My main use case for SendGrid is sending transactional emails. A quick specific example of a transactional email I send with SendGrid is a welcome email to an application, as well as passwords, login, OTP, and reset passwords. I send emails through the application, mostly around onboarding. I also try to send job alerts with SendGrid, which I would classify as transactional emails. Additionally, I send a bit of marketing emails.
Twilio SendGrid Email
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Reliable email workflows have streamlined onboarding and support critical transactional messages
What is our primary use case?
What is most valuable?
SendGrid offers features that stand out for me, including that it is very easy to use, especially for a developer. The APIs are straightforward, and the documentation is excellent, making it one of the easiest solutions available for sending transactional emails.
The APIs and documentation stand out for me because the Python API is mostly what I have used, and it is quite interesting and easy to work with. The webhook for event tracking has also been something I have used extensively, and it was simple to use because it helped other stakeholders in the company view events regarding emails that we send company-wide.
SendGrid has positively impacted my organization because it is the primary tool I use for sending emails, including transactional emails and some marketing emails. It has been easy to use; I basically set up the SMTP client with SendGrid, which is straightforward. I have functions I recall every time for sending emails, which makes the process simple. The documentation is great, and this has impacted the organization positively because new developers have little to no friction when onboarding—the workflow is straightforward for them. Even developers with very low experience using SendGrid are able to easily get into the code and start working with it. That has been helpful. Other teams have also been able to view email events, which is very important because the company uses emails heavily. Being able to see email events and know what next steps to take has been very impactful to the organization as a whole.
What needs improvement?
For my use case, SendGrid is very good. The cost could potentially be improved, though I am not very familiar with pricing details. Additionally, some integrations with AI that I am not aware of would be beneficial.
I would rate SendGrid an eight out of ten. I rated it an eight because it could have better integrations with AI. I have seen some email tools use AI, and I believe that would be valuable. I would also appreciate a better workflow between SendGrid and other automation tools.
For how long have I used the solution?
I have been working in my current field for more than six years.
What do I think about the stability of the solution?
SendGrid is stable.
What do I think about the scalability of the solution?
SendGrid's scalability is smooth.
How are customer service and support?
The customer support for SendGrid is quite helpful. I would rate the customer support a ten because I have not had any issues with them.
How would you rate customer service and support?
Positive
Which solution did I use previously and why did I switch?
I previously used Mailgun, and I switched because of the limits and some issues with deliverability. The documentation was not as comprehensive compared to SendGrid. I have also used Brevo before, but I did not directly switch from Brevo to SendGrid.
How was the initial setup?
My experience with pricing, setup cost, and licensing has been smooth. I did not handle that directly, but I believe so far it has been smooth.
What was our ROI?
I can speak to the time saved, which has been good. I have also experienced faster onboarding where new developers get onboarded quickly with little to no friction, especially for developers unfamiliar with SendGrid.
What's my experience with pricing, setup cost, and licensing?
My experience with pricing, setup cost, and licensing has been smooth. I did not handle that directly, but I believe so far it has been smooth.
Which other solutions did I evaluate?
Before choosing SendGrid, I evaluated other options, including AWS SES.
What other advice do I have?
My advice for others considering SendGrid is that it is very stable and the documentation is excellent. If you implement SendGrid, you will save developer time. I would recommend that people switch to SendGrid, but also encourage them to read the documentation carefully. The documentation is similar to Twilio documentation, so if you are familiar with Twilio, you would easily be able to set up SendGrid. If not, you should read the documentation thoroughly to understand what you need and what you need to set up. I would rate SendGrid an eight out of ten overall.
Which deployment model are you using for this solution?
Private Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Amazon Web Services (AWS)
Automated bulk emails have improved delivery speed and reliability for customer communications
What is our primary use case?
My main use case for SendGrid is sending emails using SendGrid. I also design some templates to send to customers, and from time to time, according to the schedule, we send the templates.
