category reputation, drive awareness and demand, and grow their business. Businesses use G2 data to proactively reach and engage with in-market buyers showing purchasing intent on G2, ultimately driving influence, pipeline, and revenue.
    Listing Thumbnail

    G2 Marketing Solutions

     Info
    Sold by: G2 

    Overview

    G2 Marketing Solutions enable software and services businesses to build brand presence, drive awareness and demand, and proactively engage with in-market buyers to drive pipeline and revenue. G2 also syndicates reviews and ratings into AWS Marketplace product pages, increasing trust, engagement, and top-line revenue for software vendors selling in Marketplace. An internal analysis by AWS shows that G2 reviews increase Marketplace transactions by up to 13%.

    G2 offers three plans to help you meet your sales and marketing objectives:

    Essential:

    Advanced G2 profile customization to control your brand presence and reputation Add CTAs to your business profile to drive demo requests, schedule prospect meetings, and content downloads Proven review generation strategies and tools to collect more reviews Review promotion features to begin amplifying your customer voice content Advanced analytics to track prospects Unlimited access to demand capture tools to start engaging with in-market buyers

    Pro:

    Everything in included in Essential, plus:

    Create and display Sponsored Content for your brand to highlight your differentiators Leverage Sponsored Content signals to assess who is viewing a competitor's profile Focus on active buyers viewing your brand with buyer intent signals Notification tools to get intent data in the hands of your reps so they can take immediate action on warm prospects Amplify the voice of the customer with advanced review display and distribution tools such as identifying references and utilizing crowd quotes

    Power:

    Everything included in Pro, plus:

    Category-wide buyer intent signal access for a complete view of in-market buyers Competitive comparison signals to enhance your marketing campaigns and arm your reps when they're prospecting, closing, and retaining Insights into market buyers who are not engaging directly with your brand Access comprehensive buyer intent signals including visits to your profile, competitors' profiles, categories, and sub-categories

    For custom pricing, please reach out to: cloudoffers@g2.com 

    Highlights

    • Build your reputation, drive high intent traffic to your site, and engage in customer marketing.
    • Leverage buyer intent signals to focus marketing and sales efforts on active buyers with your profile.
    • Supercharge your pipeline with the most comprehensive buyer intent signals to your profile, your category, sub-categories, and competitive insights to increase market presence and maximize the volume of in-market buyers to engage.

    Details

    Sold by

    Delivery method

    Features and programs

    Financing for AWS Marketplace purchases

    AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
    Financing for AWS Marketplace purchases

    Pricing

    G2 Marketing Solutions

     Info
    Pricing is based on contract duration. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. If you choose not to renew or replace your contract before it ends, access to these entitlements will expire.

    12-month contract (1)

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    Dimension
    Description
    Cost/12 months
    Essential
    Base platform access, unlimited admins, and review generation support.
    $25,000.00

    Vendor refund policy

    There are no refunds available.

    Legal

    Vendor terms and conditions

    Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .

    Content disclaimer

    Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.

    Usage information

     Info

    Delivery details

    Software as a Service (SaaS)

    SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.

    Support

    Vendor support

    Support is available through in-app chat and via email (listed as support contact). Additionally, there are in-app knowledge articles. The support team is available M-F and will respond within one business day. Dedicated Customer Support Manager.

    AWS infrastructure support

    AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.

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    Customer reviews

    Ratings and reviews

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    744 external reviews
    External reviews are sourced from G2  and are not included in the star rating for this product.
    Sarah H.

    G2 is an important component of our marketing and general business strategy

    Reviewed on Oct 16, 2024
    Review provided by G2
    What do you like best about the product?
    It gives us social proof. It is great to be able to pull quotes and to search by topics on what we need.
    What do you dislike about the product?
    It's impossible to control the content but that is the game you play when you ask for unbiased opinions.
    What problems is the product solving and how is that benefiting you?
    It provides an effective way to demonstrate to prospects that we have satisfied customers. Additionally, it offers insights into our position in the market, helping us better understand our competitive standing. This information is also valuable for investors and other stakeholders, offering them a clear view of our performance and market relevance.
    Fabio P.

    Excellent!

    Reviewed on Oct 15, 2024
    Review provided by G2
    What do you like best about the product?
    Intent Data is super useful for prioritizing accounts and Badges are also quite cool to use in our website (they also create the script to create the landing page) and in our stands when we go to conferences. Also, the Customer Success Team is excellent!
    What do you dislike about the product?
    Difficult to find something very negative but sometimes it's difficult to find what you are looking for on the platform because there are too many features (but I guess for someone else this could be very positive).
    What problems is the product solving and how is that benefiting you?
    It helps me understand better which accounts are more relevant to us
    Marko K.

    A great solution for assessing your product in today’s challenging B2B environment.

    Reviewed on Oct 15, 2024
    Review provided by G2
    What do you like best about the product?
    I love that G2 provides clear visibility into how we compare to competitors and the valuable feedback we receive from customers. This feedback is crucial as it helps us continuously improve our solution and elevate it to the next level. Additionally, the scores and badges we earn enhance our ability to present our solution more effectively to prospects. There are many options available, which can be overwhelming at times, but the upside is the excellent customer support from G2. In our case, Jade and Mark have been incredibly helpful, offering practical advice and tips to help us maximize the platform's potential.
    What do you dislike about the product?
    The menu feels a bit clunky, and it’s not always intuitive or quick to find what I need.
    What problems is the product solving and how is that benefiting you?
    G2 provides us with valuable third-party validation of how our platform is perceived and the value it delivers to our customers. This external proof strengthens our credibility and helps us build trust with prospects and existing clients.
    Ranjan R.

    Best platform to find genuine Software.

    Reviewed on Oct 03, 2024
    Review provided by G2
    What do you like best about the product?
    I like G2 because it provides detailed analytics reports that help my organization understand the value of the software we use. It also offers tools for engaging with customers also allowing us to connect with potential customers and industry peers.
    What do you dislike about the product?
    Somehow G2 is costly for smaller businesses and user generated content is valuable.
    What problems is the product solving and how is that benefiting you?
    G2 offers valuable data on customers preferences and competitors performance this help our organization to understand market trends and user requirements , The enhances our online presence and help use to improve our offerings based on actual user experience.
    Computer Software

    G2 is offering a lot

    Reviewed on Aug 27, 2024
    Review provided by G2
    What do you like best about the product?
    G2 really knows how to do well in the marketing game. as a user they attract the right user to review and no, they are not wasting no one time.
    What do you dislike about the product?
    I really appreciate how G2 keep their customers, but reviews are getting complicated everyday.
    What problems is the product solving and how is that benefiting you?
    Helped me discover more business solutions that I really needed
    View all reviews