Meltwater Suite
MeltwaterReviews from AWS customer
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The platform operators help simplify searches and narrow them down easily
What do you like best about the product?
The information dashboard and the ability to select relevant moments in the graphs to review them in a zoomed-in manner.
What do you dislike about the product?
The process of selecting mentions in bulk to tag them one by one. The AI tags work, but they could be improved.
What problems is the product solving and how is that benefiting you?
Brand health and identifying topics that could escalate into a crisis
Tons of analytics if you have the bandwidth to explore them all
What do you like best about the product?
The detail that you can capture is really impressive.
What do you dislike about the product?
There is so much data that if you don't have the time or resources to really explore it, some of the capabilities won't get utilized to their fullest extent. The learning curve can also be pretty steep.
What problems is the product solving and how is that benefiting you?
We use Meltwater to schedule and post on our social media channels, as well as pull reports and analyze engagement data.
Excellent service for value
What do you like best about the product?
It's an all in one shop for brand, PR, social, and more with a great team behind it!
What do you dislike about the product?
It's an expanding product, so things are understandably buggy or frequently updating.
What problems is the product solving and how is that benefiting you?
It's truly an all in one for my brand and communications team. There's little we don't use it for.
I enjoy using this platform for influencer marketing and social listening
What do you like best about the product?
I like being able to have influencer marketing and social listening in one place.
What do you dislike about the product?
Sometimes there are little updates, but over all I think it gets better with time.
What problems is the product solving and how is that benefiting you?
Sourcing influencers and comms with them is nice to have in one place.
Great user experience and customer team
What do you like best about the product?
The customer service team are helpful and informative. There's also a lot of courses and guides to help
What do you dislike about the product?
At the start, i received too many onboarding emails that made it difficult to prioritise.
What problems is the product solving and how is that benefiting you?
Helping us to consolidate 2 of our platforms, more cost effective and streamlined
Comprehensive, intuitive, great account management
What do you like best about the product?
Great interface- easy to use and get to grips with. Comprehensive insights which can be refined and personalised easily. Customer support great- always responsive.
What do you dislike about the product?
Limits to social insights (specific platforms).
What problems is the product solving and how is that benefiting you?
Automates daily media monitoring with insightful reporting which can be used both internally and for clients, too. Easily visualises data which makes reporting quick and easy.
Social Media Management
What do you like best about the product?
Meltwater allows us to be more efficient in managing our social media channels. We can effectively post, listen & monitor all in one platform. Meltwater is always making improvements, asking for recommendations on how to enhance their software and they keep up with new trends. Our account representatives add an extra layer of help and provide us with great service. We can go to them with anything and meet regularly to discuss our account.
What do you dislike about the product?
I do wish they were able to get more from certain social channels (LinkedIn, etc.) I don't think this is necessarily Meltwater's downside because I do not think they have control.
What problems is the product solving and how is that benefiting you?
Being more efficient and saving time.
Effective
What do you like best about the product?
High-performing keywords and a pleasant platform
What do you dislike about the product?
Software that requires a lot of reformatting and sometimes has bugs (when saving, it deletes our elements)
What problems is the product solving and how is that benefiting you?
Allows to do a press review quickly
Good Newswire & Media Tracking
What do you like best about the product?
I mainly use Meltwater for the newswire distributions and the media tracking. Both are solid tools and my newswires frequently get a good republication rate. Using Meltwater's journalist outreach network got me a 35% open rate and a 10% positive response, leading to stories in our local media.
What do you dislike about the product?
Some of the searches seem complicated to set up, but my account reps have all been great about assisting.
What problems is the product solving and how is that benefiting you?
News releases at a more affordable rate than other outlets. Other outlets can be very expensive, but Meltwater seems affordable, especially considering the journalist database is included.
Great customer service makes the proect easier to use
What do you like best about the product?
Meltwater makes it easy to track brand mentions and media trends in one place. The filters help cut through the noise, and the reports are useful for quick insights and the customer support is great.
What do you dislike about the product?
The interface can be a bit clunky, and sentiment analysis isn’t always accurate.
What problems is the product solving and how is that benefiting you?
Meltwater helps me quickly find news articles on topics that matter to internal stakeholders. It makes it easy to keep them updated without spending hours searching.
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