My client has taken a paid SendGrid account, and we go into the account section and design some emails. In our code, we use the token key, and based on the token key, we receive the sender information, receiver information, the email body, and subject, and then we send the email.
Regarding my main use case with SendGrid, there are a couple of ways to send the email. One way is that I need to send the certificate details to the students as part of my software. After completing their certification, we send the certificate detail over the email using SendGrid, and the email body is dynamically updated using the code so the student receives the certificate.
What is most valuable?
The best features that SendGrid offers are email sending and the customization of the UI that you will receive at the recipient's.
This is a great feature in SendGrid because it is easy to customize, it is faster, and we can easily track the delivery report and all the delivery emails.
SendGrid's impact is very good because previously I was using SMTP email that is server-based, which was not a successful way, as the email was getting failed with no delivery report. Using SendGrid, the emails deliver faster, and they do not go to spam but are directly received in the recipient's inbox.
Since switching to SendGrid, I have seen that time is saved. The trust of the portals like Gmail and Outlook ensures the emails are received quickly with minimum failure, which increases the business.
What needs improvement?
SendGrid is already nice, but it could be improved by providing the company ID when sending the email. I was sending emails to my customers in a tenant-based project, where I need to maintain the company ID for each email to determine which emails belong to which company. When checking the delivery report, I need to filter with the company ID, which currently cannot be done.
For how long have I used the solution?
I have been working in my current field for the last fourteen years.
What do I think about the stability of the solution?
SendGrid is stable.
What do I think about the scalability of the solution?
The scalability of SendGrid is great.
How are customer service and support?
Customer support is also nice.
Which solution did I use previously and why did I switch?
Previously, I have used SMTP, which was very slow and resulted in frequent failures, which is why I switched to SendGrid.
How was the initial setup?
I do not have any challenges with deploying SendGrid on Azure compared to my previous setup.
What about the implementation team?
I have not evaluated any other option before choosing SendGrid. I directly started with it.
What was our ROI?
Since using SendGrid, I save money, and it is a good investment. The time is also saved, as it is really hard to send emails one by one to multiple people. Using SendGrid makes it easy.
What's my experience with pricing, setup cost, and licensing?
The pricing is good, the cost is good, and I have no issues with licensing.
What other advice do I have?
I definitely recommend others to look into using SendGrid. I would rate this product a ten out of ten.
Easy Dynamic Templates, But Needs Better Organization
What do you like best about the product?
easy to make dynamic email template. code takes well and no scrubbing.
What do you dislike about the product?
organization of templates -- wish we could group them by project.
What problems is the product solving and how is that benefiting you?
sendgrid allows us to send emails from salesforce by a trigger of a field change opposed to a button. it merges information as well
Reliable email workflows have streamlined client notifications and API-based integrations
What is our primary use case?
My main use case for SendGrid is to send emails to my clients.
A specific example of the kind of emails I send to my clients using SendGrid is that we ask them about what their software license entitlement is, and we ask them to respond back to us. The email categories are notifications; we send them notifications, and we also ask them to follow up. We have defined email templates that we use to reach out to them.
What is most valuable?
The best features SendGrid offers include the ability to send emails with no lag in email sending and enabling the API component so I can use Microsoft Outlook from my organization. I can use SendGrid APIs to send out emails.
The API component has definitely made my workflow easier, and it has also helped us remain within our compliance reviews. Additionally, it has helped us to integrate it with other third parties, such as AWS services and AWS SES. We are also looking at opportunities to integrate it with some of the IBM components.
SendGrid has positively impacted my organization by being a trusted partner for sending emails.
What needs improvement?
SendGrid can be improved by making it more versatile and facilitating easier connections with third parties.
I believe SendGrid should connect with the IBM Watsonx platform more easily.
For how long have I used the solution?
I have been working in my current field for over nineteen years.
What do I think about the stability of the solution?
SendGrid is stable so far.
What do I think about the scalability of the solution?
We have not tested SendGrid's scalability yet as we are still in the preliminary development stages, and we have not scaled out SendGrid capability to one thousand, five thousand, or ten thousand customers. We are still developing with a handful of test cases.
