Meltwater Suite
MeltwaterReviews from AWS customer
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Professional and valuable outputs
What do you like best about the product?
Linkfluence team has been very professional since the first contact with them. We ran a social listening study with them and they were really supportive and added value during the whole process. The outputs were quite above the expectations in terms of strategic thinking and reccomendations.
What do you dislike about the product?
The type of outputs were not exactly what we were expecting, but for further social listening studies we now are more aware on what to expect from this kind of research.
What problems is the product solving and how is that benefiting you?
Business challenges, new insights and insight validation.
Very useful and comprehensive
What do you like best about the product?
The interface is very nice and the report option.
What do you dislike about the product?
Some options could be easier to find and better explained
What problems is the product solving and how is that benefiting you?
Looking for my brand's reach
Reliable, with a high amount of data to manage
What do you like best about the product?
The most helpful part is the huge amount of data you can get for every search. Also, it is handy and easy to gain valuable inputs. It is the best for twitter and news and blogs.
What do you dislike about the product?
The fact that there is very little data coming from sources such as Facebook or Instagram makes it a bit problematic for brands that focus on these two social networks. This could be a problem for some brands or markets
What problems is the product solving and how is that benefiting you?
It is possible to learn about how the audience perceives your brand. Also, it is advantageous to understand what the audience thinks about specific topics, concepts, and conversations.
Timely information at your fingertips, great customer service
What do you like best about the product?
I'm able to see who's writing about relevant topics and easily access contact information. One of the best parts about Meltwater is our customer service rep. He's always highly responsive and knowledgeable.
What do you dislike about the product?
The UI is less intuitive than some other products, but they're working on it and it's improving.
What problems is the product solving and how is that benefiting you?
I rely on Meltwater to identify PR opportunities and place a relevant message in front of the right journalists.
Meltwater provides us with an exceptional forum for making our content available to a wide audience.
What do you like best about the product?
The daily updates keep my whole team abreast of corporate mentions in traditional and social channels, which provides greater visibility into the reach of our work and allows our team to actively engage in our content and news about our company.
What do you dislike about the product?
Meltwater has so many service-related options that at times it's difficult to avail ourselves of all the services they offer.
What problems is the product solving and how is that benefiting you?
Meltwater is an exceptional platform for getting our news into the right hands and keeping our internal team engaged.
Customer and Team Service
What do you like best about the product?
We recently switched from Cision to Meltwater, and we have had a lot more luck reaching someone from Meltwater when there are questions. Our AM responds in an extremely timely response, which really makes our team feel heard and respected.
What do you dislike about the product?
The only thing I dislike is something that's not really fixable... we wanted to stick with PR Newswire but use Meltwater monitoring service, so we have contracts with both Meltwater and PR Newswire/Cision
What problems is the product solving and how is that benefiting you?
We're struggling a bit with the newsletter because on Cision we could put screenshots in (to show data) and we cannot on Meltwater.
Useful information
What do you like best about the product?
The Morning report is very helpful. Gives you a quick snapshot.
What do you dislike about the product?
The lack of training. There's so much more that I need to know
What problems is the product solving and how is that benefiting you?
Data mining social media for use of the brand name
Recommendations to others considering the product:
If you are looking to data-mine social media then Meltwater could help.
Meltwater is great and thorough!
What do you like best about the product?
It compiles digital media in a nice and accessable way to digest.
What do you dislike about the product?
Sometimes Meltwater could do a little better identifying duplicate articles.
What problems is the product solving and how is that benefiting you?
I can send news clips in a matter of minutes to my boss. Also, I can look for past articles if something become relevant again using key words searches.
Great social listeing platform
What do you like best about the product?
The ability to construct both very complex and very simple queries to understand the pulse of open conversation. You are also able to set alerts with preset conditions to alert of any watch outs.
What do you dislike about the product?
Sometimes when you try to exclude terms from a query, those still show in the conversation stream and is very hard to remove them to understand the specific conversation you need.
What problems is the product solving and how is that benefiting you?
Understanding the state of brand reputation, drivers, and barriers consumers have with the product, the brand, or the moment of consumption. It helps us to identify insights and act on them.
Alliance Environmental Group Review
What do you like best about the product?
Media Monitoring and using the bullion search tool.
The benefits of social media listening.
The understanding and insight of competitor analysis.
The benefits of social media listening.
The understanding and insight of competitor analysis.
What do you dislike about the product?
Nothing. I like all elements of the platform.
No
No
What problems is the product solving and how is that benefiting you?
Competitor analysis.
Media coverage and monitoring
Social media listening.
Influencer targeting
We have been much more productive from a marketing perspective after using Meltwater. This productivity, in turn, has led to improve business operations.
Media coverage and monitoring
Social media listening.
Influencer targeting
We have been much more productive from a marketing perspective after using Meltwater. This productivity, in turn, has led to improve business operations.
Recommendations to others considering the product:
Meltwater is a tremendous tool that assists with your overall PR & communications and social media strategy. The platform provides the right tools for understanding competitor insight and media intelligence. Through extensive media monitoring and social media listening, a brand or company can understand industry trends and increase the share of voice. Marketing KPI's such as website traffic and performance can be directly correlated through analytics and allow your communication and marketing efforts to produce optimal results as required.
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