How are customer service and support?
As of now, I have not interacted with customer support as there has not been a need.
Which solution did I use previously and why did I switch?
We did not previously use a different solution before SendGrid, as this is a brand new requirement around agentic AI use case that we have not done before.
How was the initial setup?
SendGrid is deployed in my organization in a hybrid cloud setup.
What about the implementation team?
My company does not have a business relationship with this vendor other than being a customer, and we do not have a technical relationship with this company since we are just trying to do a concept.
What was our ROI?
Unfortunately, we have not collected metrics for return on investment with SendGrid yet as we are still in the preliminary stages of starting.
What's my experience with pricing, setup cost, and licensing?
I have no details about pricing, setup cost, and licensing as that is managed by our Alliance and Ecosystem team.
Which other solutions did I evaluate?
Before choosing SendGrid, we did not evaluate other options because this is an agentic AI use case that we just started choosing.
What other advice do I have?
My advice to others looking into using SendGrid is to explore your use cases, and then reach out for help if needed. Additionally, cost plays a factor, and there are other players in the market also offering the same services. I gave a rating of nine out of ten because there is some scope for improvements.
Streamlined email workflows have supported automated onboarding, billing, and account notifications across projects
What is our primary use case?
I use SendGrid for sending support and other emails from my projects.In my previous project, which was related to AI chatbot systems, I integrated SendGrid with the backend to send onboarding emails, invoices for monthly subscriptions, and new package offers to clients.I covered subscription-based emails, promotion emails, and integrated SendGrid to send password reset emails and account profile update notifications such as name changes to customers using SendGrid's email servicing along with my domain from AWS.
What is most valuable?
SendGrid's package and ability to handle a large volume of emails at once is one of the key features, as well as the interface and settings to integrate SendGrid with backend systems are quite easy with step-by-step guides provided by SendGrid.The help guide and introduction section on how to integrate SendGrid with backend systems is well elaborated with good examples and setting guides, which makes it quite comfortable and favorable compared to other platforms.SendGrid's analytics help me evaluate how emails are being delivered to users, allowing me to monitor the count without having to maintain specific email records in my backend.
What needs improvement?
The limit is something I can point out, as I could increase it since AWS services for sending emails provided around 50,000 free emails per day, which is quite high compared to SendGrid.Pricing can be improved for SendGrid, as this is the only area I have seen that needs enhancement.There is always room for improvement in everything, which is why I have deducted one score, and that can be attributed to the pricing factor.Overall, my experience with SendGrid is quite good; I have used it in a couple of my projects and everything is smooth, from integration to sending emails; the only aspect I have mentioned several times during this interaction is the pricing.
For how long have I used the solution?
I have been using SendGrid for around two to three years.
What do I think about the stability of the solution?
SendGrid is quite stable.
What do I think about the scalability of the solution?
SendGrid is quite scalable, as the number of emails increases, it scales the rate of sending emails without any delays or failure rate.
How are customer service and support?
I do not currently engage with customer support; I typically obtain information and help from the content already available on SendGrid.
How would you rate customer service and support?
Which solution did I use previously and why did I switch?
For one of my projects, I used AWS Simple Email Service, as they provided the provision of sending 50,000 emails, and for that client, price was quite a concern, so I decided to switch from SendGrid to Amazon SES since the backend was already hosted on AWS, and it offered a higher percentage of volume per month and lower pricing compared to SendGrid.
What was our ROI?
I do not remember any specific metrics at this moment, but I think it provides good value for money.
Which other solutions did I evaluate?
When I selected SendGrid, I evaluated other options, but I cannot recall specific names at the moment.
What other advice do I have?
SendGrid is a good starting point to send emails and to integrate with backend systems easily, so as a start, you may use SendGrid; it is a good option, but as the number of emails grows, its costing is slightly higher compared to competitors, so a user may switch according to their needs.Overall, my experience with SendGrid is fine; as I mentioned, I have compared SendGrid with other facilities and competitors, and the pricing is quite high compared to AWS; the rest of the licensing and all other aspects are smooth. I give this product a rating of nine out of ten.
Which deployment model are you using for this solution?
Private Cloud
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Amazon Web Services (AWS)
Reliable email tracking has improved notification workflows but documentation and integration options still need refinement
What is our primary use case?
My main use case for SendGrid is working on email notifications and push notifications, with most usage being emails through SendGrid.
A specific example of how I use SendGrid in my workflow is that I have approximately two to five year reports annually, weekly, or monthly, transferred via email to the client. The client reviews the email, which looks like a ledger and other accepted reports, sent through SendGrid.
Through a cron job, we are sending emails step-by-step to the client. First, we select the email scheduler, then the email is sent to the client by scheduling jobs.
What is most valuable?
The best feature in SendGrid is that it shows if the email is delivered or readable; its status is a big feature of SendGrid.
The tracking status helps me in my day-to-day work.
SendGrid has positively impacted my organization because it is best for email purposes. All of the projects include SendGrid, and the company uses it because SendGrid is the most reliable resource and provides the services.
What needs improvement?
I think SendGrid is providing much better services and could also provide webhooks for the developer to retrieve data from it, as webhooks are needed and important for us.
The documentation is not fine, so I believe the documentation needs to be improved.
For how long have I used the solution?
I have been working in my current field for approximately eight years.
What do I think about the stability of the solution?
SendGrid is stable.
How are customer service and support?
The customer support for SendGrid is better.
Which solution did I use previously and why did I switch?
Before choosing SendGrid, I evaluated other options, including Twilio, which is the best alternative to SendGrid.
How was the initial setup?
My experience with pricing, setup cost, and licensing for SendGrid is that it is easy to purchase the accounts.
What was our ROI?
There is both price reduction and time savings. It is easy to implement, and the developer saves much more time on implementation as it also has a cheaper rate, which is a big thing that the requirement is better for us.
Which other solutions did I evaluate?
We are not switching; we are currently working through SendGrid, as it is actually the best solution for our organization.
What other advice do I have?
SendGrid is a most powerful third-party tool to use for email sending, and it improves the delivery rates compared to other services.
I would advise others looking into using SendGrid that it is the most reliable resource and provides the best services through email, with no emails bouncing except for some due to a lack of an email address, it being invalid, or the network not being fine; SendGrid is the best solution.
Saves server load by sending bulk email notifications efficiently
What is our primary use case?
My main use case for SendGrid is to inform users about what is happening with their profile or if they are booking something new, slots, or some new information. Basically, I'm using it to inform the team and users about what is happening on the website and what they are interacting with.
I use SendGrid for email notifications. For the team, my main use case for SendGrid is to send reports through automation of SendGrid.
What is most valuable?
The best feature SendGrid offers is the ability to send multiple emails at the same time.
The ability to send multiple emails at the same time helps my workflow and organization because I do not have to run a loop every time. Once I set all the emails in a comma separator, I can send them to multiple users without creating too much load on my server.
SendGrid has positively impacted my organization by solving the notification problem. By using SendGrid, I can easily send notifications to users, and it is simple to use in my Node.js project.
SendGrid has helped with notifications because when I send an email, the user knows who is sending it and they can revert back to our CRM team. That is positive for our business and organization.
What needs improvement?
SendGrid fulfills all my cases for what I require to send to the user's emails, so I don't think there is anything for improvement.
For now, the features are enough, and there are no needed improvements at this time.
For how long have I used the solution?
I have been using SendGrid for the last three years.
What do I think about the stability of the solution?
SendGrid is stable for my needs.
What do I think about the scalability of the solution?
SendGrid's scalability is good.
How are customer service and support?
The customer support for SendGrid is good. I did not face any issue contacting customer support.
Which solution did I use previously and why did I switch?
Before SendGrid, I also used Postmark. This is not a switch. This is basically two different projects, and we are using two different email providers.
What about the implementation team?
For my private cloud setup, I'm using SendGrid directly from the JSON that SendGrid provided. I implemented the JSON format into our code and then used that.
What was our ROI?
I cannot tell if I have seen a return on investment with SendGrid.
What's my experience with pricing, setup cost, and licensing?
As a developer, I did not directly manage the pricing for SendGrid. My senior team discusses all these things and provides me the API to use.
Which other solutions did I evaluate?
Before choosing SendGrid, I evaluated Postmark as an option as well, which is also good.
What other advice do I have?
SendGrid is recommendable. I would rate this product a 9.
Creating branded notification templates has saved significant development time
What is our primary use case?
My main use case for SendGrid is to send notifications to customers in my web app as a web developer. I have used SendGrid to send reset password links, invitation emails, and notifications regarding software events, such as when a person joins, leaves, or when anything happens to a specific account that requires customer notification.
Recently, I have been working with a support agent bot for a client where I need to notify staff members whenever a new support message arrives in the web-based support platform. When a customer reaches out and requests human intervention, I generate an email and send it to all available staff members who can address that conversation. SendGrid is used to send all these notifications.
My main use case for SendGrid also includes using webhooks for emails to enable two-way conversations. If I receive anything over email, I wanted to send back a response. I used webhooks from Gmail and Microsoft in that scenario and also utilized SendGrid along with it.
What is most valuable?
The best features SendGrid offers is the template customization, which really helps in creating templates according to client demand and their UI/UX experience. It is very convenient to create a quick template and use that inside the code.
Template customization in SendGrid has helped me significantly in my projects. Every client comes with their own idea, branding color, and logos. Creating these templates at code level is not very easy and is a painful strategy. Instead of creating all these templates and following all the client's instructions and branding requirements, I go to SendGrid and create that template.
SendGrid has positively impacted my organization by helping in use cases where, since SendGrid is a product of Twilio, it is very convenient to use other products from the same organization, which helps me stay in the same workspace instead of going to another platform. When I needed to reach the support team, SendGrid being a popular product helped me a lot.
Regarding specific outcomes or metrics that show how SendGrid has helped my organization, I have saved a lot of time. Although I do not specifically use SendGrid for campaign purposes, I use it primarily for notifications. The main time I have saved is through the template feature. Using dynamic templates and different template types inside SendGrid saves a lot of time because I do not have to spend time generating those templates in my code.
What needs improvement?
The issue I have encountered recently is regarding my account. I forgot my password, and when I tried to log in, it indicated that a reset link was sent to my email, but I did not receive it. I also tried to reach out to SendGrid but unfortunately did not hear back properly. Due to this, I have not been able to use my account for around four to six months because I cannot receive the reset link and my account always requires me to verify my email.
Besides the account recovery issue, everything else in SendGrid is pretty good. In terms of email sending notifications, the integration features are awesome because they allow integration using SMTP and using secret keys as well. Both methods help me a lot. SendGrid is doing great in the integration section.
For how long have I used the solution?
I have been using SendGrid for about two to three years.
What other advice do I have?
I advise others looking into using SendGrid to use it according to their needs and also suggest that if they are going with multiple templates, SendGrid provides dynamic templates in their product, which should be utilized instead of writing custom templates inside code. I would rate SendGrid an eight out of ten.
Great system, and simple to set up and operate.
What do you like best about the product?
It greatly increases my email deliverability rates.
What do you dislike about the product?
it may be too automated. At times I don't even realize it's there.
What problems is the product solving and how is that benefiting you?
It allows me to send a high amount of personalized, pinpointed marketing emails and I don't have to worry about deliverability.
Its easy to use, integration is simple with API KEY, You can also use email builder
What do you like best about the product?
easy of implementation, you can send developer code from the system
What do you dislike about the product?
reporting is not that clear, you cannot always track spams easily
What problems is the product solving and how is that benefiting you?
using SendGrid integrate with marketing automation system